Account Executive

• Jan 2023 - Present

Account Executive

• Dec 2022 - Present

• Identified and drafted speaking and award opportunities for a range of clients- Top Achievements: Secured client panel for SXSW 2023, fireside chat at CES, client feature in Fast Company’s Next Big Things in Tech and TIME’s Best New Inventions 2022• Independently researched and executed ShareASale affiliate marketing program • Developed materials including press releases, media pitches, interview briefs, client correspondence, client bios and fact sheets• Coordinated and staffed interviews between clients and press; create and maintain client press kits and conducted news jacking for clients • Supported clients at CES 2022 and 2023 and coordinated press interviews• Created client-facing coverage reports and conduct media monitoring and tracking in Muck Rack and shared PR Dashboards• Coordinated press release wire distribution process with clients and vendors• Developed deep understanding of clients’ businesses, including business strategy, industry issues, products and services, key customers, and competitors in the marketplace, and offered solutions or ideas aligned with their business goals and objectives • Took meeting minutes and handled meeting scheduling/logistics• Composed monthly and yearly PR reports• Participated in new business pitches and internal PR efforts Show less

Assistant Account Executive

• Jan 2022 - Present

Account Coordinator

• Oct 2021 - Jan 2022

Press Coordinator Intern

• Mar 2021 - Oct 2021

- Identified and evaluated media influencer targets for agency serving family, juvenile and lifestyle brands including Nuna and Como Tomo - Built and updated media lists and databases - Monitored media, influencer, and social coverage - Identified and evaluated media influencer targets for agency serving family, juvenile and lifestyle brands including Nuna and Como Tomo - Built and updated media lists and databases - Monitored media, influencer, and social coverage

Associate Planner

• Aug 2019 - Aug 2020

• Assisted in the development of communication plan options and recommendations for leading Danone brands including Silk, International Delight and So Delicious • Gathered and analyzed data to provide sound strategic, consumer-insights driven media recommendations • Drove client awareness of emerging media channels • Developed consumer personas for media targeting utilizing syndicated data sources • Contributed to brands’ operating environment analyses and annual brand planning process • Provided synthesis of monthly competitive creatives and spending data for client review • Delivered media points-of-view position papers on key client issues and opportunities • Maintained accurate budget control and update flow of media activity on an ongoing basis • Generated paperwork for media authorizations and resolve billing discrepancies • Engaged in weekly client meetings and collaborate with NY team on all projects Show less

Sales and Marketing Intern

• Jun 2019 - Sep 2019

• Pitched and created new marketing brochure including a competitive analysis • Managed three social media channels and published original content daily • Reached out to existing customers to gather updated information and photos • Designed photo contest to encourage higher submissions to aid in social media content • Pitched and created new marketing brochure including a competitive analysis • Managed three social media channels and published original content daily • Reached out to existing customers to gather updated information and photos • Designed photo contest to encourage higher submissions to aid in social media content

Lifestyle Writer Intern

• May 2018 - Sep 2018

• Produced articles for an online magazine’s lifestyle section • Collected multimedia components and conducted interviews to create feature articles • Produced articles for an online magazine’s lifestyle section • Collected multimedia components and conducted interviews to create feature articles

Sales Associate

• May 2018 - Jul 2018

• Greeted customers and offered personalized customer assistance • Processed in-store and online sales transactions regularly exceeding sales goals • Maintained and updated merchandising displays • Greeted customers and offered personalized customer assistance • Processed in-store and online sales transactions regularly exceeding sales goals • Maintained and updated merchandising displays

Seasonal Sales Associate

• Nov 2017 - Jan 2018

• Greeted customers and offered personalized customer assistance • Processed in-store and online sales transactions regularly exceeding sales goals • Maintained and updated merchandising displays • Greeted customers and offered personalized customer assistance • Processed in-store and online sales transactions regularly exceeding sales goals • Maintained and updated merchandising displays

Social Media Intern

• Aug 2017 - Nov 2017

• Created engaging blog and social media content for adventure travel company • Conducted ongoing research to identify compelling travel blog articles • Sourced and published new media for Facebook, Twitter and Instagram • Created engaging blog and social media content for adventure travel company • Conducted ongoing research to identify compelling travel blog articles • Sourced and published new media for Facebook, Twitter and Instagram

Americorps Assessment Crew Member

• Jun 2016 - Aug 2016

• Assessed trails and bridges in five state parks to determine restoration needs • Developed comprehensive action plans to achieve sustainable trail building • Utilized GPS and GIS applications to determine traffic origin and flow • Created and led team building activities to promote cohesiveness of crew • Assessed trails and bridges in five state parks to determine restoration needs • Developed comprehensive action plans to achieve sustainable trail building • Utilized GPS and GIS applications to determine traffic origin and flow • Created and led team building activities to promote cohesiveness of crew

Alaska Mountaineering Student

• Jul 2015 - Aug 2015

• Completed 30 day expedition covering roughly 120 miles • Planned and coordinated course for independent group expedition with fellow students • Developed backpacking skills, risk management and wilderness medicine expertise • Completed 30 day expedition covering roughly 120 miles • Planned and coordinated course for independent group expedition with fellow students • Developed backpacking skills, risk management and wilderness medicine expertise

Hostess

• Jun 2014 - Aug 2014

• Managed reservations, greeted guests and facilitated prompt seating • Anticipated and addressed guests’ service requests ensuring high satisfaction levels • Managed reservations, greeted guests and facilitated prompt seating • Anticipated and addressed guests’ service requests ensuring high satisfaction levels