Experience

Lexum a.s.

• Hospitals and Health Care
• 1 - 100 Employee

• Marketing Director

  • May 2019 - Present



Nejprodite.cz

• Owner

  • Oct 2015 - Present



Focus Agency, s.r.o.

• Czechia
• Public Relations and Communications Services
• 1 - 100 Employee

• Project Manager

  • Jul 2017 - May 2019



Pfizer

• United States
• Pharmaceutical Manufacturing
• 700 & Above Employee

• Maternity Leave

  • Jan 2016 - Jun 2017



Pfizer

• United States
• Pharmaceutical Manufacturing
• 700 & Above Employee

• Senior Brand Manager

  • Dec 2014 - Nov 2015

  Due to aquisition of Baxter´s vaccines division by Pfizer I have the same responsibilities for vaccines portfolio (FSME-IMMUN, NeisVac-C) in new company.



Baxter International Inc.

• United States
• Medical Equipment Manufacturing
• 700 & Above Employee

• Senior Product Manager CEE Vaccines

  • Oct 2012 - Nov 2014

• Product Manager Vaccines

  • Apr 2010 - Sep 2012

  Responsible for Vaccines portfolio (FSME-IMMUN, NeisVac-C and PREFLUCEL). Launch of PREFLUCEL in 2010. Budget setting and management. Preparation and implementation of marketing plans strategies for product portfolio. Promotion both for lay public (TV, PR, ads, internet, outdoor, events) and professionals. KOLs management. Support and training of 8 reps, Sales Manager.



Orkla Health

• Norway
• Retail Health and Personal Care Products
• 100 - 200 Employee

• Product Manager

  • Jan 2009 - Mar 2010

  Realization of marketing plans and strategies for product portfolio (OTC, food supplement). Launch of Triomar KARDIO in 4/2009 including strategy preparation & implementation. Lay public (PR, ads, outdoor, internet) and physician promotion. Cooperation with KOL´s (gyneacologists). Monitoring of the market and competitors. Support and trainings of sales team.



Schering-Plough Research Institute

• United States
• Pharmaceutical Manufacturing
• 400 - 500 Employee

• Product Manager OC/IVF CZ/SK

  • Apr 2008 - Aug 2008

  Preparation and implementation of marketing plans, strategies for product portfolio in CZ and SK. Monitoring of the market and competitors. FF support & training. Cooperation and improving relationship with KOL´s.



Nestlé

• Switzerland
• Food and Beverage Services
• 700 & Above Employee

• Operations Manager (Medical Nutrition)

  • Jul 2007 - Mar 2008

  Responsibility for managing the business, supervising and coaching team (1 Field Sales Medical Manager, 5 Medical Representatives) during maternity leave of Country Business Manager. Responsibility for implementation of our division into the Nestlé, set up new processes. Preparation of budget including presentations for headquarter. Planning and executing marketing plans and activities, responsibility for product portfolio.



Novartis

• Switzerland
• Pharmaceutical Manufacturing
• 700 & Above Employee

• Operations Manager (Medical Nutrition)

  • Apr 2007 - Jun 2007

  Responsibility for managing the business, supervising and coaching team (1 Field Sales Medical Manager, 5 Medical Representatives) during maternity leave of Country Business Manager. Rresponsibility for implementation of our division into the Nestlé, set up new processes. Preparation of budget including presentations for headquarter. Planning and executing marketing plans and activities, responsibility for product portfolio.

• Operations Coordinator (Medical Nutrition)

  • Jan 2005 - Mar 2007

  Planning and executing marketing activities for product portfolio. Analyse market and competitive environment. Training & preparation of materials for field force. Categorization and registration process of FSMP including maximum prices. Communication with distributors. Price policy - analyses of gross margin, costs analysis. P&L analysis. Reporting to headquarter. Preparation of motivated bonus programs for field force – products projects, personal targets (setting up, evaluating);Forecasting, partially logistics. Preparation documentation for tenders.“In Control” – a Project Leader for our division in a global Novartis project which defines the standards for all associates who are involved in finance processes and whose activities have an impact on financial statements, insure compliance with divisional requirements or SOX404 requirements, define gaps in the system of internal control in business practices, creating and modifying SOP´s.

• Marketing Assistant of Medical Nutrition

  • Dec 2003 - Dec 2004



Mironet

• Marketing assistant (part time)

  • 2001 - 2002