Ivana Bojkovska
Marketing advisor at NLB Banka Skopje- Claim this Profile
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Bio
Experience
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Marketing advisor
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NLB Banka Skopje
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North Macedonia
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Banking
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400 - 500 Employee
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Brand Manager
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Dec 2020 - Present
Responsible for the implementation of the brand management policy through implementation of the visual image, strictly following the rules of the NLB Brand Center.
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Marketing Advisor
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Mar 2014 - Present
• Preparation of marketing campaigns to launch new and promote existing products and services, as well as the selection of appropriate communication channels for different segmentsand target groups;• Adaptation and monitoring of visual communication and graphic image standardsof the brand;• Coordination of work with external contractors in the field of marketing;• Preparation and monitoring of the Bank's marketing plan and communication strategy;• Market research, monitoring and analysis of competition activities and world trends; Show less
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Bank commercialist
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Aug 2008 - Mar 2014
-Promotion, offer and sale of banking products and services-Monitoring of market developments and continuous customer care-Continuous improvement of sales processes, banking products and services-Proactively attracting new clients; enrichment of the Bank's client network
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