Ivan Balarezo
Marketing Manager at AOKlabs- Claim this Profile
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Experience
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AOKlabs
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Spain
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Pharmaceutical Manufacturing
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1 - 100 Employee
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Marketing Manager
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Apr 2023 - Present
▪ Day to day running and optimization of lead generation paid search and social campaigns ▪ Management and execution of daily marketing campaigns, including breafing elaborations, campaign creation, QA testing processes, and reporting. ▪ Hubspot integration team ▪ Day to day running and optimization of lead generation paid search and social campaigns ▪ Management and execution of daily marketing campaigns, including breafing elaborations, campaign creation, QA testing processes, and reporting. ▪ Hubspot integration team
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Media Buyer
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Nov 2021 - Present
▪ Creation and optimization of campaigns on different verticals, managing more than 100k monthly budgets ▪ Elaboration of new copywriting ▪ Advice on powerful creative ▪ Improvement of ROAS to a sustainable point ▪ Advice on the funnel for lead generation campaigns ▪ Creation and optimization of campaigns on different verticals, managing more than 100k monthly budgets ▪ Elaboration of new copywriting ▪ Advice on powerful creative ▪ Improvement of ROAS to a sustainable point ▪ Advice on the funnel for lead generation campaigns
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Saal Digital Fotoservice GmbH
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Germany
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Photography
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1 - 100 Employee
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Performance Marketing Manager
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May 2022 - Apr 2023
▪ Day to day running and optimization of lead generation paid search and social campaigns ▪ Analyzing & reporting data on a regular basis using QuickSight ▪ Developing, executing and testing across campaign variables ▪ Identifying trends and insights in order to achieve maximum ROI in campaign ▪ Managinig campaigns for all countries where the company is present ▪ Day to day running and optimization of lead generation paid search and social campaigns ▪ Analyzing & reporting data on a regular basis using QuickSight ▪ Developing, executing and testing across campaign variables ▪ Identifying trends and insights in order to achieve maximum ROI in campaign ▪ Managinig campaigns for all countries where the company is present
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Meta
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French Polynesia
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Law Practice
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1 - 100 Employee
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Marketing Expert - Accelerate Program
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Mar 2022 - May 2022
▪ Guide advertisers in the Spanish and English market that invest the most in Facebook ads, advised more than 50 companies with a minimum budget of 5000 euros per month▪ Creation and optimization of campaigns on different verticals, managing more than 100k monthly budgets ▪ Elaboration of new copywriting▪ Advice on powerful creative▪ Improvement of ROAS to a sustainable point▪ Advice on the funnel for lead campaigns▪ Special advice for marketing agencies
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Marketing Expert
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Jun 2021 - Mar 2022
▪ Support clients as Marketing Expert, growing and developing extensive client base in an innovative and fast paced environment▪ Manage a portfolio of medium-sized businesses (SMBs) with responsibility for growing revenue both in the spanish and english market▪ Provide product and tool support to improve clients’ experience and drive higher product adoption and spend▪ Understand the customer’s requirements and objectives, and match proper solutions▪ Have a direct impact on clients’ business Show less
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Entel
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Chile
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Telecommunications
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700 & Above Employee
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Area Sales Supervisor
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Mar 2019 - Aug 2020
▪ Determination, establishment and monitoring of KPIs ▪ Performance evaluation and monitoring of development plans ▪ Coaching new hires ▪ Determination, establishment and monitoring of KPIs ▪ Performance evaluation and monitoring of development plans ▪ Coaching new hires
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Interbank
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United States
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Banking
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100 - 200 Employee
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Financial Service Advisor
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Oct 2015 - Sep 2018
▪ Assintant Manager in charge. ▪ Recommend the most appropriate products and services available to clients ▪ Training new hires ▪ Vault teller ▪ Assintant Manager in charge. ▪ Recommend the most appropriate products and services available to clients ▪ Training new hires ▪ Vault teller
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Education
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ThePower Business School
Digital Marketing, Marketing -
Universidad Privada Antenor Orrego
Engineer's degree, Industrial Engineering