Ivan Ivantsov
Middle PPC Specialist at Агентство інтернет-маркетингу Inweb- Claim this Profile
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Bio
Credentials
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Google Ads - Measurement Certification
Google AdsMar, 2022- Nov, 2024 -
Google Ads Apps Certification
Google AdsMar, 2022- Nov, 2024 -
Google Ads Display Certification
Google AdsMar, 2022- Nov, 2024 -
Google Ads Search Certification
Google AdsMar, 2022- Nov, 2024 -
Google Ads Video Certification
Google AdsMar, 2022- Nov, 2024 -
Google Analytics Individual Qualification
Google analyticsMar, 2022- Nov, 2024 -
Shopping ads Certification
Google AdsMar, 2022- Nov, 2024
Experience
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Inweb
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Ukraine
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Advertising Services
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1 - 100 Employee
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Middle PPC Specialist
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Mar 2022 - Present
Setup/Maintenance/Optimization:Google Ads:- Google search ads;- Contextual media advertising Google;- Google Shopping;- Remarketing;- Google Analytics;Microsoft Ads (Bing Ads):- Microsoft search ads;- Contextual media advertising- Shopping Ads- RemarketingWeb Analytics:Development of a reporting system:(Includes all traffic channels)- Daily;- Weekly;- Monthly;End-to-end reporting development in Google Data Studio;- Reports for Google Ads;- Reports for Google Analytics; - Reports for Call Tracking Systems;Developing a PPC strategy:- Identification of priority types of advertising campaigns- Collection and analysis of historical data- Development of media plan- Allocation of budgets- Build analytics system- Handling of other project-specific details
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UJ PPC Specialist
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Sep 2020 - Present
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lexico
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Latvia
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Telecommunications
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1 - 100 Employee
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Account and Sales Manager
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Sep 2018 - May 2020
Experienced Account Manager with a demonstrated history of working in the telecommunications and marketing industries. Skilled in Voice over IP (VoIP), Digital Marketing, Account Management, Native Advertising, and Online Marketing. Strong sales professional, focused in result. Established business with partners around the world. Held meetings with over 20 partners in Cape Town, South Africa and with 2 key partners in Romania. Unfortunately, due to a global pandemic, I did not have time and opportunity to attend conferences in the USA and Zambia.Basic skills :- Procuring of quality Retail, CC, Enterprise and Wholesale Voice services- Account Management- Prospective customers attraction- Reducing the costs while increasing the profits- Establishsing new business contacts and relationships- Analyzing market trends - Scaling turnover with active clients- Identifying new market opportunities
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Key Account Sales Manager
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May 2016 - May 2018
- Working with CPC / CPM / CPA / CPI - Knowledge of ad networks- Internet Marketing Specialist- Ability to communicate with partners- Ability to plan advertising campaigns- The ability to create media plans- Skill in media buying- Full stack sales plan management for key customers- Skill in monetization traffic - Working with CPC / CPM / CPA / CPI - Knowledge of ad networks- Internet Marketing Specialist- Ability to communicate with partners- Ability to plan advertising campaigns- The ability to create media plans- Skill in media buying- Full stack sales plan management for key customers- Skill in monetization traffic
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Retail Sales Manager
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Jul 2015 - May 2016
Company was focused on traiding with financial markets.Our goal was to fined, sale and retention new customers. We were working 50\50 in CRM and callingMain skills: - New customers research- Customer base checking- Customer retention- International clients support Company was focused on traiding with financial markets.Our goal was to fined, sale and retention new customers. We were working 50\50 in CRM and callingMain skills: - New customers research- Customer base checking- Customer retention- International clients support
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Education
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Национальный юридический университет имени Ярослава Мудрого
Магистр, Органы Юстиции и судебной администрации