Ishmael Nii A. Quaye

Marketing Team Lead at Amanase
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Contact Information
Location
Ghana, GH
Languages
  • English Full professional proficiency
  • French Elementary proficiency
  • Ga Native or bilingual proficiency
  • Russian Elementary proficiency
  • Twi Native or bilingual proficiency

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David Kufoalor

I am currently working under Ishmael Nii A. Quaye as a content creator in the marketing hub at Fairafric. He is a great guy honestly. He is always key about his goals and he always achieve them. He is always challenging me and the other team memebers to go the extra mile. His leadership style is so different and superb. I will always recommend Ishmael Nii A. Quaye as the one you need for your marketing needs internationally.

Julia Gause

Ishmael is creative, skilled, passionate, and highly motivated co-worker. He is very much able to juggle different requests and topics at the same time, keeps a good overview while communicating clearly. He has hired and built a team that was fitting the needs of the company and has also always been working hard to further educate himself and extend his skillset. It has been a pleasure working with Ishmael!

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Credentials

  • McKinsey Forward Program
    McKinsey & Company
    May, 2023
    - Sep, 2024
  • Marketing Analytics
    TestDome
    Nov, 2022
    - Sep, 2024
  • Diploma in Marketing Management
    Alison - Empower Yourself
    Jan, 2020
    - Sep, 2024
  • Social Media Strategy for Small Businesses
    Alison - Empower Yourself
    Jan, 2020
    - Sep, 2024
  • The Fundamentals of Digital Marketing
    Google Digital Skills For Africa
    Dec, 2019
    - Sep, 2024
  • Brand Management: Aligning Business, Brand and Behaviour
    London Business School
  • DIPLOMATIC TRAINING FOR EMERGING LEADERS & DIPLOMATS (ELD)
    Kofi Annan International Peacekeeping Training Centre (KAIPTC)

Experience

    • Germany
    • Food and Beverage Services
    • 1 - 100 Employee
    • Marketing Team Lead
      • Feb 2022 - Present

      Implementing marketing strategies to maintain, improve and bring awareness to the wider value and reputation of the Amanase brand and its products. Implementing marketing strategies to maintain, improve and bring awareness to the wider value and reputation of the Amanase brand and its products.

    • Germany
    • Food and Beverage Services
    • 1 - 100 Employee
    • Marketing Team Lead
      • Feb 2022 - Present

      1. Leading a team of marketing professionals to implement strategies to boost brand and revenue of stakeholders. 2. Responsible for developing international standard contents which are easily shareable in Europe. 3. Assisting the team growth according to pre-defined career paths 4. Spearhead the market penetration drive in Ghana market and Africa. 5. Facilitate local partnerships 1. Leading a team of marketing professionals to implement strategies to boost brand and revenue of stakeholders. 2. Responsible for developing international standard contents which are easily shareable in Europe. 3. Assisting the team growth according to pre-defined career paths 4. Spearhead the market penetration drive in Ghana market and Africa. 5. Facilitate local partnerships

    • Ghana
    • Financial Services
    • 100 - 200 Employee
      • Sep 2020 - 2021

      Supporting the Execution of the Achieve Project team.Measuring performance of online and offline campaigns and generating appropriate reports for management consumption Reporting on marketing KPIs like leads, conversion rates, website traffic and social media engagement Tracking and reporting user feedback and ensuring that the right teams receive information promptly to assist Manage the social media channels for the project Track application performance via the dashboards to identify trends and customer insights Track business metrics and create reports for management consumption Manage vendor and service provider relationships and communications Assist the product manager in managing the product roadmap and tracking the development and deployment of features. Analyzing sales funnels and customer intent Show less

      • Feb 2020 - Sep 2020

      Leading a team on the Relationship Management Project.

    • South Africa
    • Insurance
    • 700 & Above Employee
    • Business Development Officer
      • Sep 2018 - Feb 2020
    • United States
    • Utility System Construction
    • 1 - 100 Employee
    • Project Intern
      • May 2017 - Sep 2017

      Public Relations & Travel Officer Public Relations & Travel Officer

Education

  • University of Ghana
    BA, Information Science and Political Science

Community

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