Experience

+MEDRITE Urgent Care
• United States
• Hospitals and Health Care
• 200 - 300 Employee
• Senior Manager of Center Experience

  • Dec 2022 - Present


AMERICAN EAGLE OUTFITTERS INC.

• United States
• Retail
• 700 & Above Employee

• District Visual Manager - NYC & Flagship

  • Sep 2020 - Jul 2022

  Oversee seasonal visual presentations of all NYC Flagship and High Profile locations while implementing localized product strategies. Train and develop visual teams on merchandising standards, mapping, and floorset execution in order to drive visual excellence. Host regional training workshops, store visits, and provide feedback while identifying opportunities to drive sales. Influence Merchants and Allocators on the assortment based on the specific needs of market and seasonal presentations. Lead innovation and creative problem solving in order to influence entire fleet. Partner with HQ team on innovation projects, PR events, store re-models, and special Flagship creative. Create and implement VM training tools & modules for entire field organization.



West Elm

• Retail
• 700 & Above Employee

• Manager Global Visual Merchandiser

  • Jul 2016 - Sep 2020

  Lead Visual Merchandising strategies in global markets, which include a mix of company-owned stores, franchisees, and wholesale businesses. Markets include Mexico, Australia, United Kingdom, Middle East, South Korea, Philippines, Canada, New Zealand, and India. Partner regularly with global partners to localize assortment and seasonal direction in order to better align with market, promotional activities, and individual needs of the business. Partner with global merchants in creating promotional strategies that are executable in-stores and easy for customers to understand. Train and develop global teams on visual standards, best practices, floorset execution, and reacting to sell-through. Regularly travel to markets and host training workshops, analyze competitors, and provide feedback while identifying opportunities to drive sales. Create focused training plans for each market highlighting areas of opportunities, in order to strive towards both visual and operational excellence. Work with Global Visual Leads on the conceptualization and execution of unique visual displays and presentations for flagship locations. Oversee signage approval process for all markets while ensuring all teams are staying up to date with new designs, aesthetics, and strategies. Manage visual and signage budgets for company owned brands and work with numerous vendors for seasonal needs. Work with store design teams to ensure new locations are adequately set up for needs of each market. Ensure global markets are up to date with new strategies and initiatives through weekly visual communications and conference calls.



Aeropostale

• United States
• Retail
• 700 & Above Employee

• Sr. Manager Visual Merchandising - Global Licensing

  • Jun 2012 - Jul 2016

  Responsible for providing visual direction to over 500 domestic and international locations with 3 unique store designs. Work cross-functionally with merchants, marketing, production and store operations to ensure information is accurate and brand consistent. -Train and support global partners with brand direction and visual standards, resulting in consistent global brand projection. - Translate domestic documentation to sharing platform and ensure global visual partners comprehend floorset direction and focus. - Support international licensees in store openings including pre-opening communication and follow up. - Collaborate and train global visual talent on brand standards and expectations. - Develop field visual team through weekly conference calls, touch bases and quarterly meetings, creating alignment and consistent company communication. - Provide support for District and Regional Managers on visual and marketing direction. - Create and develop elevated window and in-store displays. - Manage mock-store talent, processes and samples creating a focused, productive floorset process. - Responsible for department planning calendars including production schedules, merchant functions, PR event, DM conference and other various functions.