Isabelle Steinbrücker
Teamlead Data Strategy at Elbkind Reply- Claim this Profile
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English Native or bilingual proficiency
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German Native or bilingual proficiency
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Italian Limited working proficiency
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Bio
Experience
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Elbkind Reply
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Germany
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Advertising Services
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100 - 200 Employee
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Teamlead Data Strategy
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Oct 2023 - Present
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Teamlead Data
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Jun 2022 - Oct 2023
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oddity
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Senior Performance Marketing Manager
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Nov 2019 - May 2022
Responsibilities include: - Working in close cooperation with the creative department to ensure impactful ads that stand out from the noise and exceed performance goals- Strategic planning, setup and controlling of digital marketing campaigns (including Facebook, Instagram, Pinterest, Youtube, LinkedIn, Display and more)- Performance analysis including strategic recommendations and presentation of marketing results- Setup of Dashboards within Google Data Studio, Khoros, Hootsuite, Microsoft Excel, Talkwalker and more- Research and analysis of target groups within Global Web Index, Facebook Ad Manager, Google Ads, LinkedIn Ad Manager, Best4Planning and AGOF Show less
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Performance Marketing Manager
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May 2019 - Oct 2019
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DIEONLINEFABRIK Agentur für Onlinemarketing GmbH
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Germany
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Advertising Services
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1 - 100 Employee
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Digital Media Consultant
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Jan 2017 - Apr 2019
Responsibilities include: - Strategic and operational support of existing customers - Online media planning and campaign management from target group analysis and conception to optimization - Campaign monitoring - Interpretation of the achieved performance values and derivation of optimization recommendations - Further development of the customer relationship, assessment of market and branch trends, participation in the pitch phase Responsibilities include: - Strategic and operational support of existing customers - Online media planning and campaign management from target group analysis and conception to optimization - Campaign monitoring - Interpretation of the achieved performance values and derivation of optimization recommendations - Further development of the customer relationship, assessment of market and branch trends, participation in the pitch phase
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Sales Assistant
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Mar 2015 - Dec 2016
Responsibilities: - During this time I have been named the employee with the highest turnover, making sales of approximately 250k euro per month. - Customer service of new, existing and VIP clients including in-store, e-mail and phone consultation. - Development of the asian market and working with international personal buyers to increase sales. - Contact person for all issues concerning faulty items and online ordering. - Helping with Farfetch orders and returns. - Stock management and inventory. Show less
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Social Media and Newsletter Manager
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Apr 2014 - Mar 2015
Responsibilities: - Working with social media platforms including: Facebook, Instagram, Pinterest, Google +, Twitter, and Youtube. - Creating and implementing Facebook campaigns, during my time I have raised the Facebook page likes from 7k to 35 k, with an average CPL of 0.48 euro (the german average is 1.13 euro). - Designing, graphically editing, and sending all weekly newsletters (6 per week) to a customer base of approximately 500 k. This included working with Adobe Photoshop, Illustrator and Fireworks. - Weekly meetings to report and present results of my marketing activities, including preparation work with Excel, Powerpoint and Google Analytics. - Preparation of weekly photoshoots for marketing purposes. Show less
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Internship in sales and administration
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Oct 2013 - Mar 2014
Overview of: In-store and online sales, customer service, stock control, buying, online marketing, brand presentation, visual merchandising, photoshootings, blogger collaborations, secretary work, and international customer consultation. Overview of: In-store and online sales, customer service, stock control, buying, online marketing, brand presentation, visual merchandising, photoshootings, blogger collaborations, secretary work, and international customer consultation.
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Styleproofed
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Germany
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Retail Apparel and Fashion
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1 - 100 Employee
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Internship in Journalism and Styling
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Jul 2013 - Sep 2013
Responsibilities included: Trend research, assistant during professional photo shoots, editing images with Adobe Photoshop, working with the online editorial system Wordpress, creating Affiliate DeepLinks and analysing marketing strategies on social media platforms. Responsibilities included: Trend research, assistant during professional photo shoots, editing images with Adobe Photoshop, working with the online editorial system Wordpress, creating Affiliate DeepLinks and analysing marketing strategies on social media platforms.
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Diane von Furstenberg
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United Kingdom
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Research Services
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1 - 100 Employee
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Showroom Assistant
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Jan 2013 - Jan 2013
Visual Merchandising, presentation of the new collection, coordination of models and appointments, helping with international buyers Visual Merchandising, presentation of the new collection, coordination of models and appointments, helping with international buyers
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Education
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Istituto Marangoni
Bachelor's degree, Fashion Business -
University of Westminster
Bachelor's degree, Fashion Merchandising Management