Isabella B.

PR at Giusti Creative PR
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Contact Information
us****@****om
(386) 825-5501
Location
São Paulo, São Paulo, Brazil, BR
Languages
  • English Full professional proficiency
  • Português Native or bilingual proficiency

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Experience

    • Brazil
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • PR
      • Apr 2023 - Present

      Production of public relations reports; Development of press releases; Participation in the construction of communication plans; Analysis of results of marketing actions; Monitoring of vehicles and clipping; Preparation of Reports; Survey of guidelines with the client; Production of releases, suggestions for guidelines, notes, Q&A, post for social networks; Follow-up; Mapping, contact and relationship with journalists and influencers; Monitoring of events and interviews; Handling of seeding and press kit; Analysis of results of marketing actions; Management of the flow of activities; Customer service; Monitoring of social networks (Instagram, Twitter, Facebook, and TikTok); Preparation of social network reports (Instagram, Twitter, Facebook, and TikTok); Planning of influence marketing actions; Follow-up at events; Contact with journalists and/or press vehicles; Development of communication and marketing plans. Show less

    • Brazil
    • Advertising Services
    • 100 - 200 Employee
    • Channels Analyst
      • Oct 2022 - Dec 2022

      Curate the most diverse segments of influencers for ad campaigns; Knowledge about the different types of influencers; Be able to analyze demographics and compare profiles of influencers so that the most suitable ones are considered in the curation; Develop name defenses, building the rationale in PPT and Keynote presentations; Support other disciplines such as content and strategy; Notions of social media / social networking strategy; Extensive knowledge about social networks and the main influencers and content creators; Background Check. Show less

    • Brazil
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • PR Assistant
      • Sep 2021 - Sep 2022

      Production of public relations reports; Development of press releases; Participation in the construction of communication plans; Results analysis of marketing actions; Activity flow management; Customer service; Social network monitoring (Instagram, Twitter, Facebook, and TikTok); Preparation of social network reports (Instagram, Twitter, Facebook and TikTok); Influencer marketing action planning; Event monitoring; Contact with journalists and/or press vehicles.

    • PR Intern
      • Nov 2019 - Sep 2021

    • Social Media Marketing Intern
      • Apr 2019 - Nov 2019

      Content development; Elaboration of content publishing strategy; Creation of pieces to compose the content; Monitoring of social networks (Instagram, Twitter and Facebook); Development of social media reports; Analysis of results of marketing actions; Development of communication plans; Metrics analysis; Use of Google Ads, Facebook Ads and Instagram Ads. Content development; Elaboration of content publishing strategy; Creation of pieces to compose the content; Monitoring of social networks (Instagram, Twitter and Facebook); Development of social media reports; Analysis of results of marketing actions; Development of communication plans; Metrics analysis; Use of Google Ads, Facebook Ads and Instagram Ads.

Education

  • Universidade Presbiteriana Mackenzie
    Advertising and Marketing, Publicidade
    2018 - 2022

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