Isabella B.
PR at Giusti Creative PR- Claim this Profile
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English Full professional proficiency
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Português Native or bilingual proficiency
Topline Score
Bio
Experience
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Giusti Creative PR
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Brazil
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Public Relations and Communications Services
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1 - 100 Employee
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PR
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Apr 2023 - Present
Production of public relations reports; Development of press releases; Participation in the construction of communication plans; Analysis of results of marketing actions; Monitoring of vehicles and clipping; Preparation of Reports; Survey of guidelines with the client; Production of releases, suggestions for guidelines, notes, Q&A, post for social networks; Follow-up; Mapping, contact and relationship with journalists and influencers; Monitoring of events and interviews; Handling of seeding and press kit; Analysis of results of marketing actions; Management of the flow of activities; Customer service; Monitoring of social networks (Instagram, Twitter, Facebook, and TikTok); Preparation of social network reports (Instagram, Twitter, Facebook, and TikTok); Planning of influence marketing actions; Follow-up at events; Contact with journalists and/or press vehicles; Development of communication and marketing plans. Show less
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Spark | Influencer Marketing
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Brazil
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Advertising Services
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100 - 200 Employee
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Channels Analyst
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Oct 2022 - Dec 2022
Curate the most diverse segments of influencers for ad campaigns; Knowledge about the different types of influencers; Be able to analyze demographics and compare profiles of influencers so that the most suitable ones are considered in the curation; Develop name defenses, building the rationale in PPT and Keynote presentations; Support other disciplines such as content and strategy; Notions of social media / social networking strategy; Extensive knowledge about social networks and the main influencers and content creators; Background Check. Show less
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Giusti Creative PR
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Brazil
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Public Relations and Communications Services
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1 - 100 Employee
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PR Assistant
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Sep 2021 - Sep 2022
Production of public relations reports; Development of press releases; Participation in the construction of communication plans; Results analysis of marketing actions; Activity flow management; Customer service; Social network monitoring (Instagram, Twitter, Facebook, and TikTok); Preparation of social network reports (Instagram, Twitter, Facebook and TikTok); Influencer marketing action planning; Event monitoring; Contact with journalists and/or press vehicles.
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PR Intern
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Nov 2019 - Sep 2021
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Social Media Marketing Intern
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Apr 2019 - Nov 2019
Content development; Elaboration of content publishing strategy; Creation of pieces to compose the content; Monitoring of social networks (Instagram, Twitter and Facebook); Development of social media reports; Analysis of results of marketing actions; Development of communication plans; Metrics analysis; Use of Google Ads, Facebook Ads and Instagram Ads. Content development; Elaboration of content publishing strategy; Creation of pieces to compose the content; Monitoring of social networks (Instagram, Twitter and Facebook); Development of social media reports; Analysis of results of marketing actions; Development of communication plans; Metrics analysis; Use of Google Ads, Facebook Ads and Instagram Ads.
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Education
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Universidade Presbiteriana Mackenzie
Advertising and Marketing, Publicidade