Isabela Marie Roque
Copywriter at SnapMart Inc. - Landers.ph E2E eCommerce- Claim this Profile
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English Native or bilingual proficiency
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Filipino Native or bilingual proficiency
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Bio
Experience
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SnapMart Inc. - Landers.ph E2E eCommerce
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Philippines
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Technology, Information and Internet
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1 - 100 Employee
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Copywriter
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Feb 2023 - Present
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MarketConnect Inc.
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Philippines
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Advertising Services
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1 - 100 Employee
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Copywriter & Strategist
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Nov 2021 - Jan 2023
- Worked with Account Managers in interpreting client briefs - Developed creative ideas and concepts with Account Managers and Business Unit Head - Drafted the Communication Strategy including the project story and background - Presented ideas to colleagues - Studied clients' products and services - Wrote copies, AVP scripts, storyboards - Revised and redeveloped adverts or campaigns in response to feedback from the account team and client - Proofread ongoing artworks and final artwork - Worked on several campaigns and accounts at once - Did research and compiled references for content materials Show less
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Trip101 Pte Ltd
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Singapore
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Leisure, Travel & Tourism
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1 - 100 Employee
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Content Writer
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Oct 2021 - May 2022
- Wrote 5 monthly articles (1-1.5k words) on worldwide accommodations, which are then published on Trip101's website. - Utilized Trip101's content management system to upload articles. - Wrote 5 monthly articles (1-1.5k words) on worldwide accommodations, which are then published on Trip101's website. - Utilized Trip101's content management system to upload articles.
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The LaSallian
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Philippines
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Newspaper Publishing
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1 - 100 Employee
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News Writer
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Oct 2018 - Sep 2021
- Consistently wrote news articles, with 3 to 4 print articles and 1 to 2 straight news articles per month.- Pitched article ideas for the News section’s monthly storyboard.- Drafted interview letters and conducted interviews.- Crafted social media captions for events covered.
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Assistant News Editor
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Sep 2019 - Dec 2019
- Interviewed applicants for recruitment.- Led newbies under the News section.- Assigned event coverages to staffers.- Monitored staffers' progress and reported to the News Editor.- Drafted captions for news social media posting.- Continued regular staffer work (writing articles, pitching ideas, etc.)
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Intern
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Oct 2020 - Feb 2021
- Created project initiatives for the office. - Contributor to the Website and Social Media team. - Co-headed the Proud To Be Lasallian project. - Wrote social media captions for projects and conceptualized blog articles for the office. - Assisted in office events and conferences. - Created project initiatives for the office. - Contributor to the Website and Social Media team. - Co-headed the Proud To Be Lasallian project. - Wrote social media captions for projects and conceptualized blog articles for the office. - Assisted in office events and conferences.
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DLSU Cultura
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Philippines
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Writing and Editing
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1 - 100 Employee
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Assistant Vice President for Auditing and Budgeting
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Sep 2019 - Oct 2020
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Junior Officer
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May 2019 - Aug 2019
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Education
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De La Salle University
AB Literature, Creative Writing