Experience

JC & Associates Communications

• Taiwan
• Public Relations and Communications Services
• 1 - 100 Employee

• Senior Account Executive

  • Jan 2022 - Present

  - In charge of the strategic planning, and the planning and implementation of media campaigns and press events.- Deep engagement in the issues management on social platform.- Provide market intelligence to client’s PR team in Taiwan and overseas , and liaises with client’s designated team members for crisis handling to better support and facilitate the success of clients.- Served clients include Emirates Airlines, British American Tobacco, Shui Gen Jerky and Taiya Renewable Energy.

• Account Executive

  • Aug 2020 - Dec 2021


Kaigo - Exhibition & Convention Expert
• Taiwan
• Events Services
• 1 - 100 Employee
• Project Coordinator

  • Mar 2020 - May 2020


TAITRA (Taiwan External Trade Development Council)

• Taiwan
• International Trade and Development
• 200 - 300 Employee

• Press Coordinator

  • May 2019 - Nov 2019

  As a press coordinator at TAITRA, I worked on 2019 Taiwan Innotech Expo which took place on 26-28 September 2019, and the show was attracted over 40,000 people to visit. Taiwan Innotech Expo is the biggest invention fair in Asia which showcase not only the outstanding invention and patented products from Taiwan , but also give inventors from all over the world an opportunity to share and exchange their ideas. For this project, I was responsible for: 1. News release 2. Producing exhibition flyer and e-newsletter 3. Setting marketing strategy and cooperating with the third party to promote the exhibition 4. Event planning such as press conference and opening ceremony 5. Recruiting foreign and domestic companies to join the exhibition 6. Social media and official website maintenance



Custom Media KK

• Japan
• Advertising Services
• 1 - 100 Employee

• Marketing Intern

  • Jan 2017 - Apr 2017

  Intern at Client Service Department. Conducting marketing research. Writing case study. Analyzing and conducting social media content for Okura Hotels and Resorts. Intern at Client Service Department. Conducting marketing research. Writing case study. Analyzing and conducting social media content for Okura Hotels and Resorts.