Experience

Beacon

• Information Technology and Services

• Marketing Manager

  • Oct 2021 - Present

  - Coordinating and executing multi-channel end-to-end marketing campaigns for all the products of the company- Formulating, implementing, and executing a comprehensive marketing content creation plan by quarter to ensure ROI for each product- Analyzing and reporting on campaign metrics via Google Analytics, Salesforce, Sendgrid, and Pardot to achieve maximum ROI on digital campaigns- Creating executing and reporting on new product launch campaignsPlanning and executing PPC/Linkedin ad campaigns- Planning and implementing a segmented approach to email marketing campaigns- Copywriting/proofing/editing for emails, websites, landing pages, and social media content to boost user engagement and acquisition- Work with stakeholders to create product strategies to ensure ROI for each product. Collaborating and negotiating bilateral agreements with external teams to collaborate on events related to the products Show less

• Senior Marketing Executive

  • Jun 2021 - Present

• Marketing Executive

  • Feb 2020 - Present

  We are a clinical trial and pipeline database solution, designed in partnership with pharmaceutical professionals, tracking targeted therapies to provide accurate, in-depth and real-time information in the rapidly evolving landscape of drug development.


Hanson Wade
• United Kingdom
• Retail Office Equipment
• Marketing Manager - Beacon

  • Feb 2020 - Present


Krisp Clothing

• United Kingdom
• Retail
• 1 - 100 Employee

• E-commerce assistant

  • May 2018 - Nov 2019

  Actively involved in overseeing the planning and execution of Krisp Clothing marketing strategies, brand, and digital communications including email. Monitored and reported on competitor activity. • Maintained brand standards on website and all other communications, generating profitable margins in revenue. • Reduced the website bounce rate and increasing time per session by tracking and analysing website traffic flow and providing regular internal reports according to established objectives. • Contributed and developed long-term marketing plans and strategies, achieve business goals. • Partnered with key market influencers and secured sponsorships and created discounts codes for bloggers and promotions. • Ensured targets were met by undertaking detailed ongoing analysis of marketing campaigns. • Increased website traffic and engagement through PPC campaigns on brand awareness. Led the complete strategy from execution to tracking and optimisation of each campaign. • Upload new products on the next marketplaces: Fruugo, Spartoo UK and FR, Onbuy and CDiscount. Show less



AeroShop Ltd

• United Kingdom
• Aviation & Aerospace
• 1 - 100 Employee

• Marketing Associate

  • Feb 2018 - May 2018

  Created and maintained assigned activities for marketing purposes and business development. Managed a central repository of marketing plans, assets, process, and reports. Managed freelancers, print agencies and social media, ensuring the quality production of all branded materials. Coordinated the design and logistics of email campaigns that correspond with the branding strategy. Always ensured successful execution of a project and followed up when necessary. • Increased production by developing the annual calendar for all marketing activities, researching new programmes that provide effective marketing plans, and keeping a log of invoices on all marketing expenditure. • Managed and optimised social media accounts by monitoring all social media channels daily, creating and posting weekly content plan for each of them. • Increased the efficiency of each managed event by creating project plans, including timelines, costs per marketing activity and marketing briefs for each event. • Maintained growth and profitability by overseeing the creation and development of marketing assets, collateral and other sales materials, used by the commercial team. • Tracked effectiveness of social media campaigns by analysing growth of reach, sales and community engagement through Google Analytics and other social media analysis tools. • Improved current email strategies by analysing key metrics. Identified trends and led behaviour through analytics that drove better performance for email marketing Show less


Inmolevante
• Spain
• Real Estate
• Digital Marketing Specialist

  • Mar 2017 - Nov 2017

Inditex
• Spain
• Retail
• 700 & Above Employee
• Sale Assistant

  • Oct 2015 - Mar 2017

Freelance For local business
• Freelance Digital Marketing Specialist

  • Oct 2014 - Sep 2015

Pyme Up
• Spain
• IT Services and IT Consulting
• 1 - 100 Employee
• Entry Level Digital Marketing Specialist

  • May 2014 - Aug 2014