Irene Proietti

Marketing Product Developer at GOTHA COSMETICS
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Milan Metropolitan Area, IT
Languages
  • Inglese Full professional proficiency
  • Spagnolo Elementary proficiency
  • Francese Elementary proficiency
  • Italiano Native or bilingual proficiency

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Experience

    • Italy
    • Personal Care Product Manufacturing
    • 100 - 200 Employee
    • Marketing Product Developer
      • Apr 2023 - Present

    • Italy
    • Personal Care Product Manufacturing
    • 100 - 200 Employee
    • Strategic Marketing
      • Jan 2020 - Apr 2023

      - Product development for the US market, east and west coast. - Product development for international exhibitions: makeup and skincare - Coordination of all internal technical services for the development and customization of products. - Marketing support to our internal sales division for the US market: products selection, presentations, calls and meetings with customers. - Trend forecasting through quantitative and qualitative analysis of the market (Euromonitor, NPD, WGSN, Beautystreams) - Development of marketing materials to facilitate corporate communication. Creation of: marketing sheets, powerpoint presentations with focus on trends, markets and products. Show less

    • Italy
    • Personal Care Product Manufacturing
    • 1 - 100 Employee
    • Sales and Marketing
      • Feb 2019 - Jan 2020

      - First contact with international customers via email, telephone, meetings and exhibitions. Business relationship management from the beginning of the project. - Development of new projects following customer's request: launch of a cosmetic line or launch of specific products. Support in decision making. - Coordination of internal technical services for the customization of formulas, colors, packaging and validation of the technical elements related to each project. - Formulation of prices. - Management of the entire development process for new projects until the delivery of the finished product and after-sales assistance. - Development of marketing materials to facilitate corporate communication. Creation of: marketing sheets, powerpoint presentations, still life photography for new products, press releases. - monitoring and updating of the information on the website. Show less

    • Italy
    • Computer and Network Security
    • 1 - 100 Employee
    • Marketing Assistant
      • Jul 2017 - Feb 2019

      - support to the marketing team in the organization of all the events and roadshows from the beginning to the end of the process. - assistance in the development of the marketing plans. - translation of business documents english-italian / italian-english. - analysis and management of leads generation and opportunities through Excel and on the SalesForce CRM portal. - creation and development of direct mailing campaigns and newsletters for partners and customers. - catering management. - creation and updating of a customer database with Excel. Show less

    • Assistant Director
      • Jan 2015 - Jan 2018

      Assistant director during production of music videos, concerts and photo shooting Assistant director during production of music videos, concerts and photo shooting

  • Instore
    • Milano, Italia
    • Sales Promoter
      • 2012 - 2015

      Description of Panasonic products for selling Description of Panasonic products for selling

    • Italy
    • Information Technology & Services
    • Hostess
      • 2010 - 2015

      Hostess for IBM Forum, Vogue Fashion Night Out Milano, Manetti & Roberts, Salone del Mobile di Milano, Banco Desio. Hostess for IBM Forum, Vogue Fashion Night Out Milano, Manetti & Roberts, Salone del Mobile di Milano, Banco Desio.

Education

  • Università degli Studi di Milano-Bicocca
    Laurea triennale, Scienze del Turismo e della Comunità Locale
    2012 - 2015

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