Irene Moreno de la Gándara

Communications Manager at JCDecaux España
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Contact Information
us****@****om
(386) 825-5501
Location
ES
Languages
  • Spanish Native or bilingual proficiency
  • English Full professional proficiency
  • Italian Full professional proficiency

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María Jesús Solaún Aís

Como directora de Comercial y Marketing en JCDecaux España, pude supervisar y conocer el buen desempeño de Irene en su rol de especialista en Comunicación. De carácter abierto y espíritu positivo, Irene demostró siempre dedicación, atención al detalle e iniciativa para aportar ideas y soluciones. Es importante destacar su talento para la escritura. Resaltar la riqueza del vocabulario, la claridad en la expresión y la sencillez en la composición de los artículos o cualquier otra pieza de contenido. Sin duda la recomendaría, fue un privilegio contar con ella.

Lorena Villar

I have the pleasure to supervise Irene throughout her internship stay at the Tourism Board of Spain and she not only came across as a very professionally competent professional but also an authentic and enthusiastic individual. Her dedication, hard-work, and attitude enabled her to be a quick-learner on the job that she later mastered. Irene stands up for her creativity and communications skills that were outstanding during her stay in the office. I highly recommend Irene to companies focus on the media and communication industries. She will be a great asset to the company.

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Credentials

  • Certificate IELTS C1
    IELTS Official
    Mar, 2016
    - Nov, 2024
  • PLIDA Certificate of Proficiency C2 in Italian
    Dante Alighieri Italian Language Project
    Feb, 2015
    - Nov, 2024

Experience

    • Spain
    • Advertising Services
    • 100 - 200 Employee
    • Communications Manager
      • Mar 2020 - Present

      · Strategy, design and content management in own digital media, earned media and events/PR in order to increase the visibility of the brand and its reputation. · Coordination of multidisciplinary teams. · Style guides and audiovisual production control. · Organization of corporate events and sponsorship. Conceptualization of staging and project management with the teams involved. Preparation of scripts, speeches, and agendas. · Budget control and monitoring.

    • Communications Specialist
      • Sep 2019 - Feb 2020

      • Participación en el diseño y desarrollo del plan de contenidos, comunicación corporativa y comunicación interna. Gestión de medios digitales, creación y análisis del contenido. Organización de eventos internos y externos. O365 Ambassador.

    • Spain
    • Higher Education
    • 1 - 100 Employee
    • Communications Expert (PR & Digital)
      • Jan 2019 - Jun 2019

      · Communication of international projects for IED REC (Research and Education Center). · Main projects: Worth EU, Las Manuelas. · Communication of international projects for IED REC (Research and Education Center). · Main projects: Worth EU, Las Manuelas.

  • Create My Books & Shop My Books
    • Miami, Florida, Estados Unidos
    • Writer | Biographer
      • Jan 2018 - Jul 2018

      · Biography of Roberto Gómez Barrueco, Cuban musician exiled in the United States (Santiago de Cuba, 1940-Miami). Research, interviews, writing, design and self-publishing. · Biography of Roberto Gómez Barrueco, Cuban musician exiled in the United States (Santiago de Cuba, 1940-Miami). Research, interviews, writing, design and self-publishing.

    • Travel Arrangements
    • 100 - 200 Employee
    • Communications Specialist (Marca España) | Events & PR
      • Feb 2017 - Mar 2018

      · Content strategy and positioning actions to improve the image of Spain as a tourist and cultural destination in the United States and increase the number of travelers. · Creation and management of B2B/B2C content for social networks and corporate website. · Internal communications to coordinate and give visibility to strategic projects within the company. · Experiential marketing and sponsorship actions in events (500-2K pax). · Content strategy and positioning actions to improve the image of Spain as a tourist and cultural destination in the United States and increase the number of travelers. · Creation and management of B2B/B2C content for social networks and corporate website. · Internal communications to coordinate and give visibility to strategic projects within the company. · Experiential marketing and sponsorship actions in events (500-2K pax).

    • Spain
    • Higher Education
    • 700 & Above Employee
    • PhD researcher: Communications and Media Narratives
      • Oct 2013 - Dec 2016

      · Research on communication and media narratives -visual and interactive- applied to the social field. · Research on communication and media narratives -visual and interactive- applied to the social field.

    • Travel Arrangements
    • 100 - 200 Employee
    • Communications Specialist | Marca España
      • Sep 2013 - Dec 2014

      · Content strategy and positioning actions to improve the image of Spain as a tourist and cultural destination in Italy and increase the number of travelers. · Creation and management of B2B/B2C content for social networks and corporate website. · PR and corporate events/famtrips Italy-Spain. · Content strategy and positioning actions to improve the image of Spain as a tourist and cultural destination in Italy and increase the number of travelers. · Creation and management of B2B/B2C content for social networks and corporate website. · PR and corporate events/famtrips Italy-Spain.

    • Spain
    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • TV Journalist: Sports
      • Jul 2012 - Aug 2012

      · Sports news edition for TVE and Canal 24 horas. · Archive management for Canal 24 horas. · Main sports event that summer: Olympic Games London 2012. · Sports news edition for TVE and Canal 24 horas. · Archive management for Canal 24 horas. · Main sports event that summer: Olympic Games London 2012.

  • What's Up Finland
    • Vaasa (Finland)
    • Digital Journalist & Content Editor at large
      • Jan 2012 - Jun 2012

      · Research and edition of digital content in English. · Image and audiovisual research. · Editing and proofreading. · Research and edition of digital content in English. · Image and audiovisual research. · Editing and proofreading.

Education

  • Universidad Rey Juan Carlos
    Masters in Performing Arts, Artes Escénicas (Comunicación, Gestión cultural)
    2012 - 2013
  • Vaasan yliopisto / University of Vaasa
    Erasmus Lifelong Learning Programme, Comunicación Audiovisual y Periodismo (5º año de carrera)
    2011 - 2012
  • Universidad Rey Juan Carlos
    Double Degree in Journalism and Audiovisual Communication, Communications
    2007 - 2012

Community

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