Ira Ma

Senior Product Manager at Wintek Purifier & Humidifier Manufacturer Co.
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Contact Information
us****@****om
(386) 825-5501
Location
Hangzhou, Zhejiang, China, CN

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Experience

    • Senior Product Manager
      • Aug 2020 - Present

      • Lead and drive decisions related to product strategy and development for air-treatment products, including air purifiers, dehumidifiers, humidifiers etc. • Collect and synthesize market trends, competitive information, and other market data to ensure product and service offerings drive strategic goals, meet market needs and achieve growth objectives. • Manage customer and market research to identify market growth opportunities and to inform product decisions and priorities • Effectively communicate business and functional requirements to senior leadership, management, and research and development teams. • Work closely with sales and marketing teams to develop and/or refine Customer Value Propositions, competitive positioning and overall go-to-market plans for air-treatment products • Manage the day-to-day relationships of key market constituents and business partners Show less

    • Regional Sales Manager
      • Jul 2019 - Jul 2020

      • Lead account planning strategy sessions aimed at retaining and acquiring customers and increasing business opportunities. • Conduct meetings to reinforce goals and objectives, utilization of the CRM tool, and to set clear expectations about policies and procedures. • Develop sales programs and track performance of such programs. Plan, forecast, and establish monthly, quarterly, and annual sales and profit goals for the regional sales team. • Lead account planning strategy sessions aimed at retaining and acquiring customers and increasing business opportunities. • Conduct meetings to reinforce goals and objectives, utilization of the CRM tool, and to set clear expectations about policies and procedures. • Develop sales programs and track performance of such programs. Plan, forecast, and establish monthly, quarterly, and annual sales and profit goals for the regional sales team.

Education

  • Université catholique de Louvain
    Bachelor's degree, International Business/Trade/Commerce
    2018 - 2020
  • Zhejiang University
    Bachelor's degree, International Business
    2014 - 2018

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