Assistant Marketing Manager

• Feb 2023 - Present

Fashion Blogger

• Nov 2018 - Present

• Completed more than 100 successful brand collaborations with renowned brands such as Myntra, Limeroad, Puma, Lays, Zivame Daniel Wellington, Pixi beauty and Disney. • Responsible for creating relevant content, promote brands and events through social media channels. • Completed more than 100 successful brand collaborations with renowned brands such as Myntra, Limeroad, Puma, Lays, Zivame Daniel Wellington, Pixi beauty and Disney. • Responsible for creating relevant content, promote brands and events through social media channels.

Assistant Marketing Manager

• Jul 2021 - Jan 2023

*Working at Cover Story Clothing Limited - Cover Story and Ancestry brands

Marketing Intern

• Nov 2020 - Jul 2021

* Executing marketing initiatives with influencers and celebrities like Shveta Salve, Roshni Chopra, and That Boho Girl at various levels of engagement* Implementing marketing strategies across online and offline channels for Cover Story and Ancestry* Assisting in maintaining P&L, vendor management, and direct marketing agencies.

Designer

• 2017 - 2017

• Part of a team to design Spring’18 collection for the buyer- Vineyard vines. • Understanding the brand’s USP and buyer requirements for design development. • Drafted design packs along with coordinating with the vendors. • Responsible for setting up VM for buyer meetings. • Part of a team to design Spring’18 collection for the buyer- Vineyard vines. • Understanding the brand’s USP and buyer requirements for design development. • Drafted design packs along with coordinating with the vendors. • Responsible for setting up VM for buyer meetings.

Content Writer

• Sep 2015 - Sep 2015

• Fashion content writer for fashion retail formats such as independent boutique, non-branded apparel stores and branded apparel stores, e.g. Sabhyata. • Expert review of various stores according to their merchandise and location. • Fashion content writer for fashion retail formats such as independent boutique, non-branded apparel stores and branded apparel stores, e.g. Sabhyata. • Expert review of various stores according to their merchandise and location.

Fashion Designer

• Jul 2015 - Aug 2015

• Designed indo-western garments for Autumn/winter’15 collection; that comprised of experimenting with fabrics and silhouettes. • Worked under Amy Billimoria as a stylist for Mrs. Neetu Chandra. • Worked with PR manager to style for India International Jewellery Week. • Designed indo-western garments for Autumn/winter’15 collection; that comprised of experimenting with fabrics and silhouettes. • Worked under Amy Billimoria as a stylist for Mrs. Neetu Chandra. • Worked with PR manager to style for India International Jewellery Week.