Ioannis Smpokos
Performance Marketing Manager at AS Jewellery- Claim this Profile
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Greek Native or bilingual proficiency
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English Full professional proficiency
Topline Score
Bio
Credentials
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Google Analytics
GoogleDec, 2017- Nov, 2024 -
Display Advertising
GoogleDec, 2017- Nov, 2024 -
Mobile Advertising
GoogleDec, 2017- Nov, 2024 -
Adwords Fundamentals
GoogleSep, 2017- Nov, 2024 -
Adwords Search
GoogleSep, 2017- Nov, 2024
Experience
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Agapis Jewellery
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Greece
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Retail Luxury Goods and Jewelry
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1 - 100 Employee
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Performance Marketing Manager
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Nov 2018 - Present
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Generation Y - International e-Business Hub
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Technology, Information and Internet
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1 - 100 Employee
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Performance Marketing Assistant
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Feb 2018 - Oct 2018
- Used Google Analytics and CMS platform in order to achieve Revenue Growth - Used Search Term List & Negative List to reduce cost and find new potential Campaigns - Created RLSA Audiences and use bid adjustments on them according to Roas, Conversions, Conversion Rate, Analysis - Optimizing Campaigns through Manual Bidding and Auto-bidding based on Roas or Conversion Value - Wrote compelling ads to achieve maximum CTR and to showcase products - Proposals in order to optimize the account in a 360-way: Report all the elements that hindered the user from an easy transaction by all accounts. - Increased Online Sales by 20% Month over month - Devised a Custom Strategy to achieve Client's target such as Revenue Growth or target Roas E-commerce Accounts: 1) Sportswear-Activewear 2) Baby Clothes and Apparel 3) Two Online Pharmacies 4) Bookstore Show less
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Agapi Beach Hotel
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Greece
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Cost Controller Assistant
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Jul 2016 - Nov 2016
1) Monitoring Daily Expenses & Profits of multiple departments through an internal software 2) Data entry on daily expenses of food & beverage suppliers 3) In cooperation with the Department of Storage, I was monitoring the price of the bought goods and Searching for any fluctuations in price-fixed goods 4) Identifying new or old suppliers in order to achieve lower cost through a standard quality 5) Assisting with documentation of ISO 14001:2008 1) Monitoring Daily Expenses & Profits of multiple departments through an internal software 2) Data entry on daily expenses of food & beverage suppliers 3) In cooperation with the Department of Storage, I was monitoring the price of the bought goods and Searching for any fluctuations in price-fixed goods 4) Identifying new or old suppliers in order to achieve lower cost through a standard quality 5) Assisting with documentation of ISO 14001:2008
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Agapi Beach Hotel
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Greece
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Cost Controller Assistant
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Jun 2015 - Nov 2015
1) Monitoring Daily Expenses & Profits of multiple departments through an internal software. 2) Data entry on daily expenses of food & beverage suppliers. 3) In cooperation with the Department of Storage, I was monitoring the price of the bought goods and Searching for any abnormalities in price-fixed goods 4) Suggesting new or old suppliers in order to achieve lower cost through a standard quality 5) Assisting with documentation of ISO 14001:2008 1) Monitoring Daily Expenses & Profits of multiple departments through an internal software. 2) Data entry on daily expenses of food & beverage suppliers. 3) In cooperation with the Department of Storage, I was monitoring the price of the bought goods and Searching for any abnormalities in price-fixed goods 4) Suggesting new or old suppliers in order to achieve lower cost through a standard quality 5) Assisting with documentation of ISO 14001:2008
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Accountant intership
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Jul 2011 - Aug 2011
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Education
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ALBA Graduate Business School
Professional Diploma in Digital Marketing -
Ethnikon kai Kapodistriakon Panepistimion Athinon
Diploma, Marketing and Sales Techniques -
Dimokrition Panepistimion Thrakis
Master’s Degree, Civil Engineering