Inness Robins

Head of Retouch, Partner at Electric Art at Electric Art
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Contact Information
Location
Greater Sydney Area, AU

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Experience

    • New Zealand
    • Advertising Services
    • 1 - 100 Employee
    • Head of Retouch, Partner at Electric Art
      • Dec 2021 - Present

    • Senior Retoucher, Partner at Cream Electric Art
      • Aug 2017 - Nov 2021

    • Senior Retoucher, Partner at Electric Art
      • 2006 - Aug 2017

      Whilst at Electric Art I have worked on campaigns for many high profile Australian & international photographers as well as for major advertising agencies & clients from around the world.My work with Cream Electric Art and Electric Art has featured in the last 4 editions of Lürzer's Archive 200 Best Digital Artists 15/16, 17/18, 19/20, 21/22. The Ginger Beard for Schick was also short listed for the 2015 cover.My retouching work at EA has contributed to numerous award winning campaigns in many of the major award competitions, including Gold at Cannes for the Olympus Animals print campaign, and Bronze at Cannes for Tasco.Work I have created or significantly contributed to whilst at EA has won awards from D&AD for image manipulation and 3 Silver's and bronze for print craft at AWARD plus numerous finalist entries.I have given presentations on retouching & print craft to Award school (together with Bruce Bigelow) and at photographic / imaging events for organisations such as the PMA, and the ACMP, and spoke at the DMF in 2009, as well as talks to Universities & TAFE.My work through EA has featured in Archive, Communication Arts, D&AD annuals, Campaign Brief and numerous Photoshop related magazines.I have extensive experience in managing large scale and highly complex compositing campaigns including international campaigns with multiple format requirements on tight deadlines that need a high level of realism and finish, as well as experience retouching on location and advising on shooting for compositing and working with cgi renders.I enjoy the collaborative creative process in making an image and is always willing to explore options to get the best result possible, and despite way too many hours of looking at a monitor I still enjoy getting the details right.In 2010 PDN featured EA as one of the top 10 post production firms in the world.

    • Retoucher
      • 2000 - 2005

    • Freelance Illustrator
      • 1997 - 1999

      Freelance editorial Illustration clients such as Sydney Morning Herarld, Men's Health, Asian Business Review, Ralph, Max. Freelance editorial Illustration clients such as Sydney Morning Herarld, Men's Health, Asian Business Review, Ralph, Max.

Education

  • University of Western Sydney
    Bachelor of Arts (BA), Majoring in Illustration
    -
  • Kelso High School
    School Captain
    -

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