Inge Liebenberg

Account Director at The Brand Cartel
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Contact Information
us****@****om
(386) 825-5501
Location
City of Johannesburg, Gauteng, South Africa, ZA
Languages
  • English -
  • Afrikaans -

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Experience

    • South Africa
    • Advertising Services
    • 1 - 100 Employee
    • Account Director
      • Oct 2018 - Present

      * Strategic point of contact for senior clients and establish strong relationships.* Work with the management team to bring creative solutions to prospective clients and to build the business of current clients. * Partner with peers in planning and creative agencies, and internal disciplines to work on existing or new business opportunities. * Campaign management for celebrities.* Coordinate with the media and brands.* Fix dates for celebrity interviews and other PR activities, such as shoots and events.* Coordination and execution of quoting and invoicing.* Develop and oversee the implementation of client service protocols.* Resolve complex client problems or disputes in a professional manner.* Coach and support team members to help them meet departmental goals.* Keep records and documentation of client interactions for training purposes.* Create monthly client reports.

    • New Business Development Manager
      • Apr 2018 - Present

    • South Africa
    • Advertising Services
    • 1 - 100 Employee
    • Client Brief Facilitator
      • Feb 2017 - Mar 2018

      * Performing general work-related functions that are expected from a copywriter, social media content developer, proofreader and web content writer.* Interfacing with clients and interpreting their briefs in terms of content, press releases, graphic design jobs they require.* Developing creative ideas and concepts.* Writing clear, persuasive original copy, wordsmithing copy received from clients for marketing collateral and other advertising mediums.* Preparing monthly communication, content and social media schedules for each client and developing digital media and social media content.* Writing and preparing press releases from sourced or supplied content for client and distributing releases to various media partners and liaising with media houses in the placement of press releases.* Casting actors or voice artists for above-the-line projects (TV and radio work).* Preparing scripts for any internally produced videos and quality controlling voice overs.

    • South Africa
    • Advertising Services
    • 300 - 400 Employee
    • Lead Proofreader
      • Nov 2014 - Jan 2017

      * Receive Chase briefs and ensure that all material aligns with information processed by Client Service.* Deal information, pricing, features and consistency regarding Vodacom CI needs to be checked and rules need to be applied to ensure that all marketing material aligns with Vodafone Global.* Liaise and work closely with the DTP department to ensure that the operators process and understand changes that need to be made on proofs to ensure that productivity is of a high standard.* Mass communication regarding decisions on all marketing material needs to be managed between Client, Client Service and the Studio via emails/bulletins and needs to be documented to ensure that no confusion arises.* Manage two proofreaders in the department to ensure that everyone is on board with all and any accounts/work/tenders that need to be checked and processed accurately.* Ensure that turnaround time on jobs in the Proofreading Department is consistent and efficient and that jobs are managed by priority. * Ensure that rules regarding legal disclaimers are followed through on all marketing material where applicable.

    • Afrikaans/Social Sciences Teacher
      • Nov 2012 - Nov 2014

      * Creative lesson planning and curriculum development.* Instructional best practices. * Classroom management and discipline.* Standardised testing and learner assessment.* Experiential learning. * Creative lesson planning and curriculum development.* Instructional best practices. * Classroom management and discipline.* Standardised testing and learner assessment.* Experiential learning.

    • Online Media
    • 100 - 200 Employee
    • Senior Journalist
      • Feb 2010 - Oct 2012

      * Responsible for originating and producing stories which may include scripting, editing, outputting and filming.* Conduct research to uncover interesting and significant news.* Gather, corroborate and interpret data.* Interview key persons (witnesses, sources etc.) to obtain more information.* Use findings to construct a well-written article.* Obtain first-hand information by being present in happenings.* Receive assignments or investigate news leads/tips.* Comply with the moral code of the profession.* Establish contacts and sources for use in future.

Education

  • University of Johannesburg
    Bachelor of Arts (BA), Communication, Journalism, and Related Programs
    2007 - 2009
  • Volkskool Heidelberg
    High School, 12
    2002 - 2006

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