Experience

CAIRE Inc.

• United States
• Medical Equipment Manufacturing
• 100 - 200 Employee

• Manager, Creative Content

  • Sep 2022 - Present

• Senior Graphic Communications

  • Dec 2018 - Aug 2022

  • Develop and maintain corporate brand guidelines program for all CAIRE entities (CAIRE, AirSep, CAIRE Diagnostics)• Innovate global program for 30-40 physical and virtual trade shows per year: coordinate, design, and execute physical booth spaces; design booth graphics; create and populate content of online micro sites for virtual shows; develop social media artwork; organize show logistics; coordinate team members for appropriate show coverage• Support corporate initiatives for executive and human resources teams by designing business cards, letterhead, and envelopes; managing corporate events like the governor’s site visit and team meetings; branding HR website tools; designing career fair supplies; and developing literature• Organize and conduct photo shoots: procure photographers, models, hair and makeup support; ensure all products are prepared; obtain location; secure appropriate photo releases; prepare shot list; and edit final photos• Teamwork with product managers to create sales tool sets consisting of logos, folders, brochures, spec sheets, flyers and other materials to support product launches and promotions• Design and maintain product manuals: update with current content from product manager, engineering and regulatory teams to ensure accurate data and compliance to appropriate international standards; arrange photo shoots and edit pictures to correctly depict directions• Direct translations of all product manuals and literature, labels, packaging, and other requested items, ensuring all items are properly routed through auditing systems• Creating internal and external site branding with signage and graphics• Train and maintain stable of freelance designers• Manage MAP tracking program



Create-ivity

• Owner

  • 1999 - Present

  • Design and edit a variety of print items for a diverse range of clients, including logos, letterhead, envelopes, business cards, newsletters, brochures, posters, sales flyers and other collateral pieces, often using original artwork and content • Gather materials, create and modify artwork and photos, design and implement layouts, edit final pieces, procure printing services, organize printer files, edit blue lines and color proofs, coordinate distribution of finished publications • Design and edit a variety of print items for a diverse range of clients, including logos, letterhead, envelopes, business cards, newsletters, brochures, posters, sales flyers and other collateral pieces, often using original artwork and content • Gather materials, create and modify artwork and photos, design and implement layouts, edit final pieces, procure printing services, organize printer files, edit blue lines and color proofs, coordinate distribution of finished publications



Chart Industries, Inc.

• United States
• Industrial Machinery Manufacturing
• 700 & Above Employee

• Senior Graphic Communications

  • Nov 2016 - Dec 2018

• Marketing Coordinator

  • Nov 2006 - Nov 2016

  • Created and maintained comprehensive print resources for CAIRE, SeQual, AirSep, MVE and Qdrive brands, ensured a cohesive look and feel applied to items such as print ads, cutsheets, end user guides, technical manuals, labels, photographs, trade show booth graphics, videos, and giveaways• Developed, designed and edited complete launch packages for new products, consisting of logos, product labels, manuals, cutsheets and advertising• Successfully decreased printing and translating costs by redesigning literature; reducing unique parts; streamlining, consolidating, and coordinating text used in manuals; building up an accurate translation database; and confirming continued low pricing with printing and translation companies• Coordinated across multiple departments to ensure accuracy of technical information and adherence to national and international regulatory standards• Managed national and international trade show program, including all coordination necessary for booking shows, arranging utilities, organizing booth properties and display products for booth sizes ranging from island to tabletop displays, designing and producing graphics and support literature, arranging logistics and staff travel arrangements• Wrote full length articles and editorial blurbs for trade journals, as well as content for spec sheets and catalogs• Maintained and updated websites and social media sites for the five brands, including text, images, and collateral• Trained and mentored new hires on current trade show and printing programs, as well as design software• Directed complete process of translating documents into multiple languages while maintaining quality and regulatory standards and tracking requirements



EIS

• Wholesale
• 500 - 600 Employee

• Marketing

  • 1997 - Jun 2001

  • Organized and maintained timeline for all print pieces produced by the company, including The World of Electrical Materials catalog, the EIS Connection newsletter, and the Circuit Supply Insight newsletter • Implemented and maintained business printing program to provide stationary, business cards, forms, envelopes, and notepads to entire company • Developed technical and creative presentations for managers • Organized and maintained timeline for all print pieces produced by the company, including The World of Electrical Materials catalog, the EIS Connection newsletter, and the Circuit Supply Insight newsletter • Implemented and maintained business printing program to provide stationary, business cards, forms, envelopes, and notepads to entire company • Developed technical and creative presentations for managers