Marketing Project Lead

• Aug 2023 - Present

Customer Experience Expert

• Oct 2022 - Jul 2023

Online marketeer

• Nov 2020 - Sep 2022

Growth Hacker

• Mar 2019 - Jul 2020

Conversie optimalisatie | Social Media (ads) | E-mail | SEO | SEA Tijdens mijn rol als Growth Hacker was ik verantwoordelijk voor het opzetten, analyseren en optimaliseren van online marketingcampagnes. Aan de hand van de customer journey (AAARRR funnel) en beschikbare data heb ik eerst een groeiplan geschreven met diverse optimalisatie mogelijkheden en hypotheses voor experimenten. De experimenten heb ik zelfstandig opgezet, uitgevoerd, geanalyseerd, geoptimaliseerd en elke maand in een rapportage verwerkt en gepresenteerd. Denk aan experimenten op het gebied van: conversie optimalisatie aan de hand van a/b testen, opzetten landingspagina's, opzetten SEO, SEA optimalisatie, UX/UI, het opzetten van een social media ads funnel en e-mailmarketing. Alles volledig datagedreven en met focus op de doelgroep. Verschillende tools die ik daarvoor heb gebruikt zijn o.a.: Google Analytics, Hotjar, Google Search Console, Autopilot. Show less

Growth Hacking Trainee

• Feb 2019 - Aug 2019

Currently attending the Growth Hacking Traineeship at The Talent Institute, part of the We Empower Innovators network. An Intensive 6 month program where I equip myself with the skills, tools & mindset to become a full-stack Growth Hacker (Data Driven Marketeer). The curriculum consists of: Lean-Startup | Growth-Hacking Framework (AARRR) | Experiment Design | (Google) Analytics | SEM | A/B-Testing | CRO | UX/UI | Principles | HTML/CSS | Social Media (Ads) | E-mail Marketing | A.I Currently attending the Growth Hacking Traineeship at The Talent Institute, part of the We Empower Innovators network. An Intensive 6 month program where I equip myself with the skills, tools & mindset to become a full-stack Growth Hacker (Data Driven Marketeer). The curriculum consists of: Lean-Startup | Growth-Hacking Framework (AARRR) | Experiment Design | (Google) Analytics | SEM | A/B-Testing | CRO | UX/UI | Principles | HTML/CSS | Social Media (Ads) | E-mail Marketing | A.I

Marketing

• Aug 2017 - Mar 2018

Pulitzer Amsterdam is a historic hotel that consists out of twenty-five Golden Age canal houses, all dating back to the 17th and 18th century. The hotel features intimate guest rooms, quiet inner gardens, meeting & event spaces, a garden cafe (Pause), a cocktail lounge (Pulitzer's Bar) and a restaurant (Jansz.). Main tasks and responsibilities: - Preparing monthly reports - Writing articles - Organizing events - Keeping the websites up-to-date - Photography for Social Media channels - Making / adjusting menu in Indesign Show less

F&B Intern

• Feb 2015 - Jul 2015

Main tasks and responsibilities: - Taking and delivering customer orders, demonstrating high levels of customer service - Ensuring compliance of brand standards - Striving to achieve departmental targets Main tasks and responsibilities: - Taking and delivering customer orders, demonstrating high levels of customer service - Ensuring compliance of brand standards - Striving to achieve departmental targets