Marketing Executive

• Jul 2023 - Present

SEO Strategies

• Feb 2022 - Jun 2023

* Analyzed and reported social media and online marketing campaign results. * Managed team to generate original content and moderate online community members. * Curated and segmented editorial content to increase engagement and channel growth. * Created actionable plans to grow and maintain followers through Twitter, Facebook and Instagram. * Monitored online presence of company's brand to engage with users and strengthen customer relationships. * Analyzed marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements. * Tracked, reported and analyzed website analytics to drive strategy and improve user experience. * Helped clients develop website portals and social media pages to promote businesses. * Develop link building strategies to improve SEO positions for targeted keywords; analyze and recommend website architecture changes. * Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity. * Evaluated monthly performance statistics and used data to inform future strategies. * Developed and executed successful email marketing campaigns to increase brand awareness and drive sales. * Managed email lists, segmentations, and automations using email marketing software (e.g. Mailchimp) * Analyzed email campaign performance and generated reports to track KPIs (e.g. open rates, click rates, conversions, etc.) Show less

SEO STRATEGIES

• Sep 2021 - Dec 2021

* Participated in continuous improvement by generating suggestions, engaging in problem-solving activities to support teamwork. * Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity. * Develop link building strategies to improve SEO positions for targeted keywords; analyze and recommend website architecture changes. * To provide reports on a regular basis to monitor the performance of the link building strategies & various organic reports. * Participated in continuous improvement by generating suggestions, engaging in problem-solving activities to support teamwork. * Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity. * Develop link building strategies to improve SEO positions for targeted keywords; analyze and recommend website architecture changes. * To provide reports on a regular basis to monitor the performance of the link building strategies & various organic reports.

Search Engine Optimization Trainee

• Jun 2019 - Sep 2021

* I involve in analyzing and identifying gaps in website content, optimizing pages for improved search results, building links, and supervising content creation. * I also involved in identifying marketing opportunities and come up with strategies to increase website traffic using tools like Google analytics, Google search console. * Completed documentation and reports for business records. * Helped clients develop website portals and social media pages to promote businesses. * Built, implemented and updated effective SEO strategies. * Provided detailed reporting and analyses on client website demographics and statistics using Google Analytics. * Analyzed and audited client’s websites to address performance issues. * Reviewed and optimized client sites to improve keyword targeting URL strategies, website architecture and content. * Completed keyword research to target clients based on keyword targeting. Show less