Immanuella Talenta
Jr. Digital Strategist at InboundID- Claim this Profile
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Indonesian Native or bilingual proficiency
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English Full professional proficiency
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French Elementary proficiency
Topline Score
Bio
Talitha (Caca) Eza Farahdina
Noel is a quick-witted, hardworking individual with a broad general knowledge of different marketing industries (Both local & worldwide). Her knowledge helps her in suggesting proven strategies with a great basis of data and past learnings. She is quick and confident at work, proven by the number of pitch decks she assisted and her great support in managing the internal team. Best of luck on your next journey, Noel!
Talitha (Caca) Eza Farahdina
Noel is a quick-witted, hardworking individual with a broad general knowledge of different marketing industries (Both local & worldwide). Her knowledge helps her in suggesting proven strategies with a great basis of data and past learnings. She is quick and confident at work, proven by the number of pitch decks she assisted and her great support in managing the internal team. Best of luck on your next journey, Noel!
Talitha (Caca) Eza Farahdina
Noel is a quick-witted, hardworking individual with a broad general knowledge of different marketing industries (Both local & worldwide). Her knowledge helps her in suggesting proven strategies with a great basis of data and past learnings. She is quick and confident at work, proven by the number of pitch decks she assisted and her great support in managing the internal team. Best of luck on your next journey, Noel!
Talitha (Caca) Eza Farahdina
Noel is a quick-witted, hardworking individual with a broad general knowledge of different marketing industries (Both local & worldwide). Her knowledge helps her in suggesting proven strategies with a great basis of data and past learnings. She is quick and confident at work, proven by the number of pitch decks she assisted and her great support in managing the internal team. Best of luck on your next journey, Noel!
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Credentials
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Google Ads Measurement Certification
GoogleSep, 2021- Sep, 2024 -
Google Ads Shopping Certification
GoogleAug, 2021- Sep, 2024 -
Google Ads Display Certification
GoogleApr, 2021- Sep, 2024 -
Google Ads Search Certification
GoogleApr, 2021- Sep, 2024 -
Google Ads Apps Certification
GoogleAug, 2021- Sep, 2024 -
Google Ads Video Certification
GoogleMay, 2021- Sep, 2024
Experience
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InboundID
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Indonesia
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Advertising Services
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1 - 100 Employee
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Jr. Digital Strategist
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Jun 2021 - Present
Responsibilities include:- Creating data-driven digital campaign strategies and projects for an array of clients honing from various industries (e.g., Automotive, Banking, Beauty, Education, Finance, Gaming, Healthcare, Home Electronics, Life Insurance, Property & Development, Tourism)- Crafting strategic digital marketing campaign foundations & directions by conducting industry insight analysis, challenge & opportunity identification, target audience mapping and campaign propositioning, for a range of services according to the various needs of clientele, such as: 360 digital marketing campaigns, paid advertising services, social media management, SEO projects & KOL strategies- Analysing monthly campaign report results and reworking digital campaign strategies to maintain current clientsNotable achievements:- Received outstanding results in all six Google Ads Certifications (Search, Display, Video, Shopping, Apps, Measurement)- Convinced management to invest in Global Web Index – an audience insight tool beneficial for consumer profiling & behavioural analysis - Notable pitches won: KEMENPAREKRAF (Ministry of Tourism), Panasonic, KALCare, AQUA Japan, Maybank, Codashop, Bank Raya, SWANA Beauty, Moladin, Sumbawa Timur Mining, Agung Podomoro Land
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Digital Strategy Intern
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Mar 2021 - Jun 2021
Responsibilities include:- Conducting digital ecosystem research and interpreting data from reports to discover trends and identify strategic opportunities for various businesses from multiple industries- Creating big ideas and “reasons to believe” in an array of digital marketing campaigns for various clients with specific goals pertaining to the customer journey funnel- Working with a range of internal teams, spanning from Strategy, Accounts, Sales, Content, Analytics, Digital Advertising and Creative, for pitch preparations- Handling clients including Sinarmas Land, Dexa-Medica, The Body Shop, Mizzu Cosmetics, TheWatchCo. and Maybank
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Legatum Center for Development and Entrepreneurship at MIT
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United States
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Higher Education
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1 - 100 Employee
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Delegate of MIT-King’s College London Summit 2019
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May 2019 - May 2019
Summit Topic: “Building Sustainable Healthcare Systems through Innovation and Entrepreneurship: An Inclusive & Global Conversation with MIT and King’s College London” Summit Topic: “Building Sustainable Healthcare Systems through Innovation and Entrepreneurship: An Inclusive & Global Conversation with MIT and King’s College London”
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King's College London
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United Kingdom
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Research Services
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Vice President of KCL ASEAN Society
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Oct 2018 - May 2019
Fostered a previously inactive society of around 100 university students in KCL by managing career events with HSBC UK & ASEAN UK Business Forum, a student-led hackathon on South China Sea conflicts, inter-university socials and movie screenings.
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Global Health Ambassador of King’s Global Health Initiative
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Mar 2018 - May 2019
As a critical point of contact between the students, faculty and broader global health community at King's College London, Global Health Ambassadors take the lead on planning student events including career development activities and alumni outreach. GH Ambassadors help shape King's Global Health Initiative's vision for global health, drafting a vision statement for student engagement and identifying opportunities for career development.
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Academic Officer of KCL Global Health Society
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Mar 2017 - May 2019
Organised events under the academic sphere within the field of Global Health, such as a student-led sharing session on internship/study abroad/work experiences, volunteering and future career opportunities about Global Health.
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Publicity & Communications Director of KCL ASEAN Society
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Apr 2018 - Oct 2018
Responsible for the creative input and designs of the student-led society's promotional means (e.g. Posters, banners, headers), as well as the marketing of events hosted by the organisation through various social media platforms.
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London School of Hygiene and Tropical Medicine, U. of London
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United Kingdom
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Higher Education
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700 & Above Employee
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Delegate of Women Leaders in Global Health Conference 2018
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Nov 2018 - Nov 2018
Topics of discussion include: A cultural lens on gender and organisational leadership, gender in political leadership, the gender lens on global burden of disease. Topics of discussion include: A cultural lens on gender and organisational leadership, gender in political leadership, the gender lens on global burden of disease.
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Indonesian Diaspora Network Global
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Indonesia
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Non-profit Organizations
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1 - 100 Employee
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Delegate of Conference of Indonesian Diaspora Youth 2018
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Aug 2018 - Aug 2018
Took part in the largest conference for Indonesian diaspora youth from around the world in Jakarta in 2018, which was also attended by various public figures and key speakers in the field of national development. With the main focus of discussing the vision of Indonesia in 2045 in multiple aspects, including culture, heritage, arts, education, sports, health, business, entrepreneurship, science, technology, and security, the official nation-building document compiled from the results of the conference will be sent to the Ministry and President of Indonesia.
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Mayapada Healthcare
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Indonesia
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Hospitals and Health Care
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100 - 200 Employee
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Commercial Division Intern
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Jul 2018 - Aug 2018
Gained experience in event management, public speaking, healthcare product and package creation and promotions through a number of different marketing platforms, decision-making within the healthcare setting and commercial affairs of a hospital and healthcare group.Gained knowledge in simple medical check-up skills by taking part in a number of field medical check-ups around the Greater Jakarta area for the employees of partner companies and contributed to these check-ups by measuring the weight, height and waist size of customers.
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AIA Indonesia
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Indonesia
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Insurance
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700 & Above Employee
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Summer Intern at Marketing Services Division
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Jun 2017 - Aug 2017
Gained experience in public speaking, event management and customer service. Learned valuable lessons regarding how to improve communication, planning, organisational and management skills under the Marketing Services Department of the Marketing & Product Function of the life insurance company. Gained experience in public speaking, event management and customer service. Learned valuable lessons regarding how to improve communication, planning, organisational and management skills under the Marketing Services Department of the Marketing & Product Function of the life insurance company.
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Education
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UCL
MSc, Management -
HEC Paris
Summer School, Digital Marketing -
King's College London
Bachelor of Arts - BA (Hons), Global Health & Social Medicine -
Binus International
Social Sciences