Experience

Speedwork Indonesia
• Indonesia
• Motor Vehicle Manufacturing
• 1 - 100 Employee
• Head of Marketing and Communication

  • Oct 2022 - Present

LPK GETI - Global Edukasi Talenta Inkubator
• Indonesia
• Education Management
• 1 - 100 Employee
• Deputy General Manager

  • Nov 2020 - Apr 2022


Tokopedia

• Indonesia
• Technology, Information and Internet
• 700 & Above Employee

• • Feb 2019 - Dec 2020

  November 2019 - PresentWorking within the Growth Marketing team responsible for all non-paid marketing motion inside Tokopedia's environment including emails, push notifications, Notification center, and banners. Specifically handling insights and data related to the team. Making sure the team reaches its success with a valid and reliable data-driven performance calculation. Gives the team recommendations on the marketing motion based on data and trends on what is happening on the market. Helping the team to make a seamless journey for both Buyers and Merchants in Tokopedia.May 2019 - November 2019 Department of Merchant Engagement Journey which make sure seamless journey for the merchants. Improving Tokopedia’s merchant engagement through data driven in-depth analysis. Handling end-to-end journey flow process, including performance analysis. Improvement through lead scoring model in automation marketing. Show less

• • Dec 2018 - Dec 2020



PT. GAJAH TUNGGAL, Tbk

• Indonesia
• Automotive
• 700 & Above Employee

• Marketing and Brand Retail Spv

  • Sep 2016 - Aug 2017

  Maintaining relationship with the distributor and making sure they achieved their goals/numbers. A mixed up between sales and marketing where we are also the mastermind of any offline event or product promotions for both offline and online event. Specifically handling the motobike's tire IRC and Zeneos. Working closely with the supply chain team to make sure the delivery of the product is seamless and give distributors the best business process with PT. Gajah Tunggal Tbk Maintaining relationship with the distributor and making sure they achieved their goals/numbers. A mixed up between sales and marketing where we are also the mastermind of any offline event or product promotions for both offline and online event. Specifically handling the motobike's tire IRC and Zeneos. Working closely with the supply chain team to make sure the delivery of the product is seamless and give distributors the best business process with PT. Gajah Tunggal Tbk



Binus University

• Indonesia
• Higher Education
• 700 & Above Employee

• Bachelor of International Marketing Binus University

  • Jul 2012 - Jul 2016

  Champion for the 5th PPM Business Case Competition Alfamart Case by PPM University Champion for the 5th BINNOVA Business Innovation Competition East Java Tourism Development Case by Universitas Surabaya 2nd Runner up in EURECA Marketing Plan Competition Huawei Case by Prasetya Mulya University Champion for the 5th PPM Business Case Competition Alfamart Case by PPM University Champion for the 5th BINNOVA Business Innovation Competition East Java Tourism Development Case by Universitas Surabaya 2nd Runner up in EURECA Marketing Plan Competition Huawei Case by Prasetya Mulya University