Marketing Manager

• Dec 2021 - Present

Marketing Manager

• Apr 2021 - Dec 2021

Supporting the marketing function and actively contributing to business growth and company development, with a regional focus on Scotland.

Marketing Executive

• Apr 2019 - Dec 2021

- Reviewing the marketing techniques implemented for client generation and recruitment to get the highest campaigns performance results.- Managing four-weekly budgets for client and employee generation.- Reviewing and updating information on the website, creating new pages (WordPress) and analysing the site performance (Google Analytics).- Writing company newsletters, as well as creating and improving on-boarding and on-going email marketing campaigns (Mail Chimp).- Being a key contributor for the messaging used for client and carer generation.- Supporting the launch strategy of each new local branch opening.- Working on existing promotional material designs and creating new ones (InDesign).- Working alongside digital marketing agencies to create and monitor online campaigns.- Assisting with the clients and employees personas' profiling.- Managing projects, such as photoshoots, filming and the Best Companies survey. Show less

Helpdesk Escalation Agent for Citi Bank Commercial

• Jan 2018 - Mar 2019

- Developed rapport with Citi Bank Commercial clients, achieving product satisfaction and customer retention.- Increased the quality of agents’ performances, by monitoring their work and providing effective advice to them.- Provided operational support within the team, to other teams’ members and to the management.- Trained new starts, making them highly proficient. - Worked on clients’ implementations and new registrations. - Met deadlines and personal targets consistently by working under pressure. Show less

Customer Service Advisor for Citi Bank Commercial

• Nov 2015 - Jan 2018

- Improved customer satisfaction through effective multilingual telephonic communication and dealing efficiently with investigation cases. - Assisted colleagues with strong product knowledge. - Achieved KPIs by providing exceptional customer service.

Shore Excursions Representative

• May 2013 - Jul 2015

- Reached the cruise targets by selling tours to the guests on board, focusing on their specific needs and wants. - Used great organisational, numeracy and multi tasking skills to deal with excursions' bookings, accounting, tour magazines' review and excursions' disembarkation. - Managed the departures of transfers and tours, always respecting the due schedules. - Met the set quality standards of the excursions in progress by supervising them. - Increased the tours' sales through effective communication in conferences to Italian and Spanish audiences. - Enhanced guests' satisfaction by successfully guiding ship tours in Italian and Spanish. Show less

Collaborator/Writer

• Jun 2009 - Sep 2011

- Searched with curiosity and successfully found themes and news to write new articles. - Interviewed relevant individuals who provided good quality information to introduce in the articles. - Wrote articles about social, cultural and artistic themes that were monthly published. - Searched with curiosity and successfully found themes and news to write new articles. - Interviewed relevant individuals who provided good quality information to introduce in the articles. - Wrote articles about social, cultural and artistic themes that were monthly published.