Head of SEO

• Dec 2022 - Present

Senior SEO Manager

• Dec 2021 - Jan 2023

SEO Manager

• Jul 2021 - Dec 2021

Senior SEO Executive

• Feb 2021 - Jul 2021

• Planning and implementing technical and on-page SEO campaigns • Performing day to day SEO activities including keyword research, on site optimisation, site architecture projects, competitor analysis, link reviews and technical audits• Communicating directly with clients, orientating them with progress and regularly reporting on completed work & results• Liaising with web developers to implementing technical SEO activities and best-practice methods• Copywriting and editing• Performing in-depth SEO audits and putting recommendations into place • Improving internal link strategies and navigation• Leading initiatives to improve Schema Markup, develop rich snippets, and review user behaviour journeys• Liaising with the PPC team on search term selection and landing pages relevance

Freelance SEO Consultant

• Apr 2018 - Jul 2021

• Competitor research and analysis to identify new opportunities• Creation of on-page, off-page, and technical SEO strategies in line with clients' expectations and goals• Technical and content SEO Audits• Content creation in clients' target language(s) (English and Italian)• Implementation of international SEO strategies• On-page SEO optimisation • Competitor research and analysis to identify new opportunities• Creation of on-page, off-page, and technical SEO strategies in line with clients' expectations and goals• Technical and content SEO Audits• Content creation in clients' target language(s) (English and Italian)• Implementation of international SEO strategies• On-page SEO optimisation

SEO Content Writer

• Apr 2019 - Feb 2021

Main Duties:• Producing and implementing SEO-effective content plans and strategies for new websites• Planning and implementing SEO best-practice methods• SEO on-page optimisation of existing products and websites• SEO analysis, with weekly reports to the SEO manager• Performing in-depth keyword research to plan and produce optimised on-page content• Using Pitchbox to research, individuate and engage with new content and link opportunities.• Liaison with the content team to manage schedules for all content• Producing SEO-oriented original content for all platforms

Freelance SEO Writer (Remote Position)

• Sep 2019 - Apr 2020

• Guest posting and link building services• SEO on-page optimisation services for clients and businesses mainly located in the U.S. and Australia. • Guest posting and link building services• SEO on-page optimisation services for clients and businesses mainly located in the U.S. and Australia.

Freelance Writer

• Oct 2019 - Feb 2020

• Keyword research and competitor analysis• Producing engaging and original content for the website. • Keyword research and competitor analysis• Producing engaging and original content for the website.

Freelance Interpreter and translator

• Oct 2018 - Apr 2019

Main areas of expertise: social services and medical matters. Main areas of expertise: social services and medical matters.

Freelance Face-to-Face Interpreter (English and Italian)

• May 2018 - Apr 2019

Assisting Italian clients, to assure an effective and accurate communication with English speakers in every situation. Main areas of expertise: social services, legal and immigration matters, medical appointments, business functions, and conferences. Assisting Italian clients, to assure an effective and accurate communication with English speakers in every situation. Main areas of expertise: social services, legal and immigration matters, medical appointments, business functions, and conferences.

Project Manager

• Apr 2017 - Sep 2017

• Project management and administration within a European Structural Fund (ESD) educational medium-term project.• Liaison with the Senior Management Team, international clients and other partners, including Italian public educational institutions.• Active role in the creation of an effective network of communication, in order to deliver successful operational patterns.• Keeping financial records, ensuring expenditure within the predicted limit, even on a tight schedule.• Contribution to the budgeting process and translation and proofreading of business plans in Italian and English.• Coordination of work placement students, extra-curricular programmes and management of Cambridge English paper- and computer-based exams.

Cultural Mediator

• Jul 2014 - Nov 2014

• Tour guiding and interpreting in Italian, English, and Japanese for international clients in occasion of the exhibition « Genius Loci », presented by the Berengo Murano Glass Art Studio and the London Lisson Gallery for 14th Venice International Biennale Architecture Exhibition.• Providing information on the cultural and historical heritage of Venice and Italy to individual clients and organised groups.• Active role in the promotion of all the collateral activities linked to the Gallery and its partners.

Market Research Intern

• Jul 2012 - Aug 2012

• Clerical support in international market research projects • Clerical support in international market research projects