Ilaria Rossi Shapiro

Digital Marketing Manager at Onimod Global
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Chicago Area
Languages
  • English Native or bilingual proficiency
  • Italian Native or bilingual proficiency
  • French Elementary proficiency

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Bio

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Jazzmina Redondo

As an Operations Lead at Atlas Experiences, I worked directly with Ilaria. Our time together involved developing strategic marketing plans to enhance the brand equity. Through collaboration we were able to achieve business plans for customers in diverse industries. Ilaria has proven her skills and knowledge are essential for any business looking to expand.

Mari Dahl Andersen

Ilaria and I both worked in marketing at Atlas Experiences. We worked closely together on most project, and during my time in Atlas I learned to know Ilaria both as a professional colleague and a friend. Ilaria is hardworking, motivated and creative, and always delivers above expectations. Collaborating with Ilaria was never a problem, and I hope our paths will cross in the future as well.

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Credentials

  • Associate-Level Certification in Action Selling
    Action Selling
    Feb, 2020
    - Nov, 2024
  • Individual Google Qualification
    Google
    Dec, 2019
    - Nov, 2024
  • HubSpot Social Media Certification
    HubSpot
    Nov, 2019
    - Nov, 2024
  • Advanced Google Analytics Certification
    Google
    Oct, 2019
    - Nov, 2024
  • Beginners Google Analytics Certification
    Google
    Oct, 2019
    - Nov, 2024

Experience

    • United States
    • Marketing Services
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Oct 2020 - Present

      • Day-to-day management and oversight of our clients’ marketing programs • Interpreting client requests and developing creative, ads, campaigns, website updates • Using Google Ads, Facebook Ads, Linkedin Ads, Bing Ads, Twitter Ads, WordPress, Instapage, Zapier, and other tools to execute marketing programs • Primary day-to-day interaction with clients (email, phone, and virtual meetings) • Analyzing marketing data and making strategic recommendations accordingly • Ensuring that managed projects/campaigns meet client expectations and our timeline and budget • Reviewing analytics and presenting marketing recommendations to clients • Working with clients to create timelines, sitemaps, and wireframes for the website redesigns • Overseeing clients’ work with social media, content promotion, lead nurturing, and backlink development Show less

    • United States
    • Events Services
    • 1 - 100 Employee
    • Brand Marketing Intern
      • Nov 2019 - Mar 2020

      Implement innovative B2B marketing strategies in order to strengthen brand recognition. • Create, send and analyze Email Marketing Campaigns using HubSpot platform • Conduct extensive market analysis and research to customize competitive cost-price packages • Develop and maintain relationships with potential and existing business partners and investors • Design promotional material implementing marketing techniques across digital tools Implement innovative B2B marketing strategies in order to strengthen brand recognition. • Create, send and analyze Email Marketing Campaigns using HubSpot platform • Conduct extensive market analysis and research to customize competitive cost-price packages • Develop and maintain relationships with potential and existing business partners and investors • Design promotional material implementing marketing techniques across digital tools

    • 1 - 100 Employee
    • Assistant Sales Manager
      • May 2016 - Mar 2018

      A professional medical/biotech company, specialized in the trade of professional medical equipment throughout the Italian and European territory. I improved B2B sales performances within the team applying data-analytics skills and problem-solving attitude. • Co-Creator of commercial offers for customers covering public tenders of biotechnology equipment • Produced sales reports that identify KPIs and new potential customer segments/trends in the medical business • Trained three interns on customer relationship strategies, procedures and approaches • Oversaw project planning and set-up integration testing with CRM Show less

    • Italy
    • Events Services
    • 100 - 200 Employee
    • Marketing Communications Assistant
      • Mar 2013 - Mar 2017

      Conducted B2B advertisement, improved public brand image and customer communications • Organized logistics for a total of 18 international conventions and congresses • Promoted six brands to hundreds of clients in my tenure and enhanced customer satisfaction • Approached with more than seventy clients per congress and maintained positive CRM Conducted B2B advertisement, improved public brand image and customer communications • Organized logistics for a total of 18 international conventions and congresses • Promoted six brands to hundreds of clients in my tenure and enhanced customer satisfaction • Approached with more than seventy clients per congress and maintained positive CRM

    • Mexico
    • Individual and Family Services
    • Digital Marketing Specialist
      • Mar 2012 - Mar 2014

      Applied marketing strategies toward successful customer acquisition. • Planned monthly promotions using social media including Facebook, Instagram and the company website • Attended four professional courses per year to stay up-to-date with the wellness industry Applied marketing strategies toward successful customer acquisition. • Planned monthly promotions using social media including Facebook, Instagram and the company website • Attended four professional courses per year to stay up-to-date with the wellness industry

Education

  • Hult International Business School
    Master's degree, International Marketing
    2019 - 2020
  • Hult International Business School
    Master's degree, International Business
    2018 - 2019
  • Ef Academy
    International Business
    2018 - 2018
  • Università degli Studi di Verona
    Laurea triennale in Scienze Economiche, Economia aziendale/manageriale
    2014 - 2017
  • Liceo Scientifico Fracastoro
    Mathematics

Community

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