Igor Rolínek
Marketing manager at Česká podnikatelská pojišťovna, a.s., Vienna Insurance Group- Claim this Profile
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English Full professional proficiency
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Portuguese Elementary proficiency
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French Elementary proficiency
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German -
Topline Score
Bio
Credentials
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Time management
Studio WFeb, 2013- Nov, 2024 -
Certificate of Advanced English
University of Oxford/British Council in PragueJun, 2010- Nov, 2024 -
Communication and presentation skills certification
University of Economics in Prague -
Neuropresentation -module I, module II
Kogi CON -
PEER Programme - psycho-social training
Pedagogical and psychological counseling, Prague 2
Experience
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Česká podnikatelská pojišťovna, a.s., Vienna Insurance Group
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Insurance
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200 - 300 Employee
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Marketing manager
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Jan 2017 - Present
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Deputy Head of Marketing
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Apr 2015 - Jan 2017
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Head of Marketing and Public Relations Division (In charge of leading)
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Jan 2014 - Dec 2015
Awards 2014: 1st/2nd place - TV campaign spot award (Strategie magazine)2nd place - TV campaign spot award (Marketing&Media magazine)Marketing and PR strategy of the company, Direct marketing strategy, Customer intelligence strategy planning, Online marketing development and strategy, Marketing Production strategy, Division team leading.
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Product marketing manager
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Feb 2011 - Dec 2013
Customer intelligence management:Managing the sustainability of all business and marketing processes within this area. Continuous increase in CI processes quality by implementing new highly sophisticated models and methods such as Customer value models, scoring and behavioral segmentation.Direct marketing campaigns management:Creative supervision, development of communication and distribution channels, campaign formation.Segmentation strategy definition and sustainability.Churn and retention:Defining, implementing new strategies within marketing client portfolio. Internal monitoring and product analyses supervision.Corporate web site and intranet management.Managing the product marketing department.
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Member of the Board
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Apr 2015 - Jun 2019
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Quantitative Research Analyst
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Aug 2008 - Oct 2009
Quantitative research analyses, coding team co-ordinator.
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GE Capital
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United States
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Financial Services
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700 & Above Employee
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Administrator - Collections Late
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Jan 2005 - Dec 2007
Communication with law office, debt sale, administration work
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Education
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Prague University of Economics and Business (University of Economics, Prague)
Ing., Corporal economics, management, travel and tourism, marketing