Alexander Petrov

Brand identity expert at Embrand studio
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Contact Information
us****@****om
(386) 825-5501
Location
Bulgaria, BG

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5.0

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/ Based on 5 ratings
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Veronika Koeva

The entire experience of working with Embrand studio has been incredibly insightful and I feel we’ve had a very good and productive partnership! Their services have not only brought the needed clarity into the Berenica brand but have successfully captured our vision and brought it to life. With their help, we have created the infrastructure for the future developments of the brand. My only concern was whether Alexander and his team would be able to understand and capture our vision for the brand. And since this is a women-focused brand, I was also concerned whether they will be able to successfully communicate this vision to our target audience - but I think they nailed it! Working with Alexander is not just hiring a designer but choosing a highly skilled business partner that could guide and advise one throughout the entire process of discovering and creating the right brand identity for your business.

Anton Aladzhov

Embrand studio helped us rediscover the true value behind Plentix. They gave us the tools and brand strategy to get directly into the hearts and minds of multiple distinct target audiences, all united around the purpose of expanding human connections. Through the help of the brand strategy process they offered, combined with our internal branding design efforts, we were able to double our sales in a matter of 2-3 months, while increasing the events organized through our platform severalfold. At first we had our doubts on whether a brand discovery would be of any use for our business. After all, these are just words on paper. But it was not just the result, but the process that made all the difference. Even though the exercises were quite challenging, the Embrand team guided us through them with confidence and ease. We gradually got more and more excited and got a ton of clarity about our brand. Now we have already started a new page in Plentix's history and are thrilled to grow our brand forward.

Grigor Karaivanov

I was happy to work with Alexander for another time after successfully completing several projects in the past. The consultations he provided for two of our brands were extremely successful. It was exactly what I was looking for - a full analysis of the brands, key remarks, notes, and ideas on how to improve and perfect the visual and conceptual style and design of the brand identities. Alexander managed to lead the whole process with simplicity, a clear set of objectives, and great attention to detail. We significantly improved the overall look & feel of the brands, along with the design of the packaging. I would strongly recommend the services of Alexander because you get what you pay for - a simple process, clear objectives, and great end results.

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Experience

    • Bulgaria
    • Design Services
    • 1 - 100 Employee
    • Brand identity expert
      • Jan 2009 - Present

      Transforming growing businesses into premium brands. Transforming growing businesses into premium brands.

Education

  • St. Cyril and St. Methodius University of Veliko Tarnovo
    Master's Degree, 3d graphics and 3d design
    2013 - 2014
  • St. Cyril and St. Methodius University of Veliko Tarnovo
    Bachelor's Degree, Graphic design and visual communications
    2009 - 2013
  • Universidad de Granada
    Erasmus Exchange student, Fine and Studio Arts
    2012 - 2012
  • School of Mathematics and Natural Sciences "Nikola Obreshkov", Kazanlak
    High school, Informatics/English language
    2004 - 2009

Community

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