Experience

STELLA PARDO

• France
• 1 - 100 Employee

• Head of Sales and Marketing

  • Aug 2019 - Present

  Ville de Paris, Île-de-France, France



Clique Brands

• United States
• Retail Apparel and Fashion
• 1 - 100 Employee

• Brand Marketing Executive

  • Nov 2017 - Mar 2019

  Paris Area, France - Working closely with sales team to provide with creative ideas and partnership executions for advertising partners - Leading creative brainstorms and preparing proposals, as well as all marketing materials - Following closely innovative solutions, relevant technology solutions and ideas in the fashion, beauty, luxury sectors - Keeping up with industry benchmarking



Undiz

• France
• Textile Manufacturing
• 300 - 400 Employee

• E-commerce & Marketing Communications Executive

  • Dec 2016 - Nov 2017

  Paris Area, France - Building the website for the Russian market - Developing, implementing and managing all marketing, advertising and PR campaigns both online and offline - Creating, curating, and managing all published content on the website and social media; working closely with bloggers - Creating weekly e-commerce reports (including KPI’s)



Dany Tabet Couture

• Marketing Communications Director

  • May 2012 - Oct 2016

  Paris - Keeping up with competitive insights - Planning, developing and implementing all marketing strategies, marketing communications, and PR activities for the European, American, Russian and ME markets - Creating regular reports to monitor strategic growth



Van Cleef & Arpels

• United States
• Retail Luxury Goods and Jewelry
• 1 - 100 Employee

• Advertising & Communications Project Manager

  • 2011 - 2012

  Paris - Planning, developing and executing integrated communications plan and related initiatives - Developing / shooting / translating / proofreading the PR materials (catalogues, ad campaigns, press kits, etc.) - Initiating and establishing media plan based on key product push and brand happenings to drive brand awareness



Richemont (Cartier, Piaget, Jaeger-LeCoultre, Vacheron Constantin, Chloé, Azzedine Alaïa, etc.)

• Market Analyst

  • Jul 2010 - Jul 2011

  Paris - Conduct in-depth marketing-based research on the luxury competitive marketplace - Monitor a defined area of study and group of brands; carry out research/data collection - Production of bi-weekly industry newsletter; daily upkeep of group marketplace intranet site - Participation in brand or holding-requested projects



Vanity Opera (high-end department store carrying Dior, Prada, Dolce&Gabbana, Lanvin, Balmain, etc.)

• Marketing and Communications Director

  • Nov 2007 - Dec 2009

  St. Petersburg - Responsible for planning, development and implementation of all of the organization’s marketing strategies, marketing communications, and public relations activities, both external and internal - Oversee development and implementation of support materials and services for chapters in the area of marketing, communications and public relations - Direct the efforts of the marketing, communications and public relations staff and coordinate at the strategic and tactical levels with the other… Show more - Responsible for planning, development and implementation of all of the organization’s marketing strategies, marketing communications, and public relations activities, both external and internal - Oversee development and implementation of support materials and services for chapters in the area of marketing, communications and public relations - Direct the efforts of the marketing, communications and public relations staff and coordinate at the strategic and tactical levels with the other functions of the organization Show less



Tuttifrutti showroom (Juicy Couture, Victoria Beckham, Alexander Terekhov, Stuart Weitzman, etc.)

• Sales manager

  • Oct 2006 - Nov 2007

  Milan - Presenting the collections to wholesale clients, inserting and processing orders, follow-up with order confirmations, providing feedback to the Wholesale Executive on a daily basis - Assisting with admin work and general Showroom duties - Support with invoicing, restocking and shipping logistics