Ida Marlene Andreassen

Teamleder CRM & Strategisk rådgiver at Bas Kommunikasjon
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Contact Information
us****@****om
(386) 825-5501
Location
Oslo, Oslo, Norway, NO
Languages
  • English Native or bilingual proficiency
  • Bokmål, Norwegian Native or bilingual proficiency

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Mark Robinson

Ida is a significant asset for any company. She consistently displayed an ability to solve complex problems and communicate well in a very difficult and constantly changing environment. During her tenure with Innovation Norway, several of our clients praised Ida for her strong work ethic and her ability to make them feel welcome.

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Credentials

  • Hubspot Agency Partner Certification
    HubSpot
    Aug, 2020
    - Oct, 2024

Experience

    • Norway
    • Advertising Services
    • 1 - 100 Employee
    • Teamleder CRM & Strategisk rådgiver
      • Apr 2021 - Present

    • Advisor
      • Aug 2016 - Present

    • Renewable Energy Semiconductor Manufacturing
    • 1 - 100 Employee
    • CRM Marketing Specialist
      • Jan 2018 - Jun 2019

      -Innleid konsulent fulltid -Ansvarlig for all 1:1 kommunikasjon med kundebasen. Utarbeidelse, oppsett og utsendelse. Inkludert digitale kanaler, eDM, SMS og DM. Ansvar for kundereisen med velkomstdialoger, oppsalg, kryssalg, loyalitet og tiltakt for anti-churn. -Rollen krevde stor grad av prosjektledelse og koordinering internt og mot eksterne leverandører og partnere. -Innleid konsulent fulltid -Ansvarlig for all 1:1 kommunikasjon med kundebasen. Utarbeidelse, oppsett og utsendelse. Inkludert digitale kanaler, eDM, SMS og DM. Ansvar for kundereisen med velkomstdialoger, oppsalg, kryssalg, loyalitet og tiltakt for anti-churn. -Rollen krevde stor grad av prosjektledelse og koordinering internt og mot eksterne leverandører og partnere.

    • Education Management
    • 1 - 100 Employee
    • Sales and Marketing Coordinator
      • Nov 2013 - Jul 2015

      • Increased sales by 30% from 2013 to 2015 in collaboration with country product manager. • Planned and executed sales and marketing activities across different B2C channels; Facebook, online ads, newsletters, landing pages. • Got the highest customer satisfaction rate of all time for the program. • Responsible for the EF-Ambassador program in Norway from 2013-2015. •Grew the number of ambassadors with 42% from 2013 to 2014, and up to 145% in 2015. • Created and distributed online newsletters on a weekly basis to the database. • Sold long-term language & University preparation programs to B2C customers. • Worked with team members on online and offline marketing campaigns. • Ranked amongst the top 10 best sellers worldwide several times in 2014-2015. Show less

    • Norway
    • International Trade and Development
    • 700 & Above Employee
    • Analyst/Trainee
      • Jan 2013 - Jul 2013

      • Tech incubator aimed at accelerating Norwegian early-stage technology start-ups with potential for international high-growth • Assisted tech start-ups in establishing operations in Silicon Valley. • Managed the daily activities of Innovation House, a Silicon Valley Co-Working Space. • Participated in an extensive amount of conferences and networking events. • Recruited companies for The Norwegian School of Entrepreneurship, San Francisco. • Assisted Norwegian companies at conferences in San Francisco. • I helped preparing and organizing the visit to San Francisco and Silicon Valley for a Norwegian business delegation consisting of 67 technology companies accompanied by Their Royal Highnesses Crown Prince Haakon and Crown Princess Mette-Marit and Deputy Minister Jeanette Moen (Norwegian Minister of Trade and Industry), May 7-9, 2013. The theme for the visit was Advanced Technology, Innovation and Design Thinking. By customizing seminars in 4 different tracks: Advanced Tech, IT Security, Education Tech and Big Data the participants learned and met industry experts in several future technology growth areas. Meetings were organized at e.g. Tesla, Cisco, Google, NASA, Palantir and HP. In addition to full day seminars (my main area was education technology), I also assisted the project manager (Yvonne Ericsson) with arranging the Royal VIP Dinner at Fairmont Hotel in San Francisco and a pitch-session with 9 Norwegian Technology startups meeting American Venture Capital companies at the Rosewood Sand Hill resort in Palo Alto. The project included collaboration between the Ministry of Foreign Affairs, The Norwegian Embassy in DC, the Norwegian Consulate General, The Royal Palace, The Ministry of Trade & Industry. Show less

    • Norway
    • Government Administration
    • 1 - 100 Employee
    • Assistant
      • Apr 2010 - Dec 2012
    • United States
    • Manufacturing
    • Social Media Marketing
      • Sep 2011 - Nov 2012

      During my time at UC Berkeley I became involved in Value Shark, Inc., a technology startup known as Statricks. Statricks is developing a web app designed to provide price suggestions and trends for used goods you find on sites like craigslist and eBay. My main contributions to Statricks have been in researching and developing a strategic social media plan and creating a marketing model for tracking success metrics tailored to the unique factors of a scalable technology-based company. Additionally, I have been helping the team develop a search engine marketing strategy in order to expand the company’s user base from its small, tech-centric initial adopters to common everyday industry participants. Show less

Education

  • Volda University College (HVO)
    15stp Digital Journalistikk, Journalism
    2017 - 2017
  • University of California, Berkeley
    Sociology
    2010 - 2011
  • Stanford University
    Stanford continuing studies, Social Media Marketing (Marketing without Money)
    2013 - 2013
  • University of Tromsø (UiT)
    Bachelor's degree, Marketing, Innovation and Leadership
    2009 - 2010
  • Markedshøyskolen / Oslo School of Management (MH)
    Marketing and Sales
    2008 - 2009
  • University of Tromsø (UiT)
    Psychology
    2007 - 2008

Community

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