Experience

Kapari Kenya Limited

• Kenya
• Food & Beverages
• 1 - 100 Employee

• Digital Marketing Manager

  • Feb 2020 - Present

  Responsibilities:-Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns_Design, Develop and Manage content for our website and social media platforms_Creating images, visuals, banners and all required materials_Develop and monitor campaign budgets_Prepare accurate reports and marketing campaign’s overall performance against ROI and KPIs_Identify trends and insights, and optimize spend and performance based on the insights_Plan, execute and measure experiments and conversion tests_Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints_Planning publicity strategies and campaigns i.e. engaging influencers



Selective Media Ltd

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Operations Director

  • Oct 2013 - Present

• Social Media Executive

  • May 2015 - Jun 2016

  -Responsible for hands on interactions within social media presence-An advocate for the company in social media spaces, engaging in dialogue and responding to questions where appropriate -Respond and react to changes within social networks e.t.c



SOL Software Private Limited

• Software Development
• 1 - 100 Employee

• Head Of Digital Marketing

  • Feb 2019 - Feb 2020

  Manage and produce digital campaigns and oversee all content creation activities for the company’s and client’s website and social media platforms.• Consulting closely with the client service team to devise a web content and media strategy that aligns with the client’s wider objectives and goals.• Creation of a content marketing calendar to ensure regular content on the company’s and client’s website and social media platforms whenever necessary.• Keeping up to date with industry best practices and monitoring content activities of clients’ competitor social media platforms.• Training of the company’s team on how to efficiently use the various available applications/online resources to enhance productivity.• Provide digital support to other business lines to create content, promote campaigns, or other similar digital graphics



Kenya Film Commission

• Kenya
• Movies, Videos, and Sound
• 1 - 100 Employee

• Digital Content Manager

  • Jul 2017 - Feb 2020

• Digital Content Manager

  • Jul 2017 - Jan 2019

  -Responsible for hands on interactions within the Digital Space -An advocate for the company in digital media spaces, engaging in dialogue and responding to questions where appropriate -Respond and react to changes within social networks e.t.c



Kilimall - Affordable Online Shopping

• Kenya
• Retail
• 100 - 200 Employee

• Social Media Manager

  • Jun 2016 - May 2017

  Measure and monitor social media marketing activity –finding out what works, tweak and improve communications, tactics & campaignsRespond and react to changes within social networks.Monitor and present relevant data, trends, success and expectations Creative input on content and ideas on social media viral marketing Measure and monitor social media marketing activity –finding out what works, tweak and improve communications, tactics & campaignsRespond and react to changes within social networks.Monitor and present relevant data, trends, success and expectations Creative input on content and ideas on social media viral marketing