Experience

Beonic

• Australia
• Software Development
• 1 - 100 Employee

• Media Director

  • Jan 2012 - Present

  Sydney, Australia My role at SkyFii includes managing all media-related assets associated with SkyFii from a commercial and non-commercial perspective. Key responsibilities include all brand and product marketing. SkyFii is an emerging technology and media company pioneering free public WiFi. With our unique model we deliver robust and reliable Internet for thousands of people on the move every day, for FREE. On and offline consumer mapping tools turn Wi-Fi into a smart analytics and marketing opportunity… Show more My role at SkyFii includes managing all media-related assets associated with SkyFii from a commercial and non-commercial perspective. Key responsibilities include all brand and product marketing. SkyFii is an emerging technology and media company pioneering free public WiFi. With our unique model we deliver robust and reliable Internet for thousands of people on the move every day, for FREE. On and offline consumer mapping tools turn Wi-Fi into a smart analytics and marketing opportunity for businesses to attract, engage and get to know their customers better. Being connected is a way of life! Want to know more about how SkyFii can help your business or brand? Drop us a line at info@SkyFii.com

• Sales Director

  • Jan 2012 - Present



Amity Media

• Co-Founder & Director

  • Jan 2012 - Jan 2013

  Sydney, Australia Amity Media is a premium Out-of-Home media company based in Australia. Amity specialises in the art of Mega Banners, one of the most memorable and eye catching media platforms. Also known as Building Wraps or Scaffold Banners, Mega Banners are temporary artwork installations on the facades of buildings under construction. Mega Banners beautify the eyesore of a construction site by shrouding the scaffold with integrated commercial and non-commercial imagery.



oOh!

• Australia
• Advertising Services
• 700 & Above Employee

• National Sales Manager, Eye Fly

  • Jun 2007 - Dec 2011

  Responsible for the national sales performance of the Eye Fly division at EYE.

• Group Sales Manager

  • Aug 2009 - Nov 2010

  As the NSW Group Sales Manager for Eye Fly, the leading airport out-of-home media specialist in Australia and New Zealand, I was responsible for delivering the majority of Eye Fly's revenue through the management of a sales team of 7 which included 5 Account Managers and 2 Account Coordinators.

• Senior Account Manager

  • Sep 2008 - Jul 2009

  Being the only Senior Account Manager in the Eye Fly team at the time I held additional responsibilities to support the wider business outside of meeting my revenue targets. This included mentoring and training other team members, developing and delivering sales strategies and supporting the concessions team.

• Account Manager

  • Jun 2007 - Aug 2008

  I joined Eye Fly as an Account Manager in the NSW sales team in June 2007. Responsible for managing a group of key media agencies inlcuding OMD, Mediacom, Mediaedge and Starcom, I successfully increased revenues from my territory by retaining and growing existing clients as well as winning a variety of new business. I was promoted to Senior Account Manager in little over 12 months.



Amity Media

• Co-Founder and Director

  • Jan 2003 - Jun 2007

  Sydney, Australia Amity Media is a premium Out-of-Home media company based in Australia. Amity specialises in the art of Mega Banners, one of the most memorable and eye catching media platforms. Also known as Building Wraps or Scaffold Banners, Mega Banners are temporary artwork installations on the facades of buildings under construction. Mega Banners beautify the eyesore of a construction site by shrouding the scaffold with integrated commercial and non-commercial imagery.



MBS Media / Brand Connection

• Senior Media Planner / Buyer

  • Jan 1999 - Dec 2002

  MBS Media was one of the first and last independent media planning / buying agencies in London. It was bought by IPG Group and rebranded as Brand Connection. It has subsequently been rolled into the IPG Group of media agencies. I started my media career at MBS as a junior planner / buyer. Working across all media other than TV I gained valuable exposure to the media industry at many levels. I progressed to Senior Media Planner / Buyer with a portfolio of clients specialising in retail… Show more MBS Media was one of the first and last independent media planning / buying agencies in London. It was bought by IPG Group and rebranded as Brand Connection. It has subsequently been rolled into the IPG Group of media agencies. I started my media career at MBS as a junior planner / buyer. Working across all media other than TV I gained valuable exposure to the media industry at many levels. I progressed to Senior Media Planner / Buyer with a portfolio of clients specialising in retail and tourism. Show less