Ian McBrayer

Strategy Supervisor at Modco Media
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Contact Information
us****@****om
(386) 825-5501
Location
Raleigh, North Carolina, United States, US

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Strategy Supervisor
      • Jul 2023 - Present
    • United Kingdom
    • Advertising Services
    • 700 & Above Employee
    • Strategy Supervisor
      • Aug 2022 - Jul 2023
    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Integrated Media Strategy Supervisor
      • May 2021 - Aug 2022
    • Arts & Crafts
    • Sr. Planning Associate
      • Feb 2020 - Jan 2021

    • Planning Associate
      • Mar 2019 - Feb 2020

      • Work with the Senior Associate and Manager, as well as implementation groups, assist in the development of budget allocations across media, media mix scenarios• Maintain and communicate up-to-date records of the implementation of the plan• Provide research and analysis to assist with various issues that arise in the execution of the tactical plan• Meet with sales representatives to obtain information about their products• Pull research to support the development of media objectives, strategies, and tactics• Review industry trades for new sites, innovative and creative ad units and technologies, as well as competitive information• Create and maintain flowcharts Show less

    • Australia
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Liasion
      • Sep 2017 - Mar 2019

      • Generated and analyzed reports in order to identify invoice discrepancies. (PVARS, MediaOcean) • Responsible for keeping all invoicing and reconciliation up to date and on track in correspondence with clearing dates. • Hands-on account experience working and collaborating with media teams and vendors. • Trained new hires to exceed company standard. • A prominent member in PDD, an agency group dedicated to increasing employee recognition and career growth. Started a mentorship program within Starcom. Show less

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Video/Content intern
      • May 2016 - Aug 2016

      • Worked directly with multiple clients daily to create compelling promotional videos • Created 300+ video projects for customers • Connected with and promoted Tribute to potential partners/clients via phone, email and events while continuously updating partner/client database •Maintained client project calendar •QA testing for Tribute app and website •Sent customer invoices/shipped customer purchases •Trained new interns •Customer support • Worked directly with multiple clients daily to create compelling promotional videos • Created 300+ video projects for customers • Connected with and promoted Tribute to potential partners/clients via phone, email and events while continuously updating partner/client database •Maintained client project calendar •QA testing for Tribute app and website •Sent customer invoices/shipped customer purchases •Trained new interns •Customer support

    • Outsourcing/Offshoring
    • 1 - 100 Employee
    • Sales Representative
      • Dec 2013 - Mar 2014

      • Collaborated with supervisor to create sales script • Maintained relationships with clients while providing great customer service • Met daily sales quota for entirety of employment •Cold called 50+ potential customers daily • Collaborated with supervisor to create sales script • Maintained relationships with clients while providing great customer service • Met daily sales quota for entirety of employment •Cold called 50+ potential customers daily

    • United States
    • Construction
    • 1 - 100 Employee
    • Sales Coordinator
      • Jul 2013 - Nov 2013

      • Collaborated with supervisor to create sales script • Worked effectively with coworkers to continually reach monthly goals • Provided leads and set up appointments for customers • Collected and organized client information for database •Went door to door canvassing 50+ homes daily • Collaborated with supervisor to create sales script • Worked effectively with coworkers to continually reach monthly goals • Provided leads and set up appointments for customers • Collected and organized client information for database •Went door to door canvassing 50+ homes daily

Education

  • Iowa State University
    Bachelor’s Degree, Advertising
    2011 - 2016
  • University of Dubuque
    Accounting
    2011 - 2011

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