Senior Multimedia Designer

• May 2020 - Present

I am a hands-on servant leader managing teams and outside freelance talent to develop captivating multimedia content that engages vast audiences and drives results. I provide in-depth content strategy and ideation that addresses client branding, implementing innovative approaches and technologies. Leading by doing, I create an environment of supportive, continued learning and rich company culture.• Optimized workflow increasing efficiency approximately 40% by transitioning the agency to a completely online digital format that also enabled remote out-of-office projects• Built an internal recording studio and produced educational marketing podcast with 40+ episodes and thousands of regular listeners that has attracted new client leads and sparked rewarding relationships• Concepted and implemented time-sensitive used car campaign for automotive client which has kept the auto dealer on top of car availability during an extreme car shortage

Multimedia Designer & Video Editor

• Feb 2016 - May 2020

Working on a team of designers, I conceptualized visual brand development and creative content for hundreds of ad campaigns. I developed high-end, engaging visual content for social media, websites, digital and print advertisements. And with an expertise in post-production, I developed captivating and rich video content for TV Broadcast and in-streaming video advertising, built through a combination of conceptual thinking, film editing and motion graphic animation. --••Video Editor••--• Edited and animated hundreds of television commercials under tight deadlines achieving over 200 million TV impressions in a single year• Produced high-yield advertisements for streaming video which have generated hundreds of millions of ad impressions, contributing to client sales goals• Shot, animated, and designed social content, expanding on campaigns, and connecting with targeted audiences, resulting in over 300,000 yearly engagements and tens of millions of annual impressions• Instrumental in acquiring high-profile clients for the agency by developing multiple supportive, branding and retrospective videos for AMS website, advertising and request for proposals• Produced several webinars connecting with existing clients to showcase new innovative technologies, supporting customer longevity and relationships--••Multimedia Designer••--• Conceptualized engaging visual brand development and marketing materials for hundreds of ad campaigns with short timelines on a team of designers, increasing market reach for one client by 20% over 4 months• Designed web pages and architecture for our clients to increase user experience, enhance conversion rate and increase retention• Provided a seamless social ad experience by integrating strategic designs with custom coded landing pages that maximized customer conversion• Designed and implemented AMS website re-design, showcasing the company’s best, increasing annual visitors by 200% and reducing active bounce rate by 23%

Contract Graphic Designer

• May 2015 - Feb 2016

Creative Producer & Multimedia Artist

• Jan 2011 - Present

Clients come to me for my full-service branding and content development, helping them capture and advertise their products, services, and specialties. Utilizing analytics and research, I provide solutions that get the maximum results. I have managed and directed teams for promotional video production and designed and developed websites and advertising content for my clients, generating massive growth.• Empowered clients with full-service branding and content development, capturing and advertising products and services, and utilizing analytical research; increased customer base 300% for service client • Redeveloped company branding and website with web videos and custom images while maximizing SEO leading to a 1000% increase in website traffic and a vast difference in client lead generation• Established online branding and product sales presence incorporating full website development, photography and design working in tandem with Amazon FBA which has increased sales by 1310%• Wrote, directed, shot, and edited supportive product advertising for healthcare company used in trade shows, websites, and clinic video screens, resulting in an increase in brand awareness and sales• Designed and built service website with custom images, photography and video as well as developed social media to connect with targeted consumers and make scheduling much easier

Graphic Designer, Print Specialist & Marketing Coordinator

• Jun 2012 - Apr 2014

In conjunction with printer preflight and operations, I was the administrator of graphic design, company branding, marketing, and web development. From large to small format printers, I successfully developed a comprehensive knowledge of the printing process. As a designer, I produced internal branding images, online content, and videos that highlighted the company’s products and services.--••Graphic Designer••--• Spearheaded the development of the company website utilizing custom designed graphics and integrating an ecommerce platform, file upload, and quoting service, increasing sales acquisitions by 24%• Branded company by producing web videos, and designing internal print collateral, POP and displays that solidified the company story and strengthened customer retention, securing 10+ regular customers--••Print Specialist••--• Administered daily printer pre-flight operations and file preparation for offset printing while also operating large to small format printers on projects that brought in tens of thousands of dollars --••Marketing Coordinator••--• Initiated the renovation of workplace and lobby for an enhanced customer sales experience which better showcased products and created customer longevity, solidifying $50,000+ budget projects

Production Assistant

• Oct 2011 - Jan 2012

As a recent graduate from UCSD, I worked as a production assistant on a feature film called Neshima. The film was later released in 2016 as an exclusive feature which can be found on Amazon.com.Responsibilities included: • Camera assistance• Set construction• Sound/boom operation• Lighting and rigging• Being an extra during various scenes As a recent graduate from UCSD, I worked as a production assistant on a feature film called Neshima. The film was later released in 2016 as an exclusive feature which can be found on Amazon.com.Responsibilities included: • Camera assistance• Set construction• Sound/boom operation• Lighting and rigging• Being an extra during various scenes

Cinematographer and Video Editor

• Mar 2011 - Jul 2011

Successfully filmed and organized documentary evidence of onsite visits at a local charter school, thus helping the university research team explore video as a form of research and build documentation that they needed but lacked. Video Editing with Adobe Premiere Pro and After Effects CS5 / Final Cut Pro In field camera operation, in-studio interviews and audio recording/editing using Protools LE Successfully filmed and organized documentary evidence of onsite visits at a local charter school, thus helping the university research team explore video as a form of research and build documentation that they needed but lacked. Video Editing with Adobe Premiere Pro and After Effects CS5 / Final Cut Pro In field camera operation, in-studio interviews and audio recording/editing using Protools LE

Assistant Illustrator

• Nov 2010 - Jan 2011

Using Adobe Photoshop CS5 I completed character and environmental concept design and artwork for a project protected by a non-disclosure agreement. During this process I learned time management skills and how to work under pressure in order to meet deadlines. Using Adobe Photoshop CS5 I completed character and environmental concept design and artwork for a project protected by a non-disclosure agreement. During this process I learned time management skills and how to work under pressure in order to meet deadlines.

Reprographic Assistant & Delivery Driver

• Dec 2006 - Aug 2008

In addition to driving a route via campus vehicle to deliver mail throughout San Diego County, I was lead in completing district reprographic assignments. I trained in printing, file handling, and organization and helped in sorting mail and files, appointed to reorganizing the department. Helped establish an efficient work flow during period of employment. Industry grade Xerox printer and scanner operationsGraphic file adjustments with Adobe Publisher and Adobe Photoshop In addition to driving a route via campus vehicle to deliver mail throughout San Diego County, I was lead in completing district reprographic assignments. I trained in printing, file handling, and organization and helped in sorting mail and files, appointed to reorganizing the department. Helped establish an efficient work flow during period of employment. Industry grade Xerox printer and scanner operationsGraphic file adjustments with Adobe Publisher and Adobe Photoshop