Experience

Tandem Marketing Communications

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Managing Director

  • Aug 2014 - Present

  Tandem Marketing Communications is a boutique consultancy founded on the principles of creating solid partnerships where shared values, complimentary expertise and common goals lead to creative solutions that become larger than the sum of their parts. Working with disruptive start-ups, collaborative agencies and established, world-leading brands, Tandem is idea-centric, scrappy yet scalable and tenacious in telling its clients’ stories in ways that place them at the heart of popular culture. Show less



Frank

• United Kingdom
• Public Relations and Communications Services
• 1 - 100 Employee

• Managing Director, Frank PR USA

  • Jan 2013 - Aug 2014

  Frank PR is a globally renowned consumer PR agency with a reputation for providing creative solutions for some of the world’s best-known brands. Its strategic, irreverent and integrated campaigns have garnered a multitude of prestigious awards and helped deliver results for world leading clients such as Disney, Innocent, Discovery, BlackBerry, Footlocker, Kit Kat Activision and Mastercard. One of the fastest growing PR agencies in the world, Frank PR has operations in the United Kingdom, North America and Australia. Show less



Smartfusion

• Advertising Services
• 1 - 100 Employee

• Vice President Strategy & Business Development

  • Jul 2010 - Aug 2012

  Smartfusion is a consumer centric experiential agency, specializing in fusing on-and-offline behaviour. Working with design, planning and account teams, I’m responsible for creative and strategic planning for both existing and potential clients. I’m tasked with ensuring experiential campaigns deliver strategic platforms that can be amplified through consumers’ natural behaviour and leveraged by other marketing disciplines. I oversee the creative process from ideation, strategic conception, through to building client presentation. I am also responsible for the external positioning of the agency, from look and feel of the web site to ongoing thought leadership initiatives. Finally, I am responsible for driving the new business function of the agency. Key achievements included the winning of accounts such as Lenovo, Kia and adidas, the successful rebranding of the agency in August 2011, as well as the creation of several ground breaking campaigns including the first physical integration of Facebook into a live event that more than quadrupled Nokia’s Facebook fan base. Clients with whom I work include: Nokia LA Live* Adidas* NCM Media* Ferrari P&G Lenovo* Stanley* Porsche Aladdin* Kia* * Account wins I have led Show less



RXMOSAIC

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Director of Strategy & Creative Development

  • Jan 2006 - Jul 2010

  Reporting to the CEO, I spanned Brodeur Partners and its healthcare subsidiary Rx Mosaic Health, two specialist PR agencies. I combined creative consultancy for clients in the consumer, technology and healthcare industries with driving new business development and creative strategy across the agency. I managed the RFP and RFI process, led ideation for client campaigns and drove agency marketing efforts. I also ran and provide consultancy to clients including: Research In Motion OrthoNeutrogena* IAC Zwinky Cuties* A Baby’s Journey* Johnson & Johnson American Express Retin-A Micro Lunesta ooVoo* Renova Matte For Men* Orbtiz * Account wins I have led Show less



Zeno Group

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• Vice President

  • Jun 2002 - Jan 2006

  As the agency’s resident “tech hipster” I divided my time between the consumer and consumer technology practices of the New York, San Francisco and London offices. I regularly lead new business initiatives and generated in excess of $2.8 million in additional revenue. Managing a team of 8, I ran and provide consultancy on accounts including: Pepsi* Rubbermaid* Twinlab Hotbar* SK-EarthLink / Helio* JAMDAT TheLadders.com* Cablevision* Mobileplay* United Airlines Expedia* Arrid* Sirius Satellite Radio GoTV Networks TD Waterhouse* Wired Magazine YouTube Smartshopper.com* Connectid* Quizno’s * Account wins I have led Show less