Experience

Delphia

• Canada
• Software Development
• 1 - 100 Employee

• Creative Director

  • May 2022 - Aug 2023

  San Francisco, California, United States Led end-to-end creative process, aligning with cross-functional partners to achieve product goals. Developed and managed multiple brands within the Delphia portfolio. Mentored a versatile in-house team covering copywriting, design, web dev, motion graphics, photography, and audiovisual production.



Truebill

• United States
• Financial Services
• 1 - 100 Employee

• Creative Director

  • Oct 2020 - May 2022

  San Francisco, California, United States Led all Growth marketing creative across digital and offline channels. Built a team of writers, designers, producers and editors while growing Truebill over 12,000% and into acquisition by Rocket Companies in December 2021. What I learned: Data is king. Smart and attractive Creative doesn't always equal strong performance. Hypothesize, test, and iterate - and the numbers never lie.

• Creative Producer

  • Feb 2020 - Oct 2020

  San Francisco Bay Area



Freelance Videographer and Photographer

• Photography
• 1 - 100 Employee

• Producer, Photographer, Videographer, and Editor

  • 2017 - Feb 2020

  San Francisco Bay Area Spearheaded all facets of production, shooting, editing, and delivery of photo and video assets for a wide array of projects including outdoor, tech, and life-style brands such as Oculus, Intel, Matternet, Chrome Industries, The North Face, Banana Republic, Restoration Hardware, Desktop Metal, and others. Demonstrated keen ability to draft creative briefs, facilitate expectations, calendars, and vendor pools, and successfully track and coordinate photo and video projects from inception to… Show more Spearheaded all facets of production, shooting, editing, and delivery of photo and video assets for a wide array of projects including outdoor, tech, and life-style brands such as Oculus, Intel, Matternet, Chrome Industries, The North Face, Banana Republic, Restoration Hardware, Desktop Metal, and others. Demonstrated keen ability to draft creative briefs, facilitate expectations, calendars, and vendor pools, and successfully track and coordinate photo and video projects from inception to on-time delivery. Show less



Carbon3D, Inc.

• United States

• Content Lead

  • 2015 - 2017

  Redwood City, CA Headed all aspects of photo and video content creation. Directed, shot, and edited all Carbon content, disrupting an industry by relaying complex scientific topics through artistic visual media. • Acted as central resource in shooting and producing complete suite of visual assets cultivating best-in-class brand aesthetics and authentic original messages. • Conceptualized, developed, and integrated visual aesthetics that defined Carbon visually. • Created and shot innovative content… Show more Headed all aspects of photo and video content creation. Directed, shot, and edited all Carbon content, disrupting an industry by relaying complex scientific topics through artistic visual media. • Acted as central resource in shooting and producing complete suite of visual assets cultivating best-in-class brand aesthetics and authentic original messages. • Conceptualized, developed, and integrated visual aesthetics that defined Carbon visually. • Created and shot innovative content that portrayed complex scientific topics in aesthetic manner by working in collaboration with cross-functional team of engineers, material scientists, and designers. • Built in-house studio and Asset Library. Show less



The North Face

• Retail
• 1 - 100 Employee

• Lead Photographer, Producer, and Content Manager

  • Sep 2012 - Dec 2015

  Alameda, CA Orchestrated large pool of external production company vendors, while coordinating staff of internal producers to identify compelling stories and generate ground-breaking visual content. • Established location and studio photoshoots for print, web, events, and in-store experience. • Propelled drafting of creative briefs, facilitation of post-production functions, and expeditious delivery of assets. • Spearheaded all facets of shooting and editing of select photo and video… Show more Orchestrated large pool of external production company vendors, while coordinating staff of internal producers to identify compelling stories and generate ground-breaking visual content. • Established location and studio photoshoots for print, web, events, and in-store experience. • Propelled drafting of creative briefs, facilitation of post-production functions, and expeditious delivery of assets. • Spearheaded all facets of shooting and editing of select photo and video content. • Devised and developed comprehensive Asset Library of all TNF imagery encompassing all data during the company's 50-year history. Show less



The Sundance Institute

• Photo Editor

  • 2012 - 2014

  Park City, UT - primary photo editor for all Sundance Film Festival imagery - retoucher and post production manager - developed comprehensive asset library for 100,000+ images per 10 day festival


Sandbox Studio
• Singapore
• Architecture and Planning
• 1 - 100 Employee
• Digital Tech./ PA

  • Feb 2009 - Aug 2012