Ian McRae

Creative Director at OptimalShip
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us****@****om
(386) 825-5501

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Credentials

  • Food Safety Manager Certification (FSMC)
    ServSafe Food Protection Manager Instructor
    Jun, 2019
    - Oct, 2024

Experience

  • OptimalShip
    • United States
    • Transportation, Logistics, Supply Chain and Storage
    • 1 - 100 Employee
    • Creative Director
      • May 2022 - Present

      Pioneered the development for all digital marketing materials for OptimalShip. Developed a brand voice and marketing strategy from the ground up. Pioneered the development for all digital marketing materials for OptimalShip. Developed a brand voice and marketing strategy from the ground up.

  • Brigham Young University - Idaho
    • United States
    • Higher Education
    • 700 & Above Employee
    • Teaching Assistant
      • Jan 2022 - Jul 2022

      - Graded student work and gave constructive feedback - Helped students launch and prepare survey for customers - Graded student work and gave constructive feedback - Helped students launch and prepare survey for customers

  • Publix Super Markets
    • United States
    • Retail
    • 700 & Above Employee
    • Produce Clerk
      • Aug 2021 - Jan 2022

      • Maintained the order and design of store merchandise in the department • Developed problem solving skills by breaking down shipments • Helped effectively fill customer product requests • Prepared the department for weekly sale changes • Maintained the order and design of store merchandise in the department • Developed problem solving skills by breaking down shipments • Helped effectively fill customer product requests • Prepared the department for weekly sale changes

  • NPC International
    • United States
    • Restaurants
    • 700 & Above Employee
    • Shift Manager
      • Jan 2019 - May 2021

      • Learned how to balance work and school demands appropriately • Learned how to take calculated risks without higher store management • Gained an understanding on how customers react to marketing material • Developed a “people-centered” mentality by dealing with customer complaints • Learned how to balance work and school demands appropriately • Learned how to take calculated risks without higher store management • Gained an understanding on how customers react to marketing material • Developed a “people-centered” mentality by dealing with customer complaints

  • Simply Bliss Barbecue and Bakery
    • Tooele, Utah, United States
    • Junior Marketing Intern
      • Jul 2020 - Sep 2020

      • Designed several pieces of marketing material for the company. • Ran the company food truck with little to no supervision from the owners. • Learned the value of data as I tried to increase sales • Developed an ownership mentality • Designed several pieces of marketing material for the company. • Ran the company food truck with little to no supervision from the owners. • Learned the value of data as I tried to increase sales • Developed an ownership mentality

  • Lone Peak Janitorial
    • Tooele, Utah
    • Website Designer
      • Aug 2018 - Jun 2019

      • Built a website for a janitorial service using WordPress Admin Software • Required quickly adapting and accepting to changes requested by the company’s owner • Success in this task involved the in-depth analysis of material to improve the site’s SEO *Website no longer active • Built a website for a janitorial service using WordPress Admin Software • Required quickly adapting and accepting to changes requested by the company’s owner • Success in this task involved the in-depth analysis of material to improve the site’s SEO *Website no longer active

  • Simply Bliss Barbeque and Bakery
    • Tooele, Utah
    • Head Cook/Night Manager
      • Aug 2018 - Dec 2018

      • Quickly developed all the skills required to serve food that excelled health department regulations • Collaborated with company owners to create new product ideas to serve a growing base of customers • Quickly developed all the skills required to serve food that excelled health department regulations • Collaborated with company owners to create new product ideas to serve a growing base of customers

  • Ripley's Believe It or Not
    • Jacksonville, Florida Area
    • Customer Service Representative
      • Feb 2017 - Aug 2017

      • Developed a sense of urgency while performing my duties • Learned what makes a compelling retail space for customers • Developed a sense of urgency while performing my duties • Learned what makes a compelling retail space for customers

Education

  • Brigham Young University - Idaho
    Bachelor's degree, Marketing
    2017 - 2022
  • Pedro Menendez High School
    High School, Business

Community

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