Ian Devaney

Senior Communications and Marketing Manager at Madison Square Park Conservancy
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Contact Information
us****@****om
(386) 825-5501
Location
New York, New York, United States, US

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Bio

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Experience

    • United States
    • Fundraising
    • 1 - 100 Employee
    • Senior Communications and Marketing Manager
      • Apr 2023 - Present
    • United States
    • Government Administration
    • 300 - 400 Employee
    • Startup Mentor - Media
      • Apr 2020 - Present
    • United Kingdom
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Communications Coordinator
      • Jul 2021 - Apr 2023

      • Leads branded communications efforts and empowers diabetes and healthcare advocates in the United States and across the globe by providing communications support, media trainings, press expertise, and more. • Building a world where access to insulin and healthcare is a human right through state and federal lobbying, organizing in-person actions, and helping patients and advocates realize their power to drive sustainable, long-term change. • Leads strategic and tactical communications activities including planning, execution, and analysis/reporting. Manages social media accounts, newsletters, and develops assets for state chapters, global advocates, and internal initiatives. • Grew social media audiences by as much as 17% YoY, increased email campaign open rates by 14.5%, and led numerous successful fundraising and awareness campaigns. Show less

    • United States
    • Advertising Services
    • 300 - 400 Employee
    • Strategist
      • Oct 2020 - May 2021

      • Worked under the Heineken portfolio of clients managing strategy and communications planning for brands such as Dos Equis and Tecate. • Responsible for tracking and allocating budgets over $40 million across traditional, digital, and social media channels. Developed pitch decks and presented successful media proposals for advertising campaigns as large as $20 million. • Worked under the Heineken portfolio of clients managing strategy and communications planning for brands such as Dos Equis and Tecate. • Responsible for tracking and allocating budgets over $40 million across traditional, digital, and social media channels. Developed pitch decks and presented successful media proposals for advertising campaigns as large as $20 million.

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Brand Strategist
      • Nov 2018 - Jan 2020

      • Guided and assigned budgets in excess of $90 million for clients that included Boar’s Head, Chobani, Benjamin Moore, and many others.• Managed and served as the direct report for multiple assistant strategists on the Boar’s Head and Benjamin Moore teams. Responsible for delegating tasks and keeping projects on track within established timelines.• Conducted thorough research of brand and industry landscapes and translated findings into data informed decisions for both clients and senior leadership. Show less

    • Assistant Brand Strategist
      • Oct 2017 - Nov 2018

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Key Accounts Manager
      • Jun 2016 - Sep 2016

      • Generated hundreds of leads for the business development team and drove personal sales in the tens of thousands of dollars. Personally brought in over 20 new pieces of business. Lead and developed a CRM database consisting of thousands of partnerships and clients. • Generated hundreds of leads for the business development team and drove personal sales in the tens of thousands of dollars. Personally brought in over 20 new pieces of business. Lead and developed a CRM database consisting of thousands of partnerships and clients.

    • Marketing Analyst Intern
      • Nov 2015 - Dec 2015

      • Responsible for developing social ad campaigns that increased brand engagement and sales over 20%. Wrote copy and developed a new business pipeline for the firm. • Responsible for developing social ad campaigns that increased brand engagement and sales over 20%. Wrote copy and developed a new business pipeline for the firm.

    • United States
    • Retail
    • 700 & Above Employee
    • Customer Service Associate
      • May 2015 - Aug 2015

      Working at J. Jill's primary distribution center, my responsibilities included satisfying the needs of both customers and J. Jill stores on a national level. The position required effective communication and supply chain problem solving skills. Working at J. Jill's primary distribution center, my responsibilities included satisfying the needs of both customers and J. Jill stores on a national level. The position required effective communication and supply chain problem solving skills.

    • Mexico
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Team Trainer
      • Nov 2011 - Dec 2014

      Working at the Target Corporation for over three years, I filled a variety of roles and positions, including advertising setup, sales floor, grocery and market. Later promoted to the role of team trainer, tasked with teaching new members their role and place within the organization. Working at the Target Corporation for over three years, I filled a variety of roles and positions, including advertising setup, sales floor, grocery and market. Later promoted to the role of team trainer, tasked with teaching new members their role and place within the organization.

Education

  • Syracuse University
    Marketing Management and Business Management - Dual Major, Business, Management, Marketing, and Related Support Services
    2013 - 2017
  • Syracuse University - Martin J. Whitman School of Management
    Marketing Management and Business Management - Dual Major, Business, Management, Marketing, and Related Support Services
    2013 - 2017
  • City University of Hong Kong
    2015 - 2015

Community

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