Experience

Freewell

• United States
• Personal Care Product Manufacturing
• 1 - 100 Employee

• Operations and Fundraising Executive

  • Jan 2023 - Present

  FREEWELL is a tactical CPG personal care brand made for everyday athletes. Notable accomplishments within the first six months: •Built distinctive iterations of brand and investment pitch decks and presentations, executing direct investment agreements, bespoke fundraising event coordination, and global opportunity to secure entry level investment through WeFunder •Streamlined processes and workflows to enhance efficiency and productivity across all organizational departments, resulting in massively improved output to reach company infrastructure goals •Refocused revenue strategy by building and auditing customer email campaigns and flows, showing immediate short term success of 20% boost in conversion positioned to scale for continued automated conversion •Launched SMS marketing, incorporating SMS specific lists, associated automated discounts, and conditional splits to capture SMS value while keeping customer communication highly relevant •Launched eco-friendly subscription program, creating the critical recurring revenue platform required for rev growth and boosting AOV while keeping aligned with brand values of sustainability and impact Show less



Rugiet Health

• United States
• Wellness and Fitness Services
• 1 - 100 Employee

• Chief Of Staff

  • Mar 2022 - Jan 2023

  In my role as Chief of Staff at Rugiet Health, I worked closely with the CEO to develop and execute strategies and policies that meet the evolving needs of this growth stage startup acting as a disrupter for the US health system. Keeping the company mission of Data/Discipline/Accountability at the forefront of operations, I championed organization health and Executive Team efficiency while remaining an accessible resource to every member of the team. •Worked directly with Board of Directors to provide 360º visibility and execute approved policies and drive company objectives through lens of Founders •Scaled departments to accommodate organizational growth. Made smart hires for long standing open roles, doubling the team within 6 months •Synthesized data to report high-level findings to Executive Team members, creating super fast decision making •Provided data-driven recommendations focused on market agility to guide rapidly growing operations •Perform root cause analysis and lead improvement initiatives from pipeline to realized objectives •Provided informed oversight and guidance on all operational and administrative projects •Ran weekly Staff Meetings, tracking performance of set goals and managing critical executive calendar items •Drove annual and quarterly planning processes by creating company analytics and dashboards to provide leadership with needed visibility into day-to-day operations •Increased staff productivity by 41% by conceptualizing and implementing intuitive trainings and incentive programs rewarding high-performing contributors Show less



Bond Collective

• United States
• Hospitality
• 1 - 100 Employee

• General Manager

  • Dec 2019 - Apr 2022

  •Devised strategic plans and established growth objectives to drive membership expansion and enhance member retention. •Formulated innovative solutions to address operational and sales challenges, resulting in improved profitability, resolution of employee and member conflicts, and increased membership retention. •Oversaw budget allocation and implementation, conducted employee reviews, coordinated training initiatives, managed schedules, and negotiated contracts to optimize organizational efficiency. •Fostered strong connections with the local community and businesses by actively participating in events, networking with start-ups, and collaborating with neighborhood organizations. •Achieved outstanding results by elevating the occupancy rate of the first external location from 15% to 100% during an economically challenging period between 2020-2021. •Established streamlined organizational structures and processes for the Community Team and Facilities Team, enhancing team performance and productivity. •Collaborated seamlessly with internal Sales, Design, and Executive teams, providing valuable insights and support to drive interdepartmental synergy and overall company success. •Cultivated and maintained strong relationships with customers and suppliers through proactive account development strategies, ensuring enduring partnerships and sustained business growth. Show less



Parkside Projects

• United States
• Hospitality
• 1 - 100 Employee

• Assistant General Manager

  • Oct 2018 - Dec 2019

  •Designed and implemented comprehensive training programs for all guest-facing staff, ensuring consistent delivery of exceptional service and enhancing customer satisfaction. •Cultivated strong relationships with suppliers to develop the highest-margin wine program in company history, securing competitive direct pricing and maximizing profitability. •Empowered staff through resourceful tools and adaptive processes, fostering continuous growth in their selling skills through education, management support, and recognition of progress. •Successfully managed high-volume seatings of 350+ guests per evening, concurrently overseeing private events accommodating up to 200 attendees. •Efficiently led projects and action items, ensuring adherence to schedules and maintaining project momentum. •Orchestrated event management for groups of up to 500, both on-site and off-site, delivering seamless and memorable experiences for clients. •Earned the trust of the Founder, continuing as an operations consultant post-exit to provide valuable insights and strategic guidance. •Demonstrated adept problem-solving skills, resolving issues promptly to elevate customer satisfaction levels and maintain a positive brand reputation. Show less



PLATE, LLC

• United States
• Defense and Space Manufacturing

• Co-Founder, General Manager

  • May 2016 - Jul 2018

  •Spearheaded the establishment of a 70-seat fine dining restaurant in Southwestern Colorado, collaborating with a key investor and an award-winning chef to achieve successful launch and operations. •Leveraged over 5 years of strong local relationships to generate statewide interest, securing extensive media coverage across print, radio, and television platforms. •Strategically emphasized seasonal availability to optimize price margins for perishable inventory, resulting in enhanced profitability and cost efficiency. •Devised and implemented comprehensive bi-weekly staff training programs focusing on wine, food, and beer knowledge, cultivating a highly informed and sales-savvy team. •Effectively managed monthly rotating inventory worth over $200,000, ensuring smooth operations and timely replenishment of supplies. •Meticulously reconciled daily and monthly sales transactions, delivering accurate sales reports for partner review and financial analysis. •Oversaw payroll approval, diligently tracked labor costs, and managed shift schedules, including the efficient disbursement of daily tips to 6-22 employees. •Orchestrated multi-platform marketing campaigns, utilizing Facebook, direct mail, email, and mobile marketing to drive customer engagement and brand visibility. •Pioneered collaborations with other businesses and groups, transforming the restaurant into a sought-after private event space during lower volume shoulder seasons, generating a new and steady revenue stream while maintaining staff hours stability. Show less