Iain Ogilvie
Solutions Consultant at Redpoint Global Inc.- Claim this Profile
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Bio
Julian Hall
I have known and worked with Iain for some 8 years. During this time Iain has been a consummate professional who applies himself at every juncture and deliver the best service possible. His knowledge within the marketing software arena is impressive may it be in a pre or post sales environment. He is also a human sponge when considering the consumption and adoption of new software and solution. He strives endlessly to improve his expertise and overall knowledge in his given business space. Business partners and end clients alike warm to his likeable nature and always treat him as a trusted partner and valued advisor. I simply cannot recommend Iain enough.
Phil Mountain
"Iain and I have worked together over the last 6 years within Experian’s Marketing Information Services division. Based upon the experience of working together extensively on projects, I can say that he is one of the most impressive people I have worked with. He combines first rate knowledge in his subject area with a great deal of experience, and gets this across in a way which ensures clients are completely confident is his ability to deliver. Unusually, Iain combines skills in both pre and post sales, and clients give great feedback on his ability to competently advise them on suitable solutions in a highly professional manner. He is a great asset to the business and is respected by many around him for the way he applies himself to tasks and the positive attitude he always adopts. I would thoroughly recommend Iain".
Julian Hall
I have known and worked with Iain for some 8 years. During this time Iain has been a consummate professional who applies himself at every juncture and deliver the best service possible. His knowledge within the marketing software arena is impressive may it be in a pre or post sales environment. He is also a human sponge when considering the consumption and adoption of new software and solution. He strives endlessly to improve his expertise and overall knowledge in his given business space. Business partners and end clients alike warm to his likeable nature and always treat him as a trusted partner and valued advisor. I simply cannot recommend Iain enough.
Phil Mountain
"Iain and I have worked together over the last 6 years within Experian’s Marketing Information Services division. Based upon the experience of working together extensively on projects, I can say that he is one of the most impressive people I have worked with. He combines first rate knowledge in his subject area with a great deal of experience, and gets this across in a way which ensures clients are completely confident is his ability to deliver. Unusually, Iain combines skills in both pre and post sales, and clients give great feedback on his ability to competently advise them on suitable solutions in a highly professional manner. He is a great asset to the business and is respected by many around him for the way he applies himself to tasks and the positive attitude he always adopts. I would thoroughly recommend Iain".
Julian Hall
I have known and worked with Iain for some 8 years. During this time Iain has been a consummate professional who applies himself at every juncture and deliver the best service possible. His knowledge within the marketing software arena is impressive may it be in a pre or post sales environment. He is also a human sponge when considering the consumption and adoption of new software and solution. He strives endlessly to improve his expertise and overall knowledge in his given business space. Business partners and end clients alike warm to his likeable nature and always treat him as a trusted partner and valued advisor. I simply cannot recommend Iain enough.
Phil Mountain
"Iain and I have worked together over the last 6 years within Experian’s Marketing Information Services division. Based upon the experience of working together extensively on projects, I can say that he is one of the most impressive people I have worked with. He combines first rate knowledge in his subject area with a great deal of experience, and gets this across in a way which ensures clients are completely confident is his ability to deliver. Unusually, Iain combines skills in both pre and post sales, and clients give great feedback on his ability to competently advise them on suitable solutions in a highly professional manner. He is a great asset to the business and is respected by many around him for the way he applies himself to tasks and the positive attitude he always adopts. I would thoroughly recommend Iain".
Julian Hall
I have known and worked with Iain for some 8 years. During this time Iain has been a consummate professional who applies himself at every juncture and deliver the best service possible. His knowledge within the marketing software arena is impressive may it be in a pre or post sales environment. He is also a human sponge when considering the consumption and adoption of new software and solution. He strives endlessly to improve his expertise and overall knowledge in his given business space. Business partners and end clients alike warm to his likeable nature and always treat him as a trusted partner and valued advisor. I simply cannot recommend Iain enough.
Phil Mountain
"Iain and I have worked together over the last 6 years within Experian’s Marketing Information Services division. Based upon the experience of working together extensively on projects, I can say that he is one of the most impressive people I have worked with. He combines first rate knowledge in his subject area with a great deal of experience, and gets this across in a way which ensures clients are completely confident is his ability to deliver. Unusually, Iain combines skills in both pre and post sales, and clients give great feedback on his ability to competently advise them on suitable solutions in a highly professional manner. He is a great asset to the business and is respected by many around him for the way he applies himself to tasks and the positive attitude he always adopts. I would thoroughly recommend Iain".
Experience
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Redpoint Global Inc.
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United States
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Software Development
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100 - 200 Employee
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Solutions Consultant
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Feb 2022 - Present
With Redpoint's software platform, rgOne, innovative companies are perfecting their data, transforming their customer experiences across the enterprise and driving higher revenue. Redpoint's solutions provide a remarkably unified, single point of control where all customer data is connected and every touchpoint intelligently orchestrated. Delivering more engaging customer experiences, highly personalized moments, relevant next-best actions and tangible ROI - this is how leading marketers lead markets. Show less
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3radical
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United Kingdom
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Software Development
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1 - 100 Employee
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VP of Solution Sales & Engineering
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May 2021 - Feb 2022
Global Solution Sales Consultancy lead across North America, the UK and Asia Pac 3radical is a consumer data acquisition and audience engagement solutions provider that helps organizations listen to their consumers and adapt experiences accordingly by giving them the ability to earn consented data directly from their audience. Critically, this fosters humanized interactions through choice-driven journeys provided by 3radical’s gamification software.
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Head of Consultancy, ANZ
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Mar 2015 - Apr 2021
After 3radical was launched by the founders of Alterian I took the opportunity to head up consultancy in ANZ. In this role I work across both Pre-Sales and Customer Success functions in the implementation and ongoing support of 3radical's Audience Engagement platform: 'Voco'.3radical has provided me with the opportunity to broaden my knowledge further to incorporate Game Design / Gamification by providing solutions to clients that drive truly valuable (fun, immersive experiences as recognised by the individual), interactive (initiated by the individual as they deem the engagement valuable) audience engagement with their customers/ employees/students/citizens.At 3radical I work with innovative brands to deliver exceptional, interactive digital experiences to their consumers and employees.Highlights:Solution Design, Delivery and Management of Customer Success of award winning customer and employee facing engagement solutions to: National Australia Bank (NAB) - Loyalty and Engagement Awards 2018 - Best Employee Engagement Strategy and Best Use of Gamification; - Mobile Excellence Awards 2018 - Best App - GamesAnytime Fitness - Loyalty and Engagement Awards 2016 - Best Use of Gamification Show less
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SDL
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United Kingdom
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IT Services and IT Consulting
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700 & Above Employee
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Business Solutions Consultant
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Sep 2012 - Mar 2015
Following the acquisition of Alterian by SDL on Jan 30th 2012 I joined SDL to provide Pre-Sales Consultancy across both direct and indirect sales opportunities in EMEA. My role encompassed the following aspects of Pre-sales consultancy including: • Product Positioning and Demonstration; • Presenting Product Updates/Product Roadmaps; • Providing Pre-Sales Training to partners; • Driving/Providing assistance around RFI/ITT/POC processes; • Providing market-based feedback into product development and planning processes; SDL Campaigns (formerly Alterian) offered marketers a single, integrated solution enabling them to meet their customers’ desires for extraordinary multi-channel customer experiences. From simple, automated campaigns to complex, multi-channel campaigns, SDL Campaigns provided marketers with the tools to optimize digital interactions with their customers. By using SDL Campaigns’ powerful customer analytics, business users were able to leverage a Single Customer View to drive multi-channel campaigns with optimized customer content without needing IT. SDL Campaigns enabled marketers to engage with customers from a single solution using optimized content across offline channels (such as direct mail or in-person kiosks) as well as digital channels such as the web, email, SMS, and social media. Show less
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Pitney Bowes Software
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United Kingdom
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Partner Support Consultant
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May 2011 - Sep 2012
After 9 years I left Experian at a time when marketing teams were demanding more contextually applicable, relevant communication, orchestrated based on the real-time context of the individual. Providing both Pre-sales and Post-sales consultancy to UK MSPs around the Customer Analytics and Interaction product lines within Pitney Bowes Software (formerly Portrait Software): * Analytical product lines (formerly Quadstone Analytics) encompassing various levels of analytical sophistication:- data exploration, data visualisation, predictive modelling/data mining, uplift modelling and contact optimization. Delivering analytical insight through a range of deployment models: Fully automated lights-out batch and real-time deployment capabilities. * Portrait Marketing and Customer Interaction solution, which includes campaign management, prospect targeting and real time interaction optimization enabling clients to orchestrate a truly customer centric multi-channel experience. My role involves evangelising Portraits capabilities to the likes of Strategy Managers/Business Development Managers/Directors across UK MSPS in addition to providing technical support and guidance to Solution Architects/Consultants/Business Solution Consultants equipping them with the know-how, materials and training to build propositions and deploy market leading marketing solutions. Pre-sales and post-sales consultancy including: • Product Positioning and Demonstration; • Presenting Product Updates/Product Roadmaps; • Providing Pre-Sales Training to partners; • Driving/Providing assistance around RFI/ITT/POC processes; • Providing market-based feedback into product development and planning processes; • Working with support teams to manage and resolve software issues; Show less
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Experian
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Information Services
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700 & Above Employee
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Business Solutions Consultant
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Aug 2007 - May 2011
During the final years working at Experian my repertoire extended to Pre-Sales and Business Solution Consultancy allowing me to broaden my skillset and deliver value across pre and post sales equally whilst also managing Experian's IMarketer clients on a technical account management basis. • Integral part of pre-sales team: developing and conducting product demonstrations/Proof of Concept (POC) programs. Supporting technical discussions on product capabilities/architecture. Major contributor to RFI/RFP/ITT documentation.• Training/Co-ordination of consultancy workshops to assist marketing users through promoting best practice and ensuring users get the most out of the Alterian AMS toolset.• Technical Product Expert: Actively pursuing best in class processes and recommendations through contact with Alterian Consultants/Personnel. Show less
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Senior Product Manager
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Apr 2007 - Aug 2007
For a number of years I was Product Manager for ‘IMarketer’ a successful strategic relationship between Experian and Alterian in the UK, against the backdrop of limited resources I provided the pivotal execution arm and technical account management across the iMarketer client base. The iMarketer solution comprised of a mixture of data and software components including Data Visualisation, Campaign Management, EMail Marketing (Cheetahmail & Dynamic Messenger) and KXEN predictive analytics. • Project Manager on all Demo/POC and Full Implementations of iMarketer (Alterian AMS) Customer Marketing database solutions since Feb 2005. Including: Project planning, risk analysis, defining and communicating implementation methodology and project governance.• Co-ordination of business requirements gathering workshops with clients, compiling Business Requirement documents for internal and external audiences. • Technical Architect for all iMarketer/Customer Marketing database solutions – principal author of Technical/Functional Specification documents• Technical Product Expert: Actively pursuing best in class processes and recommendations through contact with Alterian Consultants/Personnel.• Conduct/Support iMarketer Quarterly Review meetings with Experian Account Managers to identify and develop further opportunities for data/outsourced analytics/consultancy/upsell.• Recording and monitoring of all commercial and operational product/project progress• Management of Product Roadmap/Release Management: co-ordination of internal processes to evaluate, test and rollout product upgrades. Show less
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Product Manager
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Feb 2005 - Apr 2007
For a number of years I was Product Manager for ‘IMarketer’ a successful strategic relationship between Experian and Alterian in the UK, against the backdrop of limited resources I provided the pivotal execution arm and technical account management across the iMarketer client base. The iMarketer solution comprised of a mixture of data and software components including Data Visualisation, Campaign Management, EMail Marketing (Cheetahmail & Dynamic Messenger) and KXEN predictive analytics. • Project Manager on all Demo/POC and Full Implementations of iMarketer (Alterian AMS) Customer Marketing database solutions since Feb 2005. Including: Project planning, risk analysis, defining and communicating implementation methodology and project governance.• Co-ordination of business requirements gathering workshops with clients, compiling Business Requirement documents for internal and external audiences. • Technical Architect for all iMarketer/Customer Marketing database solutions – principal author of Technical/Functional Specification documents• Technical Product Expert: Actively pursuing best in class processes and recommendations through contact with Alterian Consultants/Personnel.• Conduct/Support iMarketer Quarterly Review meetings with Experian Account Managers to identify and develop further opportunities for data/outsourced analytics/consultancy/upsell.• Recording and monitoring of all commercial and operational product/project progress• Management of Product Roadmap/Release Management: co-ordination of internal processes to evaluate, test and rollout product upgrades. Show less
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Data Analyst
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Apr 2002 - Feb 2005
I started my career at a time when Marketing departments were moving from blanket push communication, or large database selections for sales/offer based communications to more targeted / relevant communications based on a profile of the individual.My early years at Experian built experience through the hands-on design and implementation of marketing solutions incorporating custom client 'Single Customer View' marketing databases, associated Data Integration/Extract Transform and Load (ETL) processes and data enrichment (with customised data profiling and segmentation assets such as Experian Mosaic and Financial Strategy Segments). Show less
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Education
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1997 - 2001
University of Oxford
MESc, Earth Sciences -
1995 - 1997
John Leggott College, Scunthorpe
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1990 - 1995
South Axholme School, Epworth
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