Head of Strategy

• Nov 2022 - Present

Regional Media Director (EME) | TCCC

• Apr 2022 - Nov 2022

Turkey, MENA, Caucasus, Pakistan The Coca-Cola Company Turkey, MENA, Caucasus, Pakistan The Coca-Cola Company

Digital Marketing Team Leader

• Jan 2022 - Apr 2022

- Responsible for both global and Turkey digital communication - Manage agency environment; media, pr, social media, creative, and influencer - Project management: Gayet Normal/Period Support Communication ( https://www.youtube.com/watch?v=TcnJMH1x2fE ) - Responsible for both global and Turkey digital communication - Manage agency environment; media, pr, social media, creative, and influencer - Project management: Gayet Normal/Period Support Communication ( https://www.youtube.com/watch?v=TcnJMH1x2fE )

Performance Marketing & Account Director @ İstegelsin

• Sep 2021 - Jan 2022

-Lead and support performance team for day to day operations and media planning on istegelsin account-Maintain strong relationships with media partners and collaborate with them to generate innovation for istegelsin-Lead strategy team to create consumer personas based on micro moments which is also digitally targetable on platforms-Support strategy team to provide and develope different kind of daily, weekly and monthly brand reports to facilitate decision making on each moment of performance planning-Lead weekly performance and status calls/meetings with client and internal teams-Support the finance reports on montly budget and spends across all ecommerce channels-Work closely with offline team to create and develope 360 campaign strategy such as black friday etc.

Strategy Director

• Mar 2019 - Jan 2022

Strategy Manager

• Dec 2017 - Mar 2019

Senior Strategist

• Mar 2016 - Dec 2018

Head of Brand and Strategy

• Feb 2020 - Sep 2021

Penti Allianz Motto Müzik Frosch Yıldız Holding DHL Penti Allianz Motto Müzik Frosch Yıldız Holding DHL

Mobile App Startup Consultant

• Sep 2017 - Jan 2019

- Mobile application startup consultancy - Mobile marketing - Creating professional design mock-ups - Mobile Communication strategy - Business strategy - Content management - Mobile application startup consultancy - Mobile marketing - Creating professional design mock-ups - Mobile Communication strategy - Business strategy - Content management

Creative Strategist

• Apr 2016 - Dec 2018

Yıldız Holding Kurumsal, Ülker Stadyumu, Biskrem, Olala, Çokokrem, Mc Vitie's, Pınar Labne, Pınar Protein, Metro Protein, Albeni, , Vivident, Chupa Chups, Mentos, Kinetix, Lumberjack, DHL Freight, Bizim Toptan, Seç Market, Bizim Mutfak, CVK Hotel Bosphorus, Izaka Restaurant Yıldız Holding Kurumsal, Ülker Stadyumu, Biskrem, Olala, Çokokrem, Mc Vitie's, Pınar Labne, Pınar Protein, Metro Protein, Albeni, , Vivident, Chupa Chups, Mentos, Kinetix, Lumberjack, DHL Freight, Bizim Toptan, Seç Market, Bizim Mutfak, CVK Hotel Bosphorus, Izaka Restaurant

Assistant Marketing Specialist

• Sep 2014 - Mar 2016

- Draw, execute and determine the advertising strategies, coordinate media activities with agencies. - Analyzed marketing data, followed monthly and weekly digital reports.- Manage and work collaboratively with not only Local but also Internatıonal Ulker Marketing Teams, Media Agencies, Social Media Agencies and Creative Agencies.- Assist TV purchasing manager, and following channels meeting - Assist the marketing manager to create and develop strategic recommendations for all Ulker brands via facebook, twitter, youtube and other websites according to digital world- Worked on 5 different digital project with our digital disruption team: Demet’s, McVitie's, Uno, Metro and Godiva.- Process and manage all media plans of Ulker International brands by working on every country landscapes with agencies from all around the world (KSA, Egypt, Lebanon, Iraq, UAE, Uzbekistan, Kosovo, Macedonia, Albenia, Georgia, Turkmenistan, Kazakhstan, Azerbaijan, Senegal, Trinidad&Tobago, Romania, Bulgaria) - Participated and assisted the launch campaign workshops and media plans with other departments; brand teams, creative and media agencies. ( Birüya, Metro(TR and Iraq), Biskrem(KSA, Kazakhstan and Egypt), Saklıköy, Oneo, Laviva, Krispi, 8kek )

Marketing Intern

• Jul 2014 - Aug 2014

As the internship project, taken full responsibility to develop 2 projects which are International Media Benchmark and Media Budget Benchmark Table which helped to Yıldız Holding Board of Management to take clear decisions. They both helped to understand media habits and details with some country information ; Kazakhstan, Egypt, UAE, KSA, Iraq, Iran, and Romania.