Experience

VIOOH

• United Kingdom
• Advertising Services
• 100 - 200 Employee

• Regional Partnership Director

  • Mar 2023 - Present

  Londres, Angleterre, Royaume-Uni

• Partnership Director

  • Mar 2020 - Apr 2023

  London, England, United Kingdom



Criteo

• France
• Advertising Services
• 700 & Above Employee

• Senior Account Strategist

  • Jan 2016 - Mar 2020

  London, Royaume-Uni • Maintain, optimise and up-sell digital acquisition campaigns for top UK Tier 1 clients across retail, travel through data analysis and strategic consultancy • Strongly involved in the development of Criteo email new functionalities including testing, selling and knowledge sharing. • Book of business generating over £6M annual revenue • In charge of leading and advising the UK email account strategist team, setting-up processes to provide the highest quality of service to existing… Show more • Maintain, optimise and up-sell digital acquisition campaigns for top UK Tier 1 clients across retail, travel through data analysis and strategic consultancy • Strongly involved in the development of Criteo email new functionalities including testing, selling and knowledge sharing. • Book of business generating over £6M annual revenue • In charge of leading and advising the UK email account strategist team, setting-up processes to provide the highest quality of service to existing clients. • Responsible of the production including partnering with sales team and setting-up processes to reduce implementation time (successfully decreased from 6 to 2 months allowing business growth) • Liaising on weekly basis with Central team to enhance sales tool and management process. • Working diligently with sales engineers on troubleshooting technical issues and optimising campaign through creative and innovative solutions in order to deliver value to partners • Developed robust analytical skills, working closely with data analysts to understand user behavior, campaign data and turning market trends into compelling insights and strategies, as well as managing A/B tests • Capacity to build close relationship with clients and understand their business requirements, issues and future plans and so, set-up and manage campaign accordingly to guarantee success. • Demonstrated ability to work in a challenging environment with high level of pressure. • Previously worked as a technical solution engineer giving me a strong technical knowledge including HTML and JavaScript

• Account Strategist

  • Jul 2014 - Jan 2016

  London, Royaume-Uni • Strongly involved in the development of Criteo’s new product in the UK including positioning, selling, knowledge sharing and campaign management • Penetrating and creating new relationships with direct clients and media agencies for the email retargeting solution. • Liaising on weekly basis with Central team to enhance sales tool and management process. • Managing the day to day relationship with clients including campaign management and optimisations. • Capacity to build close… Show more • Strongly involved in the development of Criteo’s new product in the UK including positioning, selling, knowledge sharing and campaign management • Penetrating and creating new relationships with direct clients and media agencies for the email retargeting solution. • Liaising on weekly basis with Central team to enhance sales tool and management process. • Managing the day to day relationship with clients including campaign management and optimisations. • Capacity to build close relationship with clients and understand their business requirements, issues and future plans.



TEDEMIS

• France
• Advertising Services
• 1 - 100 Employee

• Key Account Manager

  • Sep 2012 - Jul 2014

  Neuilly sur Seine • Contributed to Tedemis growth via effective campaign management and quick campaign implementation until Criteo's takeover. • Helped the sales team by defining the retargeting plan based on the advertiser problematic. • Responsible of the implementation process including tag management, campaign set-up, and email design. Deadline-oriented. • Maintain, optimise and up-sell digital acquisition campaigns for top advertisers across High-tech, Telecom and House improvement/furniture… Show more • Contributed to Tedemis growth via effective campaign management and quick campaign implementation until Criteo's takeover. • Helped the sales team by defining the retargeting plan based on the advertiser problematic. • Responsible of the implementation process including tag management, campaign set-up, and email design. Deadline-oriented. • Maintain, optimise and up-sell digital acquisition campaigns for top advertisers across High-tech, Telecom and House improvement/furniture verticals • Book of business generating over 3M€ annual revenue. • Developed my aptitude to understand advertisers business objectives and manage their retargeting campaign accordingly. • Demonstrated ability to work in a fast-paced and result driven environment Show less



Renault

• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Assistant Marketing Director

  • Sep 2011 - Mar 2012

  Luxembourg • Managed on a daily basis Renault.lu website in relation with the advertising agency including banners and promotions update as well as Terms and conditions • Social media management (Facebook, Twitter) • Undertook a competitor monitoring of the Luxembourgish market, providing insight on competitors marketing-mix. • Developed and Managed the Operational/Direct Marketing operations for each branch in Luxembourg (radio, flyers, Kakemono, goodies, press) • Development of a the direct… Show more • Managed on a daily basis Renault.lu website in relation with the advertising agency including banners and promotions update as well as Terms and conditions • Social media management (Facebook, Twitter) • Undertook a competitor monitoring of the Luxembourgish market, providing insight on competitors marketing-mix. • Developed and Managed the Operational/Direct Marketing operations for each branch in Luxembourg (radio, flyers, Kakemono, goodies, press) • Development of a the direct Marketing plan for the launch of the innovate Electric Car: Renault Z.E. • Creation and Events Management Show less