Helen Law
Partner at Monkey See- Claim this Profile
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Bio
Richard Barton
I worked with Helen throughout her time at Teletext, jointly setting up and managing a wide ranging customer experience and competitor tracker for the business. I found her to have an excellent callaborative attitude to working with her agencies to ensure that results were as strategic and insightful as possible. She is also able to very effectively tailor research findings for a board level audience and bring together multiple sources to provide cogent and comprehensive story for the business. The result has been a continuous research programme, now in its 6th year that reports to Ofcom as well as providing essential viewing figures which directly impacts revenues and the bottom line.
Richard Barton
I worked with Helen throughout her time at Teletext, jointly setting up and managing a wide ranging customer experience and competitor tracker for the business. I found her to have an excellent callaborative attitude to working with her agencies to ensure that results were as strategic and insightful as possible. She is also able to very effectively tailor research findings for a board level audience and bring together multiple sources to provide cogent and comprehensive story for the business. The result has been a continuous research programme, now in its 6th year that reports to Ofcom as well as providing essential viewing figures which directly impacts revenues and the bottom line.
Richard Barton
I worked with Helen throughout her time at Teletext, jointly setting up and managing a wide ranging customer experience and competitor tracker for the business. I found her to have an excellent callaborative attitude to working with her agencies to ensure that results were as strategic and insightful as possible. She is also able to very effectively tailor research findings for a board level audience and bring together multiple sources to provide cogent and comprehensive story for the business. The result has been a continuous research programme, now in its 6th year that reports to Ofcom as well as providing essential viewing figures which directly impacts revenues and the bottom line.
Richard Barton
I worked with Helen throughout her time at Teletext, jointly setting up and managing a wide ranging customer experience and competitor tracker for the business. I found her to have an excellent callaborative attitude to working with her agencies to ensure that results were as strategic and insightful as possible. She is also able to very effectively tailor research findings for a board level audience and bring together multiple sources to provide cogent and comprehensive story for the business. The result has been a continuous research programme, now in its 6th year that reports to Ofcom as well as providing essential viewing figures which directly impacts revenues and the bottom line.
Credentials
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MRS AQPA (Advanced Qualitative Practice Award)
Market Research Society (MRS)
Experience
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Monkey See
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United Kingdom
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Market Research
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1 - 100 Employee
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Partner
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Feb 2011 - Present
Monkey See are a behaviour, brand and communications research agency. Through a range of research techniques, we help companies understand people better which in turn guides and inspires decision making. Monkey See is known for:- Latest thinking delivered simply and clearly- Personal, collaborative service- Tailoring research to individual client needs- Understanding of the reality of business and the creative process- Their mission to tell clients something new While at Monkey See I have worked across a broad range of clients within E-commerce, Charity, Finance, Fashion, Media & Publishing, Real Estate, Retail and Utilities.
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Freelance
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Egypt
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Human Resources
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1 - 100 Employee
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Freelance Research Consultant
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Sep 2010 - Jan 2011
Freelance research consultant working mainly with MESH planning, GFK and Red Bee Media Freelance research consultant working mainly with MESH planning, GFK and Red Bee Media
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Hall & Partners
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United Kingdom
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Market Research
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200 - 300 Employee
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Research Director
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May 2006 - Jul 2010
Hall and Partners are specialists in brand and communications research, both within the UK and internationally.The role of Research Director involved managing a team of ten generating a revenue of c. £2m across a broad range of sectors (retail, financial, FMCG, media, entertainment and leisure, IT and Telecoms, spirits, charity, automotive) and project types (U&A, positioning research, creative development research, copy testing, comms evaluation). Hall and Partners are specialists in brand and communications research, both within the UK and internationally.The role of Research Director involved managing a team of ten generating a revenue of c. £2m across a broad range of sectors (retail, financial, FMCG, media, entertainment and leisure, IT and Telecoms, spirits, charity, automotive) and project types (U&A, positioning research, creative development research, copy testing, comms evaluation).
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Teletext
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United Kingdom
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Travel Arrangements
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1 - 100 Employee
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Research Manager
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Oct 2004 - May 2006
Responsible for conducting all research across the business (TV text service, teletextholidays.co,uk) and across platforms (TV, digital TV and web). This included brand and communications research and audience measurement. Responsible for conducting all research across the business (TV text service, teletextholidays.co,uk) and across platforms (TV, digital TV and web). This included brand and communications research and audience measurement.
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Bates
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United States
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Architecture and Planning
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1 - 100 Employee
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Planner
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Oct 2002 - Nov 2003
Planner on accounts including B&Q, Pfizer and HSS Planner on accounts including B&Q, Pfizer and HSS
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AMV BBDO
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United Kingdom
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Advertising Services
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300 - 400 Employee
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Planner
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Dec 1997 - Sep 2002
Advertising effectiveness and planner on accounts including Department of Transport, BT Cellnet (now O2), Sainsbury, Guiness and Volvo Advertising effectiveness and planner on accounts including Department of Transport, BT Cellnet (now O2), Sainsbury, Guiness and Volvo
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Community
