Hristian Minev
Marketing Director at Interpred Partner J.S.C.- Claim this Profile
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Bio
Diana Slavkova
Hristian Minev worked in the company at two consecutive positions - first as Brand Manager to brand Naroden, after that he was promoted as Trade Marketing manager. Hristian has worked both at the level of consumer and as stimulation of sales by channels, which gives him a good overall vision of the market processes. As Trade Marketing Manager, his responsibilities included all BTL activities, merchandising standards and promotional activiites for both channels Traditional and Modern Trade. As personal qualities he is loyal and devoted to the company in which he works, he is adaptable to the team and very positive.
Ilona Staneva
I know Hristian from Bella Bulgaria, where we closely worked together and he was profesional in his role as Brand Manager. Hristian is an intelligent, open-minded, result-oriented, easy going and creative person. I am very glad that I had the pleasure to work with him in Bella Bulgaria.
Diana Slavkova
Hristian Minev worked in the company at two consecutive positions - first as Brand Manager to brand Naroden, after that he was promoted as Trade Marketing manager. Hristian has worked both at the level of consumer and as stimulation of sales by channels, which gives him a good overall vision of the market processes. As Trade Marketing Manager, his responsibilities included all BTL activities, merchandising standards and promotional activiites for both channels Traditional and Modern Trade. As personal qualities he is loyal and devoted to the company in which he works, he is adaptable to the team and very positive.
Ilona Staneva
I know Hristian from Bella Bulgaria, where we closely worked together and he was profesional in his role as Brand Manager. Hristian is an intelligent, open-minded, result-oriented, easy going and creative person. I am very glad that I had the pleasure to work with him in Bella Bulgaria.
Diana Slavkova
Hristian Minev worked in the company at two consecutive positions - first as Brand Manager to brand Naroden, after that he was promoted as Trade Marketing manager. Hristian has worked both at the level of consumer and as stimulation of sales by channels, which gives him a good overall vision of the market processes. As Trade Marketing Manager, his responsibilities included all BTL activities, merchandising standards and promotional activiites for both channels Traditional and Modern Trade. As personal qualities he is loyal and devoted to the company in which he works, he is adaptable to the team and very positive.
Ilona Staneva
I know Hristian from Bella Bulgaria, where we closely worked together and he was profesional in his role as Brand Manager. Hristian is an intelligent, open-minded, result-oriented, easy going and creative person. I am very glad that I had the pleasure to work with him in Bella Bulgaria.
Diana Slavkova
Hristian Minev worked in the company at two consecutive positions - first as Brand Manager to brand Naroden, after that he was promoted as Trade Marketing manager. Hristian has worked both at the level of consumer and as stimulation of sales by channels, which gives him a good overall vision of the market processes. As Trade Marketing Manager, his responsibilities included all BTL activities, merchandising standards and promotional activiites for both channels Traditional and Modern Trade. As personal qualities he is loyal and devoted to the company in which he works, he is adaptable to the team and very positive.
Ilona Staneva
I know Hristian from Bella Bulgaria, where we closely worked together and he was profesional in his role as Brand Manager. Hristian is an intelligent, open-minded, result-oriented, easy going and creative person. I am very glad that I had the pleasure to work with him in Bella Bulgaria.
Credentials
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Brand Management Factory
The Business InstituteNov, 2012- Nov, 2024
Experience
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Interpred Partner J.S.C.
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Bulgaria
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Paper and Forest Product Manufacturing
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1 - 100 Employee
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Marketing Director
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Jun 2015 - Present
• Prepare and approve a long-term marketing system with annual goals and monthly planning • Prepare and launch new brands and support their development • Analyze the market indicators and to formulate recommendations for business development • Monitor the competitors’ marketing activities • To plan and optimize the annual marketing and advertisement budget expenses • Plan and implement all marketing activities • Prepare PR and advertisement strategy, to choose the media channels and to manage the communication with the external partners • Prepare or approve the relevant materials, publications, announces and slogans; public representations Show less
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Interpred Partner JSC
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Sofia, Bulgaria
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Marketing manager
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Oct 2012 - May 2015
• Prepare and approve a long-term marketing system with annual goals and monthly planning • Analyze the market indicators and to formulate recommendations for business development • Monitor the competitors’ marketing activities • To plan and optimize the annual marketing and advertisement budget expenses • Plan and implement all marketing activities • Prepare PR and advertisement strategy, to choose the media channels and to manage the communication with the external partners • Prepare or approve the relevant materials, publications, announces and slogans; public representations Show less
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Bella Bulgaria
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Bulgaria
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Food and Beverage Manufacturing
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100 - 200 Employee
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Trade Marketing manager
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May 2010 - Nov 2011
Prepares long-term Trade marketing strategies according Marketing policy.Organizing and coordinating Trade marketing activities at the Point of Sale according Company’s Marketing strategyCreates a Trade marketing budget according Trade marketing activitiesGuiding the whole process to organizing events and tastings at the Point of sale.Supporting, updating and keeping Merchandising standards in categories’ in which the company operates; Prepares products category pangrams with specialized merchandising software and sets checking of how they are implemented Responsible for introduction and positioning of merchandising tools according newest trends in ‘Category management ‘Gives proposal for attractive and innovative BTL materials at POS according newest surveys for consumers behavior.. Show less
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Brand manager of the biggest meet trade mark products
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May 2008 - May 2010
Prepares long-term marketing and trading strategies concerning goals, products, prices, and distribution and communication policy.Prepares a detailed plan of the sales of the brand products.Creates a marketing budget of the brand that one is in chargeFind and organizes marketing researches, a household panel, retail audit, focus groups on which base one check on market tendencies, competition and effectiveness of the marketing activities.
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Diavena
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Shumen
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Manager of marketing and advertising
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Mar 2007 - Apr 2008
To plan ahead and check the fulfilment of the tasks in the various areas of marketing mix. To find and analyze ways of distribution rates of the sales to make decisions for increasing them. To make trade marks and primary firm brand. To manage, control and present budget to the marketing department. To plan ahead and check the fulfilment of the tasks in the various areas of marketing mix. To find and analyze ways of distribution rates of the sales to make decisions for increasing them. To make trade marks and primary firm brand. To manage, control and present budget to the marketing department.
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Wella
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Personal Care Product Manufacturing
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400 - 500 Employee
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Regional Sales Manager
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Jul 2006 - Mar 2007
Control and plan ahead the activities of the sales representatives & distributors. Keep track of selling rates; make decisions how to increase income; manage, control & present budget to the office. Control and plan ahead the activities of the sales representatives & distributors. Keep track of selling rates; make decisions how to increase income; manage, control & present budget to the office.
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United Milk Company
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Burgas, Bulgaria
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Supervisor of Sales
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Jul 2004 - Jul 2006
Control and plan ahead the activities of the sales representatives, vendors and drivers of the firm. Mark increase of sales. Take decisions of enlarging profit. Mark income & send graphics to central office managers. Control and plan ahead the activities of the sales representatives, vendors and drivers of the firm. Mark increase of sales. Take decisions of enlarging profit. Mark income & send graphics to central office managers.
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Education
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University of V.Tarnovo
Master, Finance -
Šumenski universitet 'Episcop Konstantin Preslavski'
Master's degree, History