Experience

Moonbow India

• Advertising Services
• 1 - 100 Employee

• Founder & CEO

  • Feb 2022 - Present



Bonoboz Marketing Services Private Limited

• India
• Advertising Services
• 1 - 100 Employee

• Social Media Strategist & Paid Specialist

  • Oct 2019 - May 2022

  • Ideate, plan & execute on campaigns for clients • Design social media strategies to achieve marketing targets • Launch and optimize various PPC campaigns • Track KPIs to assess and optimize performance • Plan monthly workflow & get go-ahead from the client with inputs • Collaborate with designers/copywriters/account strategists/ web developers to produce deliverables • Ensure deliverables are met on time • Client success & expectation management • Identify business opportunities and initiate conversation with key decision makers and stakeholders. • Oversee social media promotions (Business Manager, LinkedIn, Twitter, Facebook, Instagram, Pinterest, etc.) Show less



S.I. Newhouse School of Public Communications at Syracuse University

• Higher Education
• 100 - 200 Employee

• Instructional Assistant

  • Jul 2019 - Aug 2019

  • Assisting Professor being Research Assistant for Media/Communication Law class • Monitoring class and giving detailed descriptions regarding their daily concerns • Motivating and initiating high level of energy for better performance • Assisting Professor being Research Assistant for Media/Communication Law class • Monitoring class and giving detailed descriptions regarding their daily concerns • Motivating and initiating high level of energy for better performance



HamletHub

• United States
• Newspaper Publishing
• 1 - 100 Employee

• Social Media Manager (Capstone Project)

  • May 2019 - Jun 2019

  • Researched and Analyzed Hamlet Hub a news agency based out of Connecticut • Provided in-depth case study analysis from all the findings to increase their social media performance • Compared data with all Hamlet Hub locations for a better understanding of their varied responses on social media • Recommended a better site content structure for improving their page views and site engagement • Researched and Analyzed Hamlet Hub a news agency based out of Connecticut • Provided in-depth case study analysis from all the findings to increase their social media performance • Compared data with all Hamlet Hub locations for a better understanding of their varied responses on social media • Recommended a better site content structure for improving their page views and site engagement



LivableCNY

• United States
• Media Production

• Student Content Manager

  • Aug 2018 - May 2019

  • Manage WordPress for a better user interface and Google Analytics for implementing strategies and improving article performance • Design and implement SEO strategies and keyword research terms for deliverables • Analyze and link content to generate more traffic • Interpreted Content’s performance using Content Management Quality Score • Manage WordPress for a better user interface and Google Analytics for implementing strategies and improving article performance • Design and implement SEO strategies and keyword research terms for deliverables • Analyze and link content to generate more traffic • Interpreted Content’s performance using Content Management Quality Score



APCO Worldwide

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• Digital Strategy Intern

  • Dec 2018 - Jan 2019

  • Assisted project manager with events coordination and database development • Researched topics and issues and analyzing findings • Edited and proof-read client deliverables • Monitored issues and news events • Assisted project manager with events coordination and database development • Researched topics and issues and analyzing findings • Edited and proof-read client deliverables • Monitored issues and news events