Hope Warner
Senior Product Marketing Manager at Unibuddy- Claim this Profile
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Topline Score
Bio
LinkedIn User
Hope is by far one of the most thoughtful and creative colleague that I've worked with. She has the unique ability to turn data and customer insights into compelling stories and led the development of many content and thought leadership projects. She worked on profiling several customer success stories, led our digital and email content development, as well as in-person thought leadership events. Hope would be an asset to any marketing team and I cant wait to work with her again sometime in the future!
Matthew Heckman
Hope was a pleasure to work with. Her proactive approach, dedication and leadership in her work is an inspirational standard that others can look up to.
LinkedIn User
Hope is by far one of the most thoughtful and creative colleague that I've worked with. She has the unique ability to turn data and customer insights into compelling stories and led the development of many content and thought leadership projects. She worked on profiling several customer success stories, led our digital and email content development, as well as in-person thought leadership events. Hope would be an asset to any marketing team and I cant wait to work with her again sometime in the future!
Matthew Heckman
Hope was a pleasure to work with. Her proactive approach, dedication and leadership in her work is an inspirational standard that others can look up to.
LinkedIn User
Hope is by far one of the most thoughtful and creative colleague that I've worked with. She has the unique ability to turn data and customer insights into compelling stories and led the development of many content and thought leadership projects. She worked on profiling several customer success stories, led our digital and email content development, as well as in-person thought leadership events. Hope would be an asset to any marketing team and I cant wait to work with her again sometime in the future!
Matthew Heckman
Hope was a pleasure to work with. Her proactive approach, dedication and leadership in her work is an inspirational standard that others can look up to.
LinkedIn User
Hope is by far one of the most thoughtful and creative colleague that I've worked with. She has the unique ability to turn data and customer insights into compelling stories and led the development of many content and thought leadership projects. She worked on profiling several customer success stories, led our digital and email content development, as well as in-person thought leadership events. Hope would be an asset to any marketing team and I cant wait to work with her again sometime in the future!
Matthew Heckman
Hope was a pleasure to work with. Her proactive approach, dedication and leadership in her work is an inspirational standard that others can look up to.
Credentials
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Unconscious Bias
LinkedInDec, 2020- Oct, 2024 -
Pragmatic Marketing Certified Level III
Pragmatic MarketingAug, 2014- Oct, 2024
Experience
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Unibuddy
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United Kingdom
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Internet Publishing
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1 - 100 Employee
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Senior Product Marketing Manager
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May 2022 - Present
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Blackboard K-12
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Senior Product Marketing Manager
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May 2014 - Apr 2022
• Serve on the K-12 Leadership Team with fellow department leaders to define strategic objectives and growth opportunities for the business. • Develop eBooks, case studies, videos, blogs, website content, social posts, and other market-driven resources in collaboration with cross functional teams and customer advocates. • Define and execute on content strategy throughout the sales funnel and customer lifecycle. • Mentor marketing team members to help them grow their marketing expertise, expand industry knowledge, and craft messaging that resonates with our audience. • Conduct and analyze market and customer research to align initiatives to the trends and needs of K-12 districts. • Collaborate with product management, sales, customer success, corporate marketing, and sales enablement teams to create relevant content with the goal of increasing revenue and customer retention. Show less
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Square 32: An EdTech Marketing Shop
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United States
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Advertising Services
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Content Contributor
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Jun 2021 - Dec 2021
Create content, research valuable marketing insights, and produce campaign assets for both Square 32 and their agency clients. Create content, research valuable marketing insights, and produce campaign assets for both Square 32 and their agency clients.
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Market Smart 360
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Williamsport, PA
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Senior Client Success Manager
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Nov 2012 - May 2014
• Developed marketing and advertising campaigns to drive customer acquisition and retention alongside the company leadership team. • Led a team of customer facing representatives that managed marketing campaigns for clients. • Planned and executed a company rebranding initiative. • Developed marketing and advertising campaigns to drive customer acquisition and retention alongside the company leadership team. • Led a team of customer facing representatives that managed marketing campaigns for clients. • Planned and executed a company rebranding initiative.
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Lock Haven Express Newspaper
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Lock Haven, PA
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Associate Editor and Page Designer
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Oct 2011 - Nov 2012
• Designed the layout of the daily newspaper while upholding AP printing standards and brand integrity • Selected newsworthy articles for print from community contacts, the Associated Press and local reporters • Conducted interviews, wrote articles, and edited articles that went to print • Maintained the newspaper's online presence on social media and the company website • Designed the layout of the daily newspaper while upholding AP printing standards and brand integrity • Selected newsworthy articles for print from community contacts, the Associated Press and local reporters • Conducted interviews, wrote articles, and edited articles that went to print • Maintained the newspaper's online presence on social media and the company website
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Education
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Elizabethtown College
Bachelor of Arts (B.A.), Communications -
MarketingProfs University
Marketing Writing Bootcamp - Certified, Marketing