Hooman Hanifpour
Sales And Marketing Specialist at Sanotti- Claim this Profile
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English Full professional proficiency
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Farsi Native or bilingual proficiency
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Spanish Elementary proficiency
Topline Score
Bio
Credentials
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Foundations: Data , Data Everywhere
GoogleSep, 2022- Sep, 2024 -
OMVIC's Certification
Ontario Motor Vehicle Industry Council (OMVIC)Dec, 2019- Sep, 2024
Experience
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Sanotti
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Canada
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Food and Beverage Services
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1 - 100 Employee
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Sales And Marketing Specialist
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Jun 2021 - Present
At Sanotti, I support in-house teams with marketing strategy, analytics and social media planning. Working with a D2C organization, I have acquired extensive customer engagement, content creation, and collateral development skills to amplify the brand with target audiences and drive positive purchasing behaviour. From a marketing standpoint, my involvement has been as follows:♦ Led media selection based on consumer behaviour and media consumption patterns to lower customer acquisition costs while expanding customer outreach and awareness.♦ Designed and launched marketing campaigns with a view to building a leading consumer confectionery brand and supported budget optimization via insights on engagement, resonance, and conversion Show less
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Sales And Marketing Coordinator
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Nov 2020 - Jun 2021
As a Marketing and Sales Coordinator, I was the go-to point of contact for sales teams and senior leaders for insights and analytics related to sales performance. With full accountability for managing data and uncovering meaningful trends, I assisted with the development of long-term sales plans, territory roadmaps, and other strategic decision-making.Some of my key accountabilities were as below:♦ Creation of new KPI dashboards and reporting tools that provided segmented insights at a granular level to inform customer segmentation, product pitches, and messaging♦ Studied market research, customer feedback, and competitive landscaping to benchmark sales results and provide recommendations for account development and cross-sell opportunities♦ Conducted event planning for customer-facing initiatives and tradeshows that strengthened relationships with target markets and helped source a robust lead pipeline Show less
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Subway
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United States
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Restaurants
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1 - 100 Employee
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Customer Service Representative
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Sep 2018 - Mar 2019
At Subway, I operated in a customer service capacity to meet and greet incoming customers, prepare food according to standard recipes, and own problem-solving and conflict resolution duties. At an internal level, I also tracked inventory levels, and verified compliance with health & safety standards, as well as company policy to mitigate operational or reputational risk. At Subway, I operated in a customer service capacity to meet and greet incoming customers, prepare food according to standard recipes, and own problem-solving and conflict resolution duties. At an internal level, I also tracked inventory levels, and verified compliance with health & safety standards, as well as company policy to mitigate operational or reputational risk.
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Physiotherapy Centre
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United Kingdom
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Health, Wellness & Fitness
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1 - 100 Employee
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Physiotherapy Assistant
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Feb 2017 - Jun 2017
Performed physical examinations for patients and applied other therapeutic modalities to diagnose and resolve issues causing physical pain or discomfort. Communicated with patients to map out treatment plans, and provide recommendations on exercise, massage, and balance training. Performed physical examinations for patients and applied other therapeutic modalities to diagnose and resolve issues causing physical pain or discomfort. Communicated with patients to map out treatment plans, and provide recommendations on exercise, massage, and balance training.
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Education
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2018 - 2022
York University
Bachelor of Commerce - BCom, Business, Management, Marketing, and Related Support Services -
2015 - 2018
Northview Heights Secondary School
High School Diploma
Community
