Honorina Chin

Area Sales Manager at Scanasia Overseas Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
Metro Manila, PH

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5.0

/5.0
/ Based on 2 ratings
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Robert Alvarez, MBA, MSc

Rina is the top notcher of our batch during our sales management trainee days. She is well versed in terms of delivering business objectives. Hence, she is a consistent sales performer in any organisation that she is associated with. Overall, Rina's positive attitude and grit to attain business deliverables will be her asset to future success milestones.

Len Felipe

I know Rina as a good leader, very resourceful and resilient.

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Experience

    • Dairy Product Manufacturing
    • 1 - 100 Employee
    • Area Sales Manager
      • Feb 2019 - Present

    • Area Sales Manager
      • Feb 2019 - Present

    • Philippines
    • Manufacturing
    • 1 - 100 Employee
    • NKAM
      • Oct 2014 - Jul 2018

      Managed sales team covering the following accounts: SM group, Robinsons, Puregold, Shopwise, Rustans, RDF and Pioneer supermarkets to name a few. Managed sales team covering the following accounts: SM group, Robinsons, Puregold, Shopwise, Rustans, RDF and Pioneer supermarkets to name a few.

    • Italy
    • Food and Beverage Manufacturing
    • 1 - 100 Employee
    • KAM
      • Jan 2014 - May 2014

      Manage and improve Rebisco's business in Robinsons Supermarket Corporation. Currently managing Rebisco's business in SM Hypernarket, SMCO and SVI. Also coordinating with Alfamart. Worked closely with internal support groups of Rebisco to provide insights and strategies in managing promotional activities, improve service level and distribution as well as merchandising and good AR management. Manage and improve Rebisco's business in Robinsons Supermarket Corporation. Currently managing Rebisco's business in SM Hypernarket, SMCO and SVI. Also coordinating with Alfamart. Worked closely with internal support groups of Rebisco to provide insights and strategies in managing promotional activities, improve service level and distribution as well as merchandising and good AR management.

    • Philippines
    • Manufacturing
    • 1 - 100 Employee
    • Channel Manager for Mercury Team
      • Jan 2012 - Feb 2013

      Takes charge of Multi-line Sales operations and profitability for principals like Nestle, Hersheys,L’oreal, Mandom and Perfetti Van Melle in Mercury Drug Corporation while managing the exclusive team handling Nestle Philippines business in Mercury Drug Corporation and South Star Drug. Manages inventory through strong coordination with Supply Chain group for Nestle. Provides in-field and off-field trainings to three Area Sales Operations Managers and 24 Sales Assistants. Manages AR of the aforementioned accounts. Show less

    • Philippines
    • Manufacturing
    • 1 - 100 Employee
    • Business Unit Manager for Nestle Team
      • Jul 2009 - Dec 2011

      Built a team exclusively handling Nestle products covering Mercury Drug Corporation, South Star Drug and Watsons. Manages supplies through strong coordination with Supply Chain group. Provides in and off field trainings to empower district managers. Handled two (2) District Managers and 16 Sales Assistants, with dotted lines to other sales groups like Sub-D and Gentrade for the coverage of Mercury provincial branches. Managed AR of the aforementioned accounts Built a team exclusively handling Nestle products covering Mercury Drug Corporation, South Star Drug and Watsons. Manages supplies through strong coordination with Supply Chain group. Provides in and off field trainings to empower district managers. Handled two (2) District Managers and 16 Sales Assistants, with dotted lines to other sales groups like Sub-D and Gentrade for the coverage of Mercury provincial branches. Managed AR of the aforementioned accounts

    • Channel Manager
      • Jan 2008 - Jul 2009

      Managed the business of Cadbury for the entire Phillippines. Manage A/R for all branches's. Managed the business of Cadbury for the entire Phillippines. Manage A/R for all branches's.

    • Philippines
    • Consumer Goods
    • 1 - 100 Employee
    • District Manager for Impulse Group
      • Jan 2006 - Jul 2007

      Managed sales, distribution, inventories, accounts receivables and marketing activities of Cadbury and Adams business in the Impulse channel composed of five (5) Key Accounts Specialists and four (4) Sales Assistants in the following accounts: Mercury Drug Corp., Philippine Seven, Shell, Caltex, Petron, CSI Supermarket, Magic, NE, Ever, Sta. Lucia and Ng chain. Earned Key Accounts Management Award given by Philippine Seven Corporation.

    • District Manager Retail Group
      • Nov 2005 - Dec 2005

      Managed sales, distribution, inventories, accounts receivables and marketing activities of Perfetti Van Melle and Adams business in the Supermarket channel composed of five (5) Key Accounts Specialists in the following accounts: SM Group, Pilipinas Makro, Puregold, Shopwise, Rustan’s to name a few.

    • Philippines
    • Consumer Goods
    • 1 - 100 Employee
    • District Manager for General Trade
      • Feb 2005 - Nov 2005

      Managed sales, distribution, inventories, accounts receivables and marketing activities of Perfetti Van Melle, Nivea, Cadbury and Adams in the General Trade channel composed of six (6) Sales Representatives in the following accounts: Daily Supermarket, Eunilane Supermarket, Citimart, Metro Gaisano Lucena, Reysal Supermarket, Abad Supermarket Wholesalers such as Toni Tinkle, Paco Grocery, Uno Store and Royal Sales to name a few. Managed sales, distribution, inventories, accounts receivables and marketing activities of Perfetti Van Melle, Nivea, Cadbury and Adams in the General Trade channel composed of six (6) Sales Representatives in the following accounts: Daily Supermarket, Eunilane Supermarket, Citimart, Metro Gaisano Lucena, Reysal Supermarket, Abad Supermarket Wholesalers such as Toni Tinkle, Paco Grocery, Uno Store and Royal Sales to name a few.

    • McKenzie Distribution Company, Inc.
      • Jun 2003 - Jun 2005

      Managed sales, distribution, inventories, accounts receivables and marketing activities of Perfetti Van Melle and Adams in the Retail Trade channel the likes of Pilipinas Makro, Cash & Carry, Waltermart to name a few. Named Salesman of the Year Award given by Cadbury Adams Philippines. Managed sales, distribution, inventories, accounts receivables and marketing activities of Perfetti Van Melle and Adams in the Retail Trade channel the likes of Pilipinas Makro, Cash & Carry, Waltermart to name a few. Named Salesman of the Year Award given by Cadbury Adams Philippines.

    • Philippines
    • Pharmaceutical Manufacturing
    • 100 - 200 Employee
    • Key Account Specialist
      • Jan 1992 - Mar 1997

      I was tasked to manage the sales and distribution business of our principals - Lipovitan, Dental B and Eskinol and the like to LKA group - Cash&Carry and Ever Supermarket. I was also tasked to manage its account receivables. I was tasked to manage the sales and distribution business of our principals - Lipovitan, Dental B and Eskinol and the like to LKA group - Cash&Carry and Ever Supermarket. I was also tasked to manage its account receivables.

Education

  • Pamantasan ng Lungsod ng Maynila
    BSBA, Marketing
    1987 - 1991
  • Manuel A. Roxas High School
    Secondary, High School/Secondary Diplomas and Certificates
    1983 - 1987

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