Holly Knowlman

Sr. Lead Analyst & Tech Strategy Manager at IcebergIQ
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Location
St John’s, Newfoundland and Labrador, Canada, CA

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Experience

    • Research
    • 1 - 100 Employee
    • Sr. Lead Analyst & Tech Strategy Manager
      • Apr 2022 - Present

    • Lead Analyst
      • Jan 2021 - May 2022

      Leading qualitative win/loss/churn studies for B2B tech companies.

    • Analyst
      • Jul 2020 - Jan 2021

    • United States
    • Market Research
    • 1 - 100 Employee
    • Editor
      • Oct 2019 - Jul 2020
    • Canada
    • Market Research
    • Research Analyst: SaaS B2B win/loss/churn
      • Jan 2019 - Sep 2019
    • United States
    • Security and Investigations
    • 1 - 100 Employee
    • Senior Writer
      • Sep 2017 - Sep 2018
    • Founder, Editor
      • Oct 2015 - Sep 2017

      Stupid is a print publication about the music we love and the ways we're experiencing it. It's kind of like Smash Hits and Sniffin Glue had a baby, and Paris Review was the midwife. Stupid is a print publication about the music we love and the ways we're experiencing it. It's kind of like Smash Hits and Sniffin Glue had a baby, and Paris Review was the midwife.

    • Investment Management
    • Marketing & Communications Manager
      • Jan 2013 - Dec 2015

      The Working Group (TWG) is one of North America's leading digital product design studios. Clients include TSN, Telus, Rogers and Cools. The Working Group (TWG) is one of North America's leading digital product design studios. Clients include TSN, Telus, Rogers and Cools.

    • United Kingdom
    • Principal
      • Feb 2012 - Jan 2015

      Event production company throwing epic parties in Toronto. Event production company throwing epic parties in Toronto.

    • Assistant Transport Coordinator
      • Jun 2012 - Jun 2014

      Canada's largest multi-venue festival covering music, art and interactive. Canada's largest multi-venue festival covering music, art and interactive.

    • Canada
    • Technology, Information and Internet
    • Social Media Coordinator
      • Jun 2012 - Dec 2012

      A media startup focussed on curating the world's cultural information for the emerging creative class. A media startup focussed on curating the world's cultural information for the emerging creative class.

    • Canada
    • Museums, Historical Sites, and Zoos
    • 200 - 300 Employee
    • Social Media & Internet Content Coordinator
      • Jul 2011 - May 2012

      The Art Gallery of Ontario (AGO) is one of North America's largest and most popular art galleries. The AGO holds more than 80,000 works in its collection, which spans from 100 A.D. to the present. http://www.akimbo.ca/atblog/?id=7 The Art Gallery of Ontario (AGO) is one of North America's largest and most popular art galleries. The AGO holds more than 80,000 works in its collection, which spans from 100 A.D. to the present. http://www.akimbo.ca/atblog/?id=7

    • Principal
      • Jan 2010 - Jan 2012
    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Content Development Manager
      • Jun 2011 - Jul 2011

      BrainRider is a B2B marketing services company. I worked with them to develop content that improved the number of qualified leads entering the sales pipeline. BrainRider is a B2B marketing services company. I worked with them to develop content that improved the number of qualified leads entering the sales pipeline.

    • Social Media Executive
      • Aug 2009 - Mar 2011

      Vivid is a PR and communications consultancy based in Gloucestershire. Vivid is a PR and communications consultancy based in Gloucestershire.

    • Marketing Consultant
      • Apr 2010 - Dec 2010

      A social media start-up where users could write, rate, rank and share lists on any topic. A social media start-up where users could write, rate, rank and share lists on any topic.

Education

  • University College Falmouth
    BA (Hons), English with Media Studies
    2006 - 2009

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